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Peningkatan Penjualan UMKM melalui Penerapan Digital Marketing di Desa Teja Timur Rohmaniyah Rohmaniyah; Nurul Alfian; Siti Salama Amar; Subhan Subhan; Ustman Ustman; Achmarul Fajar; Runik Puji Rahayu; Nur Syakherul Habibi; Zef Risal; Rachman Hakim
Jurnal Informasi Pengabdian Masyarakat Vol. 2 No. 3 (2024): Agustus: Jurnal Informasi Pengabdian Masyarakat
Publisher : Sekolah Tinggi Agama Buddha Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/jipm-nalanda.v2i3.1189

Abstract

In this digital era business actors must understand about digital because in the current era the average sales of all sales are online so as to facilitate sales. This digital marketing marketing activity can be through e-commerce, whatsapp, instagram and other media platforms so that the products produced by MSMEs can compete in online markets and can be known by the wider community. The purpose of this dedication is to provide knowledge to MSMEs in the village of East Teja Pamekasan regarding the application of marketing and product sales by utilizing digitalization. This service activity is carried out by survey methods, socialization, and evaluation. Digital marketing activities have a positive impact on the development of MSMEs in Teja Timur Village, Pamekasan District. Many MSMEs are interested in marketing products and sales of their products by utilizing social media to increase sales of MSME products. MSME actors collaborate with digital -based promotional media and distribution media to get maximum profits.
Pelatihan Pengelolaan Minyak Jelantah Sebagai Upaya dalam Menumbuhkan Masyarakat Berwirausaha Nurul Alfian; Rohmaniyah Rohmaniyah; Rika Syahadatina; Nur Syakherul Habibi
Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri Vol. 4 No. 1 (2025): Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri
Publisher : Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/sejahtera.v4i1.2890

Abstract

Used cooking oil is used cooking oil which is often considered waste and thrown away without proper processing. Uncontrolled disposal of used cooking oil can cause various environmental problems, such as soil and water pollution. For the environment, used cooking oil can have a serious impact because it pollutes the stability of soil and water when the waste is not managed carefully. Used cooking oil is included in non-hazardous and toxic waste but must receive proper handling so as not to cause environmental damage. On the other hand, used cooking oil has the potential to be processed into products of economic value, such as soap, candles, or biodiesel. The implementation of this service is carried out by providing outreach to the community regarding the processing of used cooking oil into economic goods that can be reused by the community. Processing used cooking oil into candles and soap could be a solution to improve the community's economy, knowledge, and skills, as well as interest in producing soap and candles from processed used cooking oil which is easy to process and become a benchmark for the success of the training in motivating the Ceguk village community to entrepreneurship.