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All Journal Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Journal of Management and Creative Business RESLAJ: Religion Education Social Laa Roiba Journal
Gilang Pratama Putra
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Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Social Sciences

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Pengaruh Produk Wisata terhadap Kepuasan Pengunjung Museum Sri Baduga Bandung Dava Albamah Hafidin; Gilang Pratama Putra; Irena Novarlia
Reslaj: Religion Education Social Laa Roiba Journal Vol. 7 No. 1 (2025): RESLAJ: Religion Education Social Laa Roiba Journal 
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/reslaj.v7i1.5035

Abstract

This study aims to analyze the influence of tourism products on visitor satisfaction at the Sri Baduga Museum Bandung. The tourism products analyzed include tourist attractions, tourist facilities, amenities, and accessibility. This study uses a quantitative approach with a survey method, where data is collected through questionnaires distributed to museum visitors. Respondents were randomly selected, and the data obtained were analyzed using a simple linear regression technique to see the relationship between the independent variable (tourism product) and the bound variable (visitor satisfaction). The results of the study show that all components of tourism products, namely tourist attractions, tourist facilities, amenities, and accessibility, have a significant effect on the satisfaction of visitors to the Sri Baduga Museum Bandung. Tourist attractions were found to be the most dominant factor in influencing visitor satisfaction, followed by facilities and accessibility. In addition, the results of the analysis also showed that the majority of visitors were satisfied with their experience at the museum, and this was reflected in their desire to visit again and their willingness to recommend the museum to friends and family. Based on these findings, it can be concluded that the quality of tourism products at the Sri Baduga Museum Bandung has an important role in increasing visitor satisfaction. Recommendations are given to museum managers to continue to improve the quality of attractions, facilities, and accessibility to maintain and increase visitor satisfaction. This research is expected to be a reference for the development of more effective tourism strategies in the future.
Peran Memorable Tourism Experience Terhadap Kepuasan Wisatawan di Museum Prabu Geusan Ulun Mariyana Kusuma Fauziyyah; Gilang Pratama Putra; Tedi Supriadi
Reslaj: Religion Education Social Laa Roiba Journal Vol. 7 No. 1 (2025): RESLAJ: Religion Education Social Laa Roiba Journal 
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/reslaj.v7i1.5060

Abstract

Prabu Geusan Ulun Museum is an educational tourism that can provide cultural information and a place to store historical heirlooms, despite having low number tourist visits. To increase the number of tourist visits, it is necessary to understand what visitors need in increasing the existence of Prabu Geusan Ulun Museum. Memorable tourism experience is an important agenda in the purpose of this research, considering that tourism is basically based on experience that has an influence on determining tourist satisfaction. Tourist satisfaction is felt when the expectations of tourists are met. The methods used in this research was quantitative method with survey as the research design. Questionairres were used to collect data from 100 respondents using non-probability sampling technique and descriptive data analysis. The finding showed that there was a significant influence of memorable tourism experience (X) on tourist satisfaction (Y) with a value of 0,001<0,05. The result of the hypothesis test of > was 14.705 > 1.984, therefore Ha was accepted. The findings of this research may help create a marketing strategy for Prabu Geusan Ulun Museum by using memorable tourism experience dimension which will later increase the number of tourist visits to Prabu Geusan Ulun Museum.
Analisis Pengelolaan Fasilitas Homestay di Kampung Buricak Burinong Desa Pakualam Kecamatan Darmaraja Yayu Cahyudin; Gilang Pratama Putra; Irena Novarlia
Reslaj: Religion Education Social Laa Roiba Journal Vol. 7 No. 2 (2025): RESLAJ: Religion Education Social Laa Roiba Journal
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/reslaj.v7i2.5130

Abstract

This research analyzes the management of homestay facilities in Buricak Burinong Village, Pakualam Village, Darmaraja District, West Java. This research aims to provide guidance for homestay managers in managing human resources efficiently and effectively, and provide recommendations for improving the quality of accommodation facilities in Buricak Burinong Village. With this analysis, it is expected to know the supporting and inhibiting factors in homestay management, as well as efforts that can be made to increase tourist attraction and the welfare of local communities through the development of better homestay facilities. The research method uses a qualitative descriptive method by conducting observations and interviews with the parties involved in managing homestay facilities in Buricak Burinong Village. The data analysis method used is SWOT analysis (Strengths, Weaknesses, Opportunities, and Threats). The results of the analysis show that the management of Kampung Buricak Burinong homestay facilities is located in quadrant I, so the right way to be applied is the S-O strategy that can be done, namely, increasing online and offline promotions by involving the community and the support of the government. This step aims to increase tourist attractiveness in the management of homestay facilities, comfort, and ease of tourists visiting Buricak Burinong Village homestay.
Pengaruh Atribut Mice Terhadap Kunjungan Wisatawan di Kota Bandung Ratna Sholihah Sarha; Gilang Pratama Putra; Dally Nur Arif
Reslaj: Religion Education Social Laa Roiba Journal Vol. 7 No. 2 (2025): RESLAJ: Religion Education Social Laa Roiba Journal
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/reslaj.v7i2.5425

Abstract

This research aimed to analyzed the influence of MICE attributes on tourist visits in Bandung by adapting the dimensions of MICE destination guideline and criteria developed by the Ministry of Tourism and Creative Economy in 2017 as independent variables. This research used quantitative research method with multiple linear regression analysis. The data obtained came from distributing questionnaires via Google form to respondents who had visited Bandung, and a sample of 100 people was taken. Based on the result of this research, MICE attributes in Bandung have met the needs of tourist so that they can increase tourist visits to Bandung, especially MICE tourist. MICE attributes have a significant influence simultaneously on tourist visits. The dimension of attraction an ancillary service partially have positive influence and significant influence on tourist visit, while accesibiliry, activities, amenities, and affordability do not have a positive influence and is not significant on tourist visists in Bandung.
Co-Authors Ahmad Hudaiby Galih Kusumah Alifa Fauziyyah Juhara Ari Purno Wahyu Wibowo Arif Ariagus Dwi Fajar Ayu Latifah Dally Nur Arif Dava Albamah Hafidin Dewi, Aminar Sutra Irena Novarlia Mariyana Kusuma Fauziyyah Neni Rohaeni Putri Rahayu Ratna Sholihah Sarha Riki Taufik Nurcahaya Rizky Nurainun Denisya Silvia Wandanita Etin Sri Utari Tedi Supriadi Yayu Cahyudin Yudha Munajat Saputra