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All Journal e-CliniC JURNAL EMBA : JURNAL RISET EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi) Jurnal Ners IJEMA
Silvya L. Mandey
Universitas Sam Ratulangi
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Health Professions Medicine & Pharmacology Nursing

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Hubungan Tingkat Pengetahuan Ibu, Pola Pemberian Makanan, Sanitasi Lingkungan, dan Kemiskinan Terhadap Kejadian Stunting Pada Balita Usia 0–59 Bulan di Puskesmas Paceda Kota Bitung Feybie Thenderan; Suryadi Nicolaas Napoleon Tatura; Silvya L. Mandey
Jurnal Ners Vol. 10 No. 2 (2026): APRIL 2026
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jn.v10i2.56454

Abstract

Abstrak Stunting merupakan masalah gizi kronis yang ditandai dengan tinggi badan anak di bawah standar berdasarkan indikator tinggi badan menurut umur (TB/U). Penelitian ini bertujuan untuk menganalisis hubungan tingkat pengetahuan ibu, pola pemberian makanan, sanitasi lingkungan, dan kemiskinan terhadap kejadian stunting pada balita usia 0–59 bulan di Puskesmas Paceda Kota Bitung. Desain penelitian menggunakan pendekatan kuantitatif cross-sectional dengan 328 responden yang dipilih melalui teknik proportional random sampling dari total populasi 1.809 ibu yang memiliki balita usia 0–59 bulan. Data dikumpulkan melalui kuesioner terstruktur, lembar observasi, dan pengukuran antropometri. Analisis dilakukan secara univariat, bivariat, dan multivariat menggunakan regresi logistik. Hasil penelitian menunjukkan bahwa 46,6% balita mengalami stunting. Analisis bivariat menunjukkan sanitasi lingkungan yang buruk (p=0,000; POR=4,998; CI 95%: 3,101–8,056) dan kemiskinan (p=0,000; POR=2,781; CI 95%: 1,777–4,354) berhubungan signifikan dengan kejadian stunting. Analisis multivariat mengidentifikasi sanitasi lingkungan (POR=4,326; CI 95%: 2,654–7,051) dan kemiskinan (POR=2,133; CI 95%: 1,321–3,446) sebagai faktor dominan. Tingkat pengetahuan ibu dan pola pemberian makanan tidak terbukti signifikan secara statistik pada analisis bivariat. Disimpulkan bahwa sanitasi lingkungan dan kemiskinan merupakan faktor risiko utama stunting. Intervensi terintegrasi meliputi perbaikan sanitasi, peningkatan edukasi gizi ibu, dan program pengentasan kemiskinan diperlukan untuk menurunkan prevalensi stunting di wilayah tersebut. Kata Kunci: stunting, balita, sanitasi lingkungan, kemiskinan, pengetahuan ibu Abstract Stunting is a chronic nutritional problem characterized by a child's height falling below the standard for height-for-age (HFA). This study aimed to analyze the relationship between maternal knowledge level, feeding practices, environmental sanitation, and poverty with the incidence of stunting among children aged 0–59 months at Puskesmas Paceda, Bitung City. A quantitative cross-sectional design was employed with 328 respondents selected through proportional random sampling from a total population of 1,809 mothers with children aged 0–59 months. Data were collected via structured questionnaires, observation checklists, and anthropometric measurements. Univariate, bivariate, and multivariate logistic regression analyses were performed. Results showed that 46.6% of children experienced stunting. Bivariate analysis revealed that poor environmental sanitation (p=0.000; POR=4.998; 95% CI: 3.101–8.056) and poverty (p=0.000; POR=2.781; 95% CI: 1.777–4.354) were significantly associated with stunting. Multivariate analysis identified environmental sanitation (POR=4.326; 95% CI: 2.654–7.051) and poverty (POR=2.133; 95% CI: 1.321–3.446) as the dominant risk factors. Maternal knowledge level and feeding practices were not statistically significant in bivariate analysis. It is concluded that environmental sanitation and poverty are the primary risk factors for stunting. Integrated interventions including sanitation improvement, maternal nutrition education, and poverty alleviation programs are needed to reduce stunting prevalence in this region. Keywords: stunting, under-five children, environmental sanitation, poverty, maternal knowledge
ANALISIS STRATEGI PEMASARAN UMKM SEMBAKO DI PASAR TRADISIONAL BERSEHATI KOTA MANADO Jeysri Maarontong; Silvya L. Mandey; Christoffel M. O. Mintardjo
JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi). Vol 13 No 1 (2026): JMBI UNSRAT Volume 13 Nomor 1
Publisher : Magister Manajemen Program Pasca Sarjana Universitas Sam Ratulangi Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35794/jmbi.v13i1.67976

Abstract

This study aims to analyze the marketing strategies of grocery SMEs at Bersehati Traditional Market in Manado City based on the 7P marketing mix and relationship marketing approaches. This research was motivated by increasing business competition, the development of modern retail markets, changes in consumer behavior, and the importance of social relationships in traditional market trading activities. The study employed a descriptive qualitative approach to obtain an in-depth understanding of the marketing strategies implemented by grocery SMEs. The research was conducted at Bersehati Traditional Market in Manado City with 20 informants consisting of 5 main and 15 supporting informants. Data collection techniques included observation, interviews, and documentation. Data analysis used the interactive model of Miles, Huberman, and Saldaña, which includes data reduction, data display, and drawing conclusions. Data validity was ensured through source triangulation, technique triangulation, and time triangulation.The results showed that the marketing strategies of grocery SMEs at Bersehati Traditional Market are still dominated by traditional marketing approaches based on social relationships, service quality, product quality, and customer closeness. The aspects of product, price, people, and relationship marketing were found to be important factors in maintaining customer loyalty and business sustainability. In addition, interpersonal relationships, direct communication, and customer trust significantly influence SME marketing activities in traditional markets.This study concludes that the implementation of the 7P marketing mix in grocery SMEs is influenced not only by economic aspects but also by social dimensions and interpersonal relationships between sellers and customers. Therefore, strengthening relationship-based marketing strategies is an important factor in improving the competitiveness and sustainability of grocery SMEs in traditional markets.
Pengaruh Kualitas Pelayanan Dan Kepuasan Terhadap Loyalitas Konsumen Pada UMKM Brand Mozzaoc Di Kota Manado Berly F. Tompodung; Silvya L. Mandey; Jane G. Poluan
Indonesian Journal of Economics Management and Accounting Vol. 1 No. 12 (2024): IJEMA - Desember 2024
Publisher : PT. INOVASI TEKNOLOGI KOMPUTER

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Permasalahan yang dihadapi oleh brand Mozzaoc yaitu dengan adanya sosial media yang membuat pelanggan lebih mengenal produk ini, maka berdasarkan pra riset dengan pengguna yang membeli produk Mozzaoc menemukan jika mereka yang membeli kebanyakan hanya penasaran tentang produk tersebut karena sempat menjadi viral di media social namun bukan pelanggan yang loyal untuk sering berkunjung dan melakukan pembelian. Pendekatan yang digunakan dalam riset ini adalah pendekatan asosiatif. Populasi riset mencakup pengguna dari UMKM brand Mozzaoc di Kota Manado. Sampel riset dihitung menggunakan teori Roscoe, menghasilkan 100 responden. Data dianalisis menggunakan metode regresi linear berganda. Hasil riset menunjukkan jika secara simultan, kualitas pelayanan dan kepuasan pelanggan memberikan dampak positif dan signifikan terhadap loyalitas pengguna pada UMKM brand Mozzaoc di Kota Manado. Secara parsial, baik kualitas pelayanan maupun kepuasan pelanggan memiliki dampak positif dan signifikan terhadap loyalitas pengguna
The PENGARUH PENGEMBANGAN KARIR, LINGKUNGAN KERJA DAN BEBAN KERJA TERHADAP SEMANGAT KERJA KARYAWAN YANG DIMODERASI OLEH MOTIVASI KERJA DI CV HARAPAN BARU SULUT Fiki Jaya Bawamenewi; Silvya L. Mandey; Lucky O. H. Dotulong
JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi). Vol 13 No 1 (2026): JMBI UNSRAT Volume 13 Nomor 1
Publisher : Magister Manajemen Program Pasca Sarjana Universitas Sam Ratulangi Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35794/jmbi.v13i1.66988

Abstract

The purpose of this study is to determine the direct influence of career development, work environment and workload on employee work motivation and work spirit. The influence of career development, work environment and workload on employee work spirit through work motivation at CV Harapan Baru Sulut. This study is a quantitative study with an associative approach. The sample used a saturated sample with a total of 47 respondents. The results of the study indicate that: career development has a significant effect on work motivation, the work environment does not have a significant effect on work motivation, workload has a significant effect on motivation, career development does not have a significant effect on work spirit, the work environment does not have a significant effect on work spirit, workload has a significant effect on work spirit, work motivation does not have a significant effect on work spirit, career development through work motivation does not have a significant effect on work spirit, the work environment through work motivation does not have a significant effect on work spirit and workload through work motivation does not have a significant effect on work spirit at CV. Harapan Baru Sulut.
PENGARUH E-SERVICE QUALITY DAN E-TRUST TERHADAP KEPUASAN NASABAH PENGGUNA WONDR BY BNI MELALUI CITRA BANK SEBAGAI VARIABEL INTERVENING Regita G. Rondonuwu; Silvya L. Mandey; Arrazi Hasan Jan
JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi). Vol 13 No 1 (2026): JMBI UNSRAT Volume 13 Nomor 1
Publisher : Magister Manajemen Program Pasca Sarjana Universitas Sam Ratulangi Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35794/jmbi.v13i1.66990

Abstract

This study aims to examine the influence of e-service quality and e-trust on customer satisfaction, as well as their impact on bank image, and the effect of bank image on customer satisfaction among users of the Wondr by BNI. The research adopts a quantitative approach using a survey method by distributing questionnaires to 100 respondents who are customers of Wondr by BNI. Data analysis was conducted using Structural Equation Modeling (SEM) with the Partial Least Squares (PLS) technique through the SmartPLS software. The findings reveal that the independent variables analyzed, namely e-service quality and e-trust, have a positive and significant direct effect on both customer satisfaction and bank image. Furthermore, bank image also shows a positive and significant direct influence on customer satisfaction. These results indicate that the effectiveness of electronic service quality and the level of customer trust in the Wondr by BNI application significantly contribute to building a favorable bank image and improving customer satisfaction. This research is expected to provide academic contributions to the development of digital service marketing studies and offer practical recommendations for Bank BNI in enhancing service quality and strengthening customer trust through improvements in digital banking features and security.
Co-Authors Aaltje E. Manampiring Arrazi Hasan Jan Berly F. Tompodung Brigitta Keysia Mauren Pandelaki Christoffel M. O. Mintardjo Deagita Winda Palit Febrina Sophianti Pai Ferdy Roring Feybie Thenderan Fiki Jaya Bawamenewi Glend Sualang Greissela Anggriani Sehangunaung Hendra N. Tawas Imelda. W. J. Ogi Jane G. Poluan Jeffry L.A. Tampenawas Jeysri Maarontong Kartini Mukuan Laras Sulistiani Ramono Lucky O. H. Dotulong Raintung, Michael Ch. Regita G. Rondonuwu Reitty L. Samadi Sjendry S.R. Loindong Suryadi Nicolaas Napoleon Tatura Theo Aditya paroganda Siahaan Vairel Walujan Virgin E. Pioh Willem J.F.A Tumbuan Woran Djemly