Claim Missing Document
Check
Articles

Found 24 Documents
Search

Pengaruh Multi Level Marketing Terhadap Penjualan Produk Serum Vitamin C Salisa Effendi, Wiranto J. C; Kalangi, Johnny A. F.; Mukuan, Danny D. S.
JURNAL ADMINISTRASI BISNIS (JAB) Vol 9, No 3 (2019)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.9.3.2019.25516.73-82

Abstract

The purpose of this study was to examine the effect of Multilevel Marketing on the sale of Serim Vitamin C Salisa. Cosmetics has become one of the human needs in general. One of the cosmetics companies that saw this opportunity and marketed its products in Indonesia, namely PT. Aura Cantik Indonesia. This type of research is quantitative research. The data validity test results obtained all items in question declared valid. Furthermore, Anova output above is known that the calculated F value = 744,645 with a significance of 0,000 <0.05 then the regression model can be used to predict Multi-Level Marketing (X) variables or in other words, there are the influence of Multi-Level Marketing (X) variables on Sales variables ( Y). Furthermore, the results of the Determination Coefficient Test, R Square of 88.5% which states that the variable Sales of Vitamin C Salisa (Y) Serum Products is influenced by the Multi-Level Marketing (X) influence variable, while the remaining 11.5% is influenced by other variables that are not in this study.
DAMPAK PANDEMI COVID-19 TERHADAP KINERJA UMK BEEBEEBLESS COLLECTION DI AIRMADIDI KABUPATEN MINAHASA UTARA LENGKONG, JULIO RONALDO TOGAS; TUMBEL, TINNEKE MEISKE; MUKUAN, DANNY DAVID SAMUEL
JURNAL ADMINISTRASI PUBLIK Vol 6, No 98 (2020)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The study titled the impact of the Covid 19 pandemic on the performance of the BeebeeblesCollection UMK in Airmadidi, North Minahasa Regency. The research objective was to determine theimpact of the Covid 19 pandemic on the performance of the Beebeebles Collection UMK in Airmadidi,North Minahasa Regency.The results showed that The negative implications due to the Covid 19 pandemic began to hitthe Beebeebless Micro business since March 2020. The company began to experience a significant declinein performance where the company's turnover decreased by 20%. In September - November 2020, thecompany's performance declined by 70%. The Beebeebles Collection as part of Small and MediumBusiness actors actually experiences direct impact due to the Covid 19 pandemic so that the company'sperformance has decreased sharply which is marked by a decrease in turnover of up to 70%. BeebeeblesCompany must maintain good business tips that have survived the crisis of the Covid 19 pandemic. Thesetips should be maintained and developed continuously for the existence and progress of the BeebeeblesCollection company.Keywords: Impact, Covid-19, Performance, UMK
Pengaruh Kualitas Pelayanan terhadap Kepuasan Pelanggan Pada Bengkel Pelita Motor Bimbing, Alfin; Tamengkel, Lucky F.; Mukuan, Danny D. S.
JURNAL ADMINISTRASI BISNIS (JAB) Vol. 14 No. 1 (2024)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.14.1.43-47

Abstract

This study aims to determine whether service quality affects customer satisfaction at Pelita Motor Workshop. This research is quantitative research with a simple linear regression analysis technique. The sample in this study amounted to 60 respondents. Statistical tests used in this study were validity tests, reliability tests, normality tests, simple correlation coefficient tests, partial tests, and determination tests. proved to be correct and acceptable. Through the determination test, it was found that service quality had an effect of 63,5% on customer satisfaction at Pelita Motor Workshop.
Pengaruh Kualitas Pelayanan terhadap Kepuasan Pelanggan Pada Bengkel Pelita Motor Bimbing, Alfin; Tamengkel, Lucky F.; Mukuan, Danny D. S.
JURNAL ADMINISTRASI BISNIS (JAB) Vol. 14 No. 1 (2024)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.14.1.43-47

Abstract

This study aims to determine whether service quality affects customer satisfaction at Pelita Motor Workshop. This research is quantitative research with a simple linear regression analysis technique. The sample in this study amounted to 60 respondents. Statistical tests used in this study were validity tests, reliability tests, normality tests, simple correlation coefficient tests, partial tests, and determination tests. proved to be correct and acceptable. Through the determination test, it was found that service quality had an effect of 63,5% on customer satisfaction at Pelita Motor Workshop.