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STRATEGI BERTAHAN DI MASA PANDEMI PADA UMKM DI DESA DAPURKEJAMBON KECAMATAN JOMBANG Lailatus Sa'adah; Moh Iqlil Al Faqih
JPEKBM (Jurnal Pendidikan Ekonomi, Kewirausahaan, Bisnis dan Manajemen) Vol 6, No 2 (2022): JPEKBM (DESEMBER,2022)
Publisher : STKIP PGRI Jombang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32682/jpekbm.v6i2.2580

Abstract

Tujuan dari penelitian ini ialah untuk mendeskripsikan strategi bertahan apa yang diterapkan oleh para pelaku UMKM di desa Dapurkejambon agar dapat bertahan dari pandemi Covid-19. Penelitian ini merupakan penelitian kualitatif dengan pendekatan analisis deskriptif. Penelitian kualitatif bersifat deskriptif dan cenderung menggunakan analisis induktif. penelitian ini menunjukkan hasil bahwa di balik penurunan pendapatan UMKM di Desa Dapurkejambon, terdapat berbagai strategi yang mereka lakukan untuk bertahan dari pandemi Covid-19, antara lain penggunaan trade E-Commerce, Digital Marketing, dan Customer Relationship Marketing. CRM). E-commerce dan Customer Relationship Marketing dilakukan secara maksimal oleh para pelaku UMKM di desa Dapurkejambon, namun digital marketing dengan memanfaatkan Instagram dan Facebook belum maksimal diterapkan dan hanya WhatsApp yang dimanfaatkan secara maksimal. Dan pada masa pasca pandemi, 90% pelaku UMKM di Desa Dapurkejambon mengalami peningkatan pendapatan.
Edukasi Multi Bahasa Dengan Metode Gamified Learning Berbasis ICT Untuk Murid Madrasah Ibtidaiyah Mabniyatul Ihsan Desa Balongwono Kecamatan Trowulan Kabupaten Mojokerto Lailatus Sa'adah; Nia Aprilia; Dinda Fadhilah Novarinda; Firosa Faizati; Anissa Selvia Elsant; Mega Putri Wulandari; Syaidatul Mukaromah
Jumat Pendidikan: Jurnal Pengabdian Masyarakat Vol. 7 No. 1 (2026): April
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat UNWAHA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32764/abdimaspen.v7i1.6282

Abstract

This Community Service Program (KKN) was conducted as a form of student contribution to the development of primary education, particularly at Madrasah Ibtidaiyah Mabniyatul Ihsan, located in Balongwono Village, Trowulan District, Mojokerto Regency. The program aimed on improving early childhood language literacy through a multilingual education approach, covering English and Arabic. To support the effectiveness of learning, the program employed a method of gamified learning based on Information and Communication Technology (ICT)—an approach that integrates game elements into the learning process using digital technology as the medium. The background of this program stemmed from the low interest in foreign language learning among students and the limited availability of interactive learning media in rural madrasahs.  The implementation of the program showed positive results. The results are visible from the increase in the average foreign language ability of students from 68.5 to 80.  Overall, this program not only provided students with a new and enjoyable learning experience but also strengthened the synergy between technology, education, and community empowerment. Multilingual education using ICT-based gamified learning has proven to be an effective approach to improving the quality of education in madrasahs and has the potential to be replicated in other regions with similar conditions.    
Pelatihan Pemasaran Digital Bagi Pelaku UMKM Desa Dukuhmojo-Mojoagung Menggunakan Media Sosial WhatsApp dan Instagram Khotim Fadhli; Wisnu Siwi Satiti; Lailatus Sa'adah; Tiara Pratiwi; Sindi Pradita; M. Adi Maulana; Moh. Syarifudin
Jumat Ekonomi: Jurnal Pengabdian Masyarakat Vol. 5 No. 1 (2024): April
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas KH. A. Wahab Hasbullah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32764/abdimasekon.v5i1.4461

Abstract

Advances in information technology have had a significant impact on various aspects of life, one of which is the economic sector. Buying and selling activities are one of the main components of economic activity. Initially buying and selling activities depended on conventional markets which were carried out directly. However, with the development and advancement of technology, buying and selling activities have become more common and efficient. One sector that carries out buying and selling is Micro, Small and Medium Enterprises (UMKM). Along with advances in technology, MSME players should also adapt the form of marketing and sales they carry out, namely by making optimal use of digital marketing. As an effort to help UMKM carry out digital marketing, community service activities are carried out in the form of digital marketing training. Partners in this activity are MSMEs in Dukuhmojo Village, Mojoagung District, Jombang Regency, East Java. This community service activity is carried out using the Asset Based Community-Driven Development (ABCD) method. Adopting this method, community service activities are carried out in the form of training for partners, with a focus on digital marketing using social media Instagram and WhatsApp media. The results of the activity show that the training is effective in increasing partners' knowledge about digital marketing. Apart from that, MSME players stated that they were helped by the assistance from the service team, especially in terms of technical marketing using Instagram social media.
Transformasi Sumber Daya Lokal Menuju Produk Bernilai Jual di Desa Balongwono Kecamatan Trowulan Kabupaten Mojokerto Lailatus Sa'adah; Ita Rahmawati; Mufidatul A’yun; Malikha Fitri; Candra Nur Adiputra; Ihsanuddin Aqda
Jumat Ekonomi: Jurnal Pengabdian Masyarakat Vol. 7 No. 1 (2026): April
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas KH. A. Wahab Hasbullah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32764/abdimasekon.v7.i1.6276

Abstract

Developing local resources into high-value products is an important strategy in improving the economic welfare of rural communities. This study focuses on the transformation of local potential in Balongwono Village, such as the abundant melon harvest that can be processed into melon jam, pickled melon, banana stems into banana stem chips, and spinach into spinach chips. Considering that so far there are many local resources that have not been utilized properly to become products with sales value, in addition, the community still markets their products traditionally. The methods used are lectures through seminars and mentoring of MSMEs and PKK mothers to improve understanding and skills in marketing local products digitally. as well as mentoring the creation of social media accounts. In addition, an evaluation using a questionnaire was conducted regarding the understanding of the transformation of local products into products with sales value. The method used was a lecture combined with evaluation through pretest and posttest to assess the program's effectiveness. Results show a significant increase in the average score of participants from 72.33% before the seminar to 93% after the seminar, indicating the program's success in enhancing the capacity of local entrepreneurs. These findings suggest that community service activities serve as a strategic solution to strengthen the competitiveness of local products and community economic independence.
Pengaruh Gaya Kepemimpinan, Komunikasi, dan Keseimbangan Lingkungan Kerja terhadap Kinerja Pegawai Puskesmas Sumobito Jombang Fina Febriyanti; Lailatus Sa'adah; Akhmad Taqiyuddin
MAMEN: Jurnal Manajemen Vol. 5 No. 3 (2026): Juli 2026
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/mamen.v5i3.8408

Abstract

The purpose of this research is to examine the impact of leadership style, communication, and work environment on employee performance at Sumobito Public Health Center, Jombang, both individually and in combination. Human resource management's foundational role in enhancing community healthcare service quality is the study's theoretical underpinning. The researchers used a quantitative method in this study by surveying workers and seeing them in action. Using a purposive sample approach, 62 respondents were chosen for the research. Multiple linear regression analysis was used to examine the data. There was no statistically significant relationship between leadership style and worker output. There was a substantial relationship between communication and employee performance, with communication playing a more central role. Workers are more likely to be productive and satisfied in their jobs when there is open communication and a positive work atmosphere. At the same time, the leadership style, communication, and work environment all had a big role in how well employees performed. According to the results, the two most important aspects of the work environment and communication at Sumobito Public Health Center that contribute to the enhancement and long-term management of employee performance are these two elements.
Sosialisasi Inovasi dan Pemanfaatan Limbah Pertanian Berupa Pupuk Jakaba dan Keripik Gedebog Pisang kepada Petani Desa Balongwono Kecamatan Trowulan Kabupaten Mojokerto Lailatus Sa'adah; Mohammad Yusuf Habibi; Imam Achmad Ahadin; Jafar Sodiq Maksum; Rizki Wulandari; Muhammad Andhika Budi Prasetyo; Siti Nur Qomariyah
Jumat Pertanian: Jurnal Pengabdian Masyarakat Vol. 6 No. 3 (2025): December
Publisher : LPPM Universitas KH. A. Wahab Hasbullah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32764/abdimasper.v6i3.6277

Abstract

This community service program in Balongwono Village, Trowulan District, Mojokerto Regency aimed to enhance farmers’ awareness and understanding of agricultural waste utilization and innovation through the introduction of Jakaba liquid organic fertilizer and banana pseudo-stem (gedebog) chips. Jakaba, produced from the fermentation of rice-washing water, has been proven to improve soil fertility, accelerate plant growth, and reduce dependence on chemical fertilizers, while banana pseudo-stem chips provide an economically valuable product from agricultural waste that is often underutilized. The program was conducted through face-to-face socialization, interactive discussions, and the distribution of product samples to farmers. The results indicated a significant improvement in farmers’ knowledge, as shown by the increase in average scores from 79.54 (pre-test) to 90.28 (post-test). Therefore, this program effectively supports sustainable agriculture, creates value-added products from waste, and contributes to improving the welfare of rural communities.
Peningkatan Pemahaman Etika Berumah Tangga melalui Kajian Islami pada Masyarakat Desa Balongwono, Kecamatan Trowulan Lailatus Sa'adah; Ahmad Taqiyuddin; Amsi Alkartadi; Mufarrihatul Hasan; Aisyah Zulfa Mazadha; Usfatun Khusniyah; Atiqoh Nur Azizah
Jumat Keagamaan: Jurnal Pengabdian Masyarakat Vol. 6 No. 3 (2025): Desember
Publisher : LPPM Universitas KH. A. Wahab Hasbullah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32764/abdimasagama.v6i3.6281

Abstract

In Balongwono Village, emerging household problems are inextricably linked to the influence of modernization, economic activity, and the rampant, unwise use of social media. Although the Balongwono community is known to be quite religious, ethical household values have not yet been fully internalized in daily life. Given this situation, Islamic studies on household ethics are essential in Balongwono Village. The potential for success of this program is quite high, given the community's high enthusiasm for attending religious studies, supported by the presence of respected religious figures, adequate worship facilities, and a strong tradition of mutual cooperation. Implementation methods include thematic studies with resource persons, interactive discussions, and the use of learning media in the form of easy-to-understand pocket books. Program evaluation is carried out through pretests and posttests. The results showed a significant increase from an average pretest score of 73.11 to 94.44 in the posttest, with all participants classified as capable. This success demonstrates not only the effectiveness of the method but also the community's enthusiasm for participating. This program has made a positive contribution by increasing understanding of Islamic household ethics and is expected to continue through regular village religious study activities.
Implementation of Green Human Resource Management to Support Sustainability at Pesona Batik Jombang MSMEs Titan Meida; Lailatus Sa'adah; Akhmad Taqiyuddin
INCOME: Innovation of Economics and Management Vol. 6 No. 1 (2026): June
Publisher : LPPM Universitas KH. A. Wahab Hasbullah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32764/income.v6i1.7293

Abstract

Purpose – Batik MSMEs face increasing demands to adopt environmentally sustainable practices while maintaining business performance. Although Pesona Batik Jombang has implemented several environmentally friendly production activities, the integration of Green Human Resource Management (GHRM) into its human resource practices remain unclear. This study aims to analyze the implementation of GHRM and its role in supporting sustainability at Pesona Batik Jombang MSMEs. Design/methodology/approach – This study employed a descriptive qualitative approach. Data were collected through semi structured interviews, observations, and documentation involving two key informants, namely the business owner and one employee. Data were analyzed using data reduction, data display, and conclusion drawing techniques. Finding/Results – The findings reveal that GHRM implementation at Pesona Batik Jombang remains largely informal and has not been integrated into formal human resource policies. Green Training and Development and Green Employee Relations have been implemented through environmental awareness activities and employee involvement in environmentally friendly practices. However, Green Recruitment, Green Performance Management, and Green Compensation have not been formally implemented due to the absence of environmental criteria and performance-based reward systems. Originality/Value – These practices contribute to sustainability through environmentally responsible production processes and employee participation in environmental management. The study highlights the need for more structured GHRM policies to strengthen sustainability in batik MSMEs.
Edukasi & Pengenalan Absensi Digital Berbasis RFID di MI Mabniyatul Ihsan Lailatus Sa'adah; Wisnu Mahendri; Fahmi Abdulloh Efendi; Toriq Andana Teguh Febriansyah; Abi Muhammad Wahid; Rohmatulloh Rohmatulloh
Jumat Informatika: Jurnal Pengabdian Masyarakat Vol. 6 No. 2 (2025): Agustus
Publisher : LPPM Universitas KH. A. Wahab Hasbullah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32764/abdimasif.v6i2.6283

Abstract

This community service program was carried out through KKN-PPM at MI Mabniyatul Ihsan, Mojokerto, focusing on the introduction of digital attendance technology to elementary school students. The issue addressed in this program was the limited digital literacy among students and the lack of knowledge regarding digital attendance systems in schools. The purpose of the program was to improve students’ understanding of digital technology and provide practical experience in using an attendance system. The method applied included interactive lectures, demonstration of a prototype device, hands-on practice, and evaluation through pretest and posttest. The results indicated an increase in students’ comprehension of the concept of digital attendance technology, with the average score rising from 35.16% in the pretest to 45.18% in the posttest. This activity not only enhanced students’ knowledge but also stimulated their interest in technology and provided teachers with insights into the potential application of digital attendance for school administration.