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All Journal EXPOSURE JOURNAL Jurnal Mantik JURNAL LENTERA BISNIS JURNAL MANAJEMEN PENDIDIKAN Economics and Digital Business Review Journal of Innovation in Management, Accounting and Business JIMEK
Sri Ayla
Universitas Al Washliyah Labuhanbatu
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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Journal : JIMEK

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Pengaruh Keamanan dan Kepercayaan Terhadap Minat Pengguna QRIS di Toko Deni Store Ajamu, Labuhanbatu Yunira Rambe; Midrawati Hasibuan; Sri Ayla
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 5 No. 1 (2025): Maret : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v5i1.5940

Abstract

This study aims to analyze the influence of security and trust on the interest in using QRIS as a digital payment method at Deni Store in Ajamu, Labuhanbatu. The research adopts a quantitative approach, utilizing primary data collected through surveys. Data analysis is conducted using descriptive tests, data quality tests, classical assumption tests, multiple linear regression analysis, and hypothesis testing. Data processing is carried out using SPSS version 22.0 to ensure the accuracy of the research findings. The results indicate that security significantly influences the interest in using QRIS. This is evidenced by the t-count value of 4.753, which is greater than the t-table value of 1.295, with a significance level of 0.000, which is below 0.05. Additionally, trust also has a significant impact on the interest in using QRIS, with a t-count value of 6.392, exceeding the t-table value of 1.295, and a significance level of 0.000, which is less than 0.05. Simultaneously, security and trust contribute 92.8% to the interest in using QRIS at Deni Store Ajamu, Labuhanbatu. These findings highlight that security and trust are key factors in driving QRIS adoption among users. Therefore, SMEs and digital payment service providers must enhance transaction security and build consumer trust to expand QRIS adoption in the business sector.
Pengaruh Kualitas Layanan dan Kepercayaan terhadap Loyalitas Nasabah pada Koperasi Sepakat Jaya Rantauprapat Nova Pradayanti; Midrawati Hasibuan; Sri Ayla
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 5 No. 1 (2025): Maret : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v5i1.6032

Abstract

This study aims to examine the extent to which service quality and trust influence customer loyalty at Koperasi Sepakat Jaya Rantauprapat. The population of this research includes all registered members of the cooperative over the past year, totaling 696 individuals. From this population, 89 respondents were selected as the research sample. Data was collected using a Likert scale, and the study employed a descriptive quantitative approach with data analysis conducted through instrument testing, multiple linear regression, and classical assumption tests. The research findings revealed that two items in the instrument did not meet the validity criteria. The resulting regression equation was Y = 2.704 + 0.25X1 + 0.736X2 + e. Furthermore, the data showed a normal distribution, indicated by a significance value of 0.684, which is greater than 0.05. Hypothesis testing demonstrated that both service quality (X1), with a t-value of 4.439, and trust (X2), with a t-value of 14.569, exceeded the t-table value of 1.99. Therefore, H0 was rejected and H1 was accepted, indicating that service quality and trust significantly influence customer loyalty.
Co-Authors Harahap, Nadia Pansholi M Rusdi Manurung, Elwina Febriani Midrawati Hasibuan Nova Pradayanti Nurhabibah Ritonga Rambe, Shopiah Anggraini Rina Fronica Siregar Ritonga, Nurhabibah Ritonga, Salamah suci widya prastika Sukmal, Jeni Tanjung, Masrina Yunira Rambe