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Fenny B.N.L. Tobing
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THE INFLUENCE OF PRODUCT FEATURES, NETWORK REACH, AND PRICE, ON THE PURCHASE DECISION OF RESIDENTS' INTERNET PACKAGES IN LINTONG NIHUTA Posnita Sihombing; Fenny B.N.L. Tobing; Melinda Malau
Fundamental Management Journal Vol. 7 No. 2 (2022): ISSN: 2540-9816 (print) 2540-9220 (online) Volume:7 No.2 Oktober 2022
Publisher : Universitas Kristen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33541/fjm.v7i2.4280

Abstract

This study aims to determine the effect of product features, network coverage, and price on purchasing decisions. The population in this study is residents of Lintong Nihuta. The sample set is 100 respondents who use Telkomsel internet package cards. This researcher uses a random sampling technique which includes product features, network coverage, price and purchase decisions. The data analysis method used is descriptive analysis of respondents' characteristics, descriptive data includes, multiple regression analysis. The results of this study indicate that there is an effect of product features. Network coverage, and price simultaneously on the purchase decision. This is indicated by the value of Sig. of 0.000 <0.05 and F count 47.146> Ftable 2.70. Keywords: product features, network coverage, price and purchasing decisions
THE Influence of Product Quality, Price and Advertising on Interest in Buying Wardah Beauty Products (Case Study of Students of the Faculty of Economics and Business, Indonesian Christian University) Kristanti; Fenny B.N.L. Tobing; Ramot P. Simanjuntak
Fundamental Management Journal Vol. 8 No. 1p (2023): ISSN:2540 -9816 EDISI PRINT, APRIL 2023
Publisher : Universitas Kristen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33541/fjm.v8i1p.4782

Abstract

The era of gIobaIization has a major influence on marketing, so companies must be able to recognize and know what the needs and desires of their consumers are. Companies must seek information about what consumers expect from a product. So that companies can create products that are in accordance with the wishes of potentiaI consumers. So a marketer must be able to identify consumer needs by developing quality products, setting appropriate prices, and promoting their products effectively and companies can win what underlies a consumer in choosing a product, in this case a consumer's buying interest. This study aims to determine the effect of product quaIity, price, and advertising on buying interest in Wardah beauty products among students of the FacuIty of Economics and Business, Indonesian Christian University. SampIing using purposive sampIing. The research data was obtained by distributing questionnaires to 74 respondents who had/at Ieast once used Wardah beauty products within a period of 6 months. The anaIysis used in this study is muItipIe Iinear regression anaIysis. The resuIts obtained by the regression equation, Y= 3.770 + 0.247X1 + 0.341X2 + 0.263X3. The resuIts of the study indicate that the product quaIity variabeI has a vaIue of tcount > ttabIe (4,945 > 1,994) and a sig IeveI of 0.000 < 0.05. The price variabeI has a vaIue of tcount > ttabIe (3,206 > 1,994) and a sig IeveI of 0.002 < 0.05. The advertising variabeI has a vaIue of tcount > ttabIe (7,511 > 1,994) and a sig IeveI of 0.000 < 0.05. This shows that product quaIity, price, and advertising have an effect on consumer buying interest. Based on ftabIe of 2.74. The vaIue of fcount > ftabIe is 381.723 > 2.74. This means that simuItaneousIy there is a significant infIuence between the variabeIs of product quaIity, price, and advertising on the buying interest of Wardah's beauty products. Based on the determination test (R2) of 0.942 or 94.2% and the remaining 5.8% is expIained by other variabeIs outside this study. Keywords: Product Quality, Price, Advertising, and Buying Interest
THE EFFECT OF INTERNAL CONTROL SYSTEM ON AUDIT QUALITY IN PUBLIC ACCOUNTING OFFICES IN JAKARTA Dedek Handoko; Juaniva Sidharta; Fenny B.N.L. Tobing
Fundamental Management Journal Vol. 8 No. 1 (2023): ISSN:2540-9220 (online) APRIL 2023
Publisher : Universitas Kristen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33541/fjm.v8i1.4791

Abstract

The purpose of this study was to determine whether there is an impact between the system of internal control and audit quality. The research method used was to quantify the population of all accounting firm employees in Jakarta, and since the population cannot be known, the sampling technique of Rao Purba was used. The sampling technique in this study used a no-probability sampling technique of randomly drawing a sample of 96 per 100 respondents. The analytical technique used was simple linear regression. The results show that the internal control system has a significant positive impact on audit quality. The conclusion is that the Jakarta audit company's internal control system can improve the audit quality well and harmoniously. Therefore, accounting firms want to be able to allocate tasks efficiently so as not to create additional workload for employees. Keywords: Internal Control System, Audit Quality, Public Accounting Firm
PENGARUH HARGA, KUALITAS PRODUK, KUALITAS PELAYANAN TERHADAP KEPUTUSAN PEMBELIAN MAKANAN CEPAT SAJI KAREN’S DINER (Studi Kasus Pada Pelanggan Karen’s Diner Jakarta Selatan) Dina Safitri; Fenny B.N.L. Tobing; Christina Natalina
Fundamental Management Journal Vol. 8 No. 2p (2023): ISSN:2540 -9816 EDISI PRINT, OKTOBER 2023
Publisher : Universitas Kristen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33541/fjm.v8i2p.5274

Abstract

Purposes of these studies was to assess effect of prices, product qualities, and service qualities on purchasing decision. South Jakarta Karen's Diner fast food. To obtain data for this research study by give questionnaire to respondent who already have a criteria, have used the product, the same community as the research object. Karen's diner fast food customers are the population of these studies, number of samples that have answered the research questionnaire is 50 respondents. Price, product quality, service quality are independent variable and dependent variable in these studies is purchasing decision. The result of these studies shows that prices, product qualities, service qualities and purchasing decisions at Karen's diner are quite good. There is an effect of prices on decisions to purchase karen's diner fast food with a sig value of 0.001, there is an influences of product qualities on decision to purchase fast food karen's diner with a sig value of 0.000 and there are no effects of service qualities on decision to purchase fast food karen's diner with a significancy value of 0.731. Keywords: Prices, Product Quality, Service Qualities, Purchase Decision
ANALISIS KEPUASAN MAHASISWA-MAHASISWI BEASISWA ATLET FUTSAL UNIVERSITAS KRISTEN INDONESIA TERHADAP PELAYANAN LAPANGAN FUTSAL PERSADA HALIM JAKARTA TIMUR Ahmad Fauzi ejiahmad321@gmail.com; Frangky Yosua Sitorus; Fenny B.N.L. Tobing
Fundamental Management Journal Vol. 8 No. 2 (2023): ISSN:2540-9220 (Online) OKTOBER 2023
Publisher : Universitas Kristen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33541/fjm.v8i2.5278

Abstract

These studies aim to determining level of consumer satisfactions based on performances and interests at the Persada Halim Futsal Field in East Jakarta and to determine what attributes cause customer satisfaction at the Persada Halim Futsal Field in East Jakarta. Data using is source from primarily data obtain from research questionnaires distributed to 86 respondents while secondaries data is obtaining from book or others data source relate to research. Research methodology using by author is descriptive qualitative. For the data analysis technique, the writer uses Importance Performance Analysis, Likert Score, Anova table and Cartesian chart to prove or find out statistical tests. Through this research, it may be known both performances variable and the importance of the level of accuracy of the data through the ANOVA table, it is obtained that n performance = 0.965 and n importance = 0.968. It may be concluding that data from the questionnaire distributed by researcher to the respondents was declared accurate. From the results of the attitude value, the maximum number of attitudes is 287,59 and the minimum number of attitudes is 68.62. And the percentage of attitude value is 88,48% because the percentage of attitude value is more than 80%, so level of customer satisfactions with services of the East Jakarta Persada Halim futsal field. Conclusion is may be drawn base on result of the research above is that the attributes that become the main priority are the availability of air conditioning in every Persada Halim field, several CCTVs are installed at Persada Halim, Persada Halim employees provide special services if there are service problems, Persada Halim employees help for injured consumers. while playing. Keywords: Performance, Satisfaction, Service
THE INFLUENCE OF PRODUCT QUALITY, PRICE AND PROMOTION ON THE DECISION TO PURCHASE VANS SHOES (Case Study of Students at the Faculty of Economics and Business, Indonesian Christian University) cantryn, Cathrine Novatisa; Fenny B.N.L. Tobing; Netty Laura S
Fundamental Management Journal Vol. 9 No. 1 (2024): ISSN:2540-9220 (Online) APRIL 2024
Publisher : Universitas Kristen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33541/fjm.v9i1.5795

Abstract

The studies aim to understand following aspects of the purchase decision: the presence of a partial influence on the quality of the product on decisions to purchase Vans shoes, existence of a Partial influency on price of decision on purchase of Vans footwear, Presence of an influencing of promotions on purchasing decisions of Vans brand shoe, and the combined impact of products quality, prices, and promotions on Vans’ decisions to buy shoes. Most of populations in these studies were active student at Christian University Indonesia who already wore Vans shoes. Respondents to this study consisted of 58 respondents and sampling techniques use is purposive Sampling. Data analyst techniques use in these studies is Double Linear Regressions use application SPSS 25. Results of these studies show that (1) the quality of the product has partials influence on the purchase decisions of the Vans branded shoes, (2) the price has no partial effects on the buying decision of Vans, (3) the promotion is partially influenced on the purchasing decision for Vans Brand Shoes, and (4) the products quality, prices, and promotions combined have an impact on Vans’ brands shoe purchase decisions. Keywords: Product Qualities, Prices, Promotions, Purchase Decisions
THE INFLUENCE OF PROMOTION, PRICE AND PRODUCT QUALITY ON THE PURCHASE DECISION OF HONDA MOTOR PARTS (CASE STUDY IN AHASS HONDA INTI MOTOR DEPOK) bhaskara, Bhaskara Damar Djarkasih; Fenny B.N.L. Tobing; Ganda T. Hutapea
Fundamental Management Journal Vol. 9 No. 1p (2024): ISSN:2540 -9816 EDISI PRINT, APRIL 2024
Publisher : Universitas Kristen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33541/fjm.v9i1p.5796

Abstract

Ahass Honda Inti Motor is a company engaged in the motorcycle repair shop (spare parts service, spare parts and others). This dealership was built to be a solution to the many motorcycle dealers around Depok that have not been officially standardized. but according to the comparison and consideration for consumers. However, this dealer has several problems, such as consumers around Depok who prefer to service at unofficial dealers, even though in terms of spare parts security, it is the official dealer who has a better level of security. The variables used in this research study are Promotion (X1), Price (X2) and Product Quality (X3) and indicators of customer satisfaction are the main things studied. This research has a quantitative type and the data is processed using Rank Spearman. A total of 52 people were respondents in this research study. The research findings state that the effect of promotion on purchasing decisions is due to the rcount results being more than rtable. And there is a price effect on purchasing decisions because rcount is greater than rtable. There is a Quality Effect on Purchasing Decisions because the rcount value is more than the rtable. Key Words: Promotion, Price, Product Quality and Purchasing Decision
THE INFLUENCE OF PRODUCT FEATURES, NETWORK REACH, AND PRICE, ON THE PURCHASE DECISION OF RESIDENTS' INTERNET PACKAGES IN LINTONG NIHUTA Posnita Sihombing; Fenny B.N.L. Tobing; Melinda Malau
Fundamental Management Journal Vol. 7 No. 2 (2022): ISSN: 2540-9816 (print) 2540-9220 (online) Volume:7 No.2 Oktober 2022
Publisher : Universitas Kristen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33541/fjm.v7i2.4280

Abstract

This study aims to determine the effect of product features, network coverage, and price on purchasing decisions. The population in this study is residents of Lintong Nihuta. The sample set is 100 respondents who use Telkomsel internet package cards. This researcher uses a random sampling technique which includes product features, network coverage, price and purchase decisions. The data analysis method used is descriptive analysis of respondents' characteristics, descriptive data includes, multiple regression analysis. The results of this study indicate that there is an effect of product features. Network coverage, and price simultaneously on the purchase decision. This is indicated by the value of Sig. of 0.000 <0.05 and F count 47.146> Ftable 2.70. Keywords: product features, network coverage, price and purchasing decisions
THE Influence of Product Quality, Price and Advertising on Interest in Buying Wardah Beauty Products (Case Study of Students of the Faculty of Economics and Business, Indonesian Christian University) Kristanti; Fenny B.N.L. Tobing; Ramot P. Simanjuntak
Fundamental Management Journal Vol. 8 No. 1p (2023): ISSN:2540 -9816 EDISI PRINT, APRIL 2023
Publisher : Universitas Kristen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33541/fjm.v8i1p.4782

Abstract

The era of gIobaIization has a major influence on marketing, so companies must be able to recognize and know what the needs and desires of their consumers are. Companies must seek information about what consumers expect from a product. So that companies can create products that are in accordance with the wishes of potentiaI consumers. So a marketer must be able to identify consumer needs by developing quality products, setting appropriate prices, and promoting their products effectively and companies can win what underlies a consumer in choosing a product, in this case a consumer's buying interest. This study aims to determine the effect of product quaIity, price, and advertising on buying interest in Wardah beauty products among students of the FacuIty of Economics and Business, Indonesian Christian University. SampIing using purposive sampIing. The research data was obtained by distributing questionnaires to 74 respondents who had/at Ieast once used Wardah beauty products within a period of 6 months. The anaIysis used in this study is muItipIe Iinear regression anaIysis. The resuIts obtained by the regression equation, Y= 3.770 + 0.247X1 + 0.341X2 + 0.263X3. The resuIts of the study indicate that the product quaIity variabeI has a vaIue of tcount > ttabIe (4,945 > 1,994) and a sig IeveI of 0.000 < 0.05. The price variabeI has a vaIue of tcount > ttabIe (3,206 > 1,994) and a sig IeveI of 0.002 < 0.05. The advertising variabeI has a vaIue of tcount > ttabIe (7,511 > 1,994) and a sig IeveI of 0.000 < 0.05. This shows that product quaIity, price, and advertising have an effect on consumer buying interest. Based on ftabIe of 2.74. The vaIue of fcount > ftabIe is 381.723 > 2.74. This means that simuItaneousIy there is a significant infIuence between the variabeIs of product quaIity, price, and advertising on the buying interest of Wardah's beauty products. Based on the determination test (R2) of 0.942 or 94.2% and the remaining 5.8% is expIained by other variabeIs outside this study. Keywords: Product Quality, Price, Advertising, and Buying Interest
THE EFFECT OF INTERNAL CONTROL SYSTEM ON AUDIT QUALITY IN PUBLIC ACCOUNTING OFFICES IN JAKARTA Dedek Handoko; Juaniva Sidharta; Fenny B.N.L. Tobing
Fundamental Management Journal Vol. 8 No. 1 (2023): ISSN:2540-9220 (online) APRIL 2023
Publisher : Universitas Kristen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33541/fjm.v8i1.4791

Abstract

The purpose of this study was to determine whether there is an impact between the system of internal control and audit quality. The research method used was to quantify the population of all accounting firm employees in Jakarta, and since the population cannot be known, the sampling technique of Rao Purba was used. The sampling technique in this study used a no-probability sampling technique of randomly drawing a sample of 96 per 100 respondents. The analytical technique used was simple linear regression. The results show that the internal control system has a significant positive impact on audit quality. The conclusion is that the Jakarta audit company's internal control system can improve the audit quality well and harmoniously. Therefore, accounting firms want to be able to allocate tasks efficiently so as not to create additional workload for employees. Keywords: Internal Control System, Audit Quality, Public Accounting Firm
Co-Authors Ahmad Fauzi ejiahmad321@gmail.com Anna Larasati bhaskara, Bhaskara Damar Djarkasih cantryn, Cathrine Novatisa Christina Natalina Dedek Handoko Dina Safitri Frangky Yosua Sitorus Ganda T. Hutapea Juaniva Sidharta Kristanti Melinda Malau Nenny Anggraini Netty Laura S Posnita Sihombing Ramot P. Simanjuntak