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All Journal Sodality: Jurnal Sosiologi Pedesaan E-Journal of Tourism Journal of Consumer Science IMAGE Jurnal Manajemen Resort dan Leisure Tourism & Hospitality Essentials Journal Journal of Business Management Education (JBME) Journal of Consumer Sciences Journal of Humanities and Social Studies Journal of Indonesian Tourism, Hospitality and Recreation Altasia : Jurnal Pariwisata Indonesia Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Manajemen Pendidikan dan Ilmu Sosial (JMPIS) Journal of Tourism Sustainability The Journal Gastronomy Tourism Jurnal Kepariwisataan: Destinasi, Hospitalitas dan Perjalanan Bogor Hospitality Journal RESLAJ: Religion Education Social Laa Roiba Journal Society
Ahmad Hudaiby Galih Kusumah
Universitas Pendidikan Indonesia
Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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ANALISIS RANTAI NILAI INDUSTRI KREATIF DI DESA WISATA JELEKONG KABUPATEN BANDUNG Darsiharjo, Darsiharjo; Galihkusumah, Ahmad Hudaiby
Jurnal Pariwisata dan Perhotelan Indonesia Vol 11, No 1 (2014): Jurnal Manajemen Resort dan Leisure
Publisher : Manajemen Resort dan Leisure

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/jurel.v11i1.2900

Abstract

DESAIN PENGALAMAN DESA WISATA Kusumah, Ahmad Hudaiby Galih
Jurnal Pariwisata dan Perhotelan Indonesia Vol 15, No 1 (2018): Jurnal Manajemen Resort dan Leisure
Publisher : Manajemen Resort dan Leisure

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/jurel.v15i1.11294

Abstract

PENGARUH SERVICESCAPE TERHADAP CUSTOMER DELIGHT PADA TAMU RESORT (Survey Pada Tamu yang Pernah Menginap di Resort) Liyani, Dewi Mei; Kusumah, Ahmad Hudaiby Galih; Rosita, Rosita
Journal of Indonesian Tourism, Hospitality and Recreation Vol 1, No 1
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/jithor.v1i1.13471

Abstract

Servicescape penting dalam industri pariwisata karena pengalaman berwisata bersifat abstrak sehingga wisatawan membutuhkan tanda-tanda fisik yang bisa menjadi bukti bahwa mereka akan mendapatkan sesuatu yang menyenangkan. Penelitian ini bertujuan untuk mengetahui bagaimana pengaruh Servicescape (X) terhadap customer delight (Y) pada tamu resort. Penelitian ini menggunakan pendekatan kuantitatif, dengan cara penelitian menggunakan kuesioner. Populasi dalam penelitian ini yaitu pengunjung yang pernah menginap di resort. Sedangkan sampel yang diambil dengan menggunakan rumus slovin sebanyak 100 responden. Teknik analisis data yang digunakan adalah teknik regresi linear berganda. Hasil penelitian ini menunjukan bahwa Servicescape berpengaruh sebesar 73,4% terhadap customer delight, dan sisanya sebesar (0,5157)2  = 0,2659 x 100% = 26,59% dipengaruhi oleh faktor lain yang tidak termasuk ke dalam penelitian ini. Kondisi ini mengindikasikan Servicescape dapat mempengaruhi customer delight dan faktor lain di luar dari Servicescape tidak memiliki pengaruh besar. Hal ini menunjukan bahwa Servicescape berpengaruh positif terhadap customer delight dan Servicescape yang ada masih harus dioptimalkan dan dipelihara.Kata kunci: Servicescape, customer delight, tamu resor.
FACTOR ANALYSIS THAT FORMS EXPECTATION OF GUEST HOUSE GUEST EXPERIENCE Aprillea, Renava; Kusumah, Ahmad Hudaiby Galih; Wirakusuma, Reiza Miftah
Journal of Indonesian Tourism, Hospitality and Recreation Vol 1, No 2
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/jithor.v1i2.13763

Abstract

 ABSTRACTThe expectation of Guest House guest experience is the expectation of the guest perspective on what the Guest House will occupy. If the manager can fulfill the guest’s expectation, it can grow the guest’s loyalty and allows being repeater guest. The purpose of this study is to determine what are the factors that forms expectations of Guest House guest experience. This research uses quantitative method with factor analysis. In this study shows that there are four factors forming expectations of Guest House guest experience, spesifically on the youth travellers.Keywords: Factor Analysis, Customer’s Expectation, Experienc, Guest House.
ANALISIS KOMPARASI PERSEPSI ATRIBUT KUALITAS RESTORAN ANTARA PELANGGAN YANG PUAS DENGAN PELANGGAN YANG KURANG PUAS DI RESTORAN JEPANG ALL YOU CAN EAT Palupi, Retno; Kusumah, Ahmad Hudaiby Galih; Rosita, Rosita
Journal of Indonesian Tourism, Hospitality and Recreation Vol 1, No 2
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/jithor.v1i2.13764

Abstract

ABSTRAKTujuan dari penelitian ini: 1) mengidentifikasi pengaruh atribut kualitas restoran terhadap tingkat kepuasan pelanggan secara keseluruhan di restoran Jepang all you can eat, 2) menganalisis perbedaan terhadap persepsi atribut kualitas restoran antara pelanggan yang puas dengan pelanggan yang tidak terlalu puas di restoran Jepang all you can eat. Data didapat melalui kuesioner yang dibuat melalui google form, lalu memberikan link dari google form dan didistribusikan melalui media sosial seperti Line dan Instagram kepada 250 responden. Metode analisis yang digunakan adalah regresi logistik dan U-Test. Berdasarkan analisis tersebut, diperoleh hasil regresi logistik yaitu respon yang empatik adalah sub atribut yang memiliki pengaruh secara signifikan terhadap tingkat kepuasan pelanggan. Dan hasil U-Test diperoleh hasil yaitu tidak adanya perbedaan terhadap persepsi atribut kualitas restoran antara pelanggan yang puas dengan pelanggan yang tidak terlalu puas. Sub atribut harga dapat dimungkinkan menjadi atribut yang dapat menentukan perbedaan terhadap persepsi atribut kualitas restoran.Kata Kunci: Persepsi Pelanggan, Kepuasan, dan Kualitas Restoran.  COMPARATIVE ANALYSIS OF PERCEPTION OF RESTAURANT QUALITY BETWEEN SATISFIED CUSTOMER WITH MEDIUM-LOW SATISFIED CUSTOMERS IN JAPANESE RESTAURANT ALL YOU CAN EAT ABSTRACTThe purpose of this study: 1) to identify the effect of restaurant quality attribute on overall customer satisfaction level in Japanese restaurant all you can eat, 2) to analyze the difference to perception of restaurant quality attribute between satisfied customer and less satisfied customer in Japanese restaurant all you can eat. Data obtained through questionnaires made through google form, then provide links from google form and distributed through social media such as Line and Instagram to 250 respondents. The method of analysis used is logistic regression and U-Test. Based on the analysis, obtained the result of logistic regression that is empatic response is sub attribute that have influence significantly to level of customer satisfaction. And result of U-Test obtained result that is no difference to perception attribute of restaurant quality between customer satisfied with customer which not too satisfied. Sub attribute price can be an attribute that can determine the difference to the perception of restaurant quality attributes.Keywords: Customer Perception, Satisfaction, and Restaurant Quality.
PERSEPSI KARYAWAN HOTEL TERHADAP MANFAAT SERTIFIKASI KOMPETENSI PARIWISATA BIDANG PERHOTELAN DI KOTA BANDUNG Alvionita, Vindy; Kusumah, Ahmad Hudaiby Galih; Marhanah, Sri
Journal of Indonesian Tourism, Hospitality and Recreation Vol 1, No 2
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/jithor.v1i2.13766

Abstract

ABSTRAKSertifikasi Kompetensi Pariwisata merupakan kebijakan yang dibuat oleh pemerintah guna meningkatkan kualitas tenaga kerja di Indonesia, termasuk bidang perhotelan. Penelitian-penelitian sebelumnya menunjukkan bahwa pelaksanaan Sertifikasi Kompetensi Pariwisata belum terlaksana dengan baik dan maksimal walaupun tujuan dibuatnya sertifikasi yaitu untuk kebaikan tenaga kerja itu sendiri. Sehingga penelitian ini berfokus kepada persepsi karyawan hotel terhadap manfaat Sertifikasi Kompetensi Pariwisata. Tujuan penelitian ini yaitu untuk mengidentifikasi dan menganalisis persepsi karyawan hotel terhadap Sertifikasi Kompetensi Pariwisata. Metode kualitatif dipilih dengan menggunakan analisis isi dengan kerangka model Harold D. Lasswell. Narasumber terdiri dari 21 karyawan hotel dengan posisi dan tempat kerja yang berbeda. Hasil dari penelitian ini yaitu terdapat dua karakteristik karyawan hotel yaitu yang menyatakan Sertifikasi Kompetensi Pariwisata bermanfaat dan tidak bermanfaat berdasarkan level experience, scope dan linearity. Hasil penelitian lainnya yaitu dalam aspek jenjang karir, kinerja karyawan dan persaingan dengan tenaga kerja lain terbagi menjadi dua bagian yaitu karyawan hotel yang menyatakan Sertifikasi Kompetensi Pariwisata bermanfaat dan tidak bermanfaat berdasarkan persepsi-persepsi karyawan hotel.Kata kunci: Sertifikasi Kompetensi Pariwisata, Persepsi Karyawan Hotel, Manfaat Sertifikasi Kompetensi Pariwisata.  THE PERCEPTION OF HOTEL EMPLOYEES ON THE BENEFITS OF TOURISM COMPETENCY CERTIFICATION IN HOSPITALITY IN BANDUNG  ABSTRACTTourism Competency Certification is a policy made by the government to increase the qualification of Indonesian labors including hospitality. All the previous research showed that Tourism Competency Certification does not going well and reach the full potency according to the purpose, eventhough it was made for the good purpose for the labor itself. This research focusing on the perception of hotel employees on the benefits of Tourism Competency Certification in hospitality. The purpose of this research is to identifying and analyzing employees perception on the benefits of Tourism Competency Certification.. Qualitative method chosen for this research with content analysis from Harold D. Lasswell. Interviewees consist of 21 employees on different positions and work areas. The result of this research found two characteristics of employees that says Tourism Competency Certification beneficial for their worklife and not beneficial based on three levels,  that is experience, scope and linearity.  Another the result of this research is the aspect of career path, employees performance, and the competition with the other labors then divided into two perception, that is hotel employees who certify Tourism Competency Certification is beneficial and not beneficial based on their perception.Keywords: Tourism Competency Certification, The Perception of Hotel Employees, The Benefits of Tourism Competency Certification.
ANALISIS MOTIVASI WISATAWAN DALAM BERBAGI PENGALAMAN WISATA MELALUI MEDIA SOSIAL INSTAGRAM Nurdianisa, Lucky; Kusumah, Ahmad Hudaiby Galih; Marhanah, Sri
Journal of Indonesian Tourism, Hospitality and Recreation Vol 1, No 1
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/jithor.v1i1.13291

Abstract

Perkembangan teknologi dan media sosial telah memungkinkan para wisatawan untuk berbagi pengalaman wisata secara online. Berbagi pengalaman wisata adalah fenomena yang berkembang dalam pemasaran melalui media sosial. Mengingat sifat pengalaman wisata, berbagi informasi di media sosial diakui sebagai sumber informasi penting yang dapat mempengaruhi pengambilan keputusan wisata bagi calon wisatawan yang potensial. Metode penelitian yang digunakan dalam penelitian ini adalah metode penelitian survey dengan teknik analisis deskriptif dan pendekatan kuantitatif. Sampel yang ditetapkan dalam penelitian ini sebanyak 125 orang responden. Teknik analisis data yang digunakan adalah teknik analisis tabulasi silang dengan uji statistik chi-square dan data diolah menggunakan IBM SPSS Statistic versi 24. Hasil penelitian menunjukkan bahwa wisatawan yang berbagi pengalaman wisata melalui media sosial Instagram adalah wisatawan usia dewasa muda (youth traveller) dan mayoritas berjenis kelamin laki-laki. Dimensi self-centred motivation merupakan motivasi utama wisatawan dalam berbagi pengalaman wisata di media sosial Instagram dan memiliki frekuensi setuju tertinggi pada pernyataan “Saya ingin mendokumentasikan pengalaman wisata sebagai kenang-kenangan”.Kata kunci: motivasi berbagi, wisatawan, media sosial.
REPURCHASE INTENTION ANALYSIS ON DECISION MAKERS IN PURCHASING MEETING PACKAGE AT BUSINESS HOTEL IN BANDUNG Kani, Eiza Maghfira; Kusumah, Ahmad Hudaiby Galih; Wirakusuma, Reiza Miftah
Journal of Indonesian Tourism, Hospitality and Recreation Vol 1, No 1
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/jithor.v1i1.13292

Abstract

The MICE (Meeting, Incentive, Convention, and Exhibition) industry is set by the government as the flagship product of national tourism. This is because the MICE industry is also the top five contributors or the top 5 contributors along with shopping, culinary, heritage, and religious tourism. This research focuses on meeting packages at hotels in Bandung City which is also one of the supporting facilities for this sector. Analysis of repurchase intention is done to find out how big the level of a decision maker to conduct a meeting at a business hotel in Bandung. This research is important to know what things can increase their desire for repeat purchase that affects occupancy. The purpose of this study is also to find out what is the motivation of repurchase intention, along with its elements. In its implementation, this research used content analysis method and looked for information with semi-structured interview to 10 people. The results of this study indicate that repurchase intention is formed by the pull factor and the driving factor formed from 11 constituent elements, namely satisfaction, company policy, novelty seeking, pricing, facilities, location, F & B products, service, hotel image, bonus & privilege, and flexibility.Keywords: repurchase intentions, hotel meeting packages, intrinsic and push & pull factors
ANALISIS FAKTOR MOTIVASI WISATAWAN MUDA DALAM MENGUNJUNGI DESTINASI WISATA MINAT KHUSUS Sari, Desmala; Kusumah, Ahmad Hudaiby Galih; Marhanah, Sri
Journal of Indonesian Tourism, Hospitality and Recreation Vol 1, No 2
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/jithor.v1i2.13762

Abstract

ABSTRAKDalam penelitian ini penulis menganalisis faktor motivasi wisatawan muda dalam mengunjungi destinasi wisata minat khusus. Memahami pengetahuan motivasi wisatawan terutama wisatawan muda sangat penting untuk memprediksi pola perjalanan masa depan dan memungkinkan pemasar tujuan untuk merencanakan dan melaksanakan strategi pemasaran yang efektif. Tujuan penelitian ini yaitu untuk mengetahui faktor apa saja yang memotivasi dan faktor apa yang mendominasi wisatawan muda dalam berwisata. Metode yang digunakan yaitu metode penelitian deskriptif kuantitatif berdasarkan data yang didapatkan melalui kuisioner. Tekhnik analisis data yang digunakan yaitu analisis faktor. Hasil dari penelitian ini menunjukkan bahwa terdapat tujuh faktor-faktor baru yang mempengaruhi motivasi wisatawan muda dalam mengunjungi destinasi wisata minat khusus. Hasil penelitian ini diharapkan dapat menjadi tambahan referensi baru dalam bidang analisis faktor motivasi wisata minat khusus yang selama ini belum banyak diteliti sehingga dapat digunakan sebagai rujukan dalam penelitian di masa yang akan datang maupun bagi pengelola destinasi wisata minat khusus dalam menyusun strategi pemasaran yang ditujukan untuk wisatawan muda.Kata Kunci : Analisis Faktor, Wisatawan Muda, Motivasi Wisata, Destinasi Wisata Minat Khusus.  FACTOR ANALYSIS OF YOUNG TRAVELERS' MOTIVATIONS IN VISITING SPECIAL INTEREST TOURISM DESTINATIONS ABSTRACTIn this study, researcher aims to analyze young travelers' factors of motivations in visiting special interest tourism destinations. Understanding the concept of tourist motivations, specifically young tourists in this case, is very important to predict travel patterns in the future and enable destinations marketer to plan an effective strategy of marketing. Goals  in this research were to identify what factors motivate and which factor dominates young travelers the most in traveling. This research uses a quantitive approach based on data collected by survey with questionnaires. Technique of data-analyzing in this research is factor analysis. Result of this research concludes that there are 7 new factors which influence young travelers' motivations in visiting special interest tourism destinations. This result hopefully is able to be a new reference in the factor analysis of special interest tourism motivations field of study which has only a few researches conducted regarding the topic. In addition, researcher also wishes that this research could become a reference for special interest tourism destinations marketers in planning their market strategies for young travelers.  Keywords: Factor Analysis, Young Travelers, Travel Motivations, Special Interest Tourism Destinations.
SURVIVING STRATEGY OF TOURISM SECTOR WORKERS IN BANDUNG DURING THE COVID-19 PANDEMIC Silvia Septyani Koswara; Ahmad Hudaiby Galih Kusumah
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol 6, No 1 (2022): JHSS (Journal of Humanities and Social Studies)
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jhss.v6i1.4982

Abstract

The Covid-19 pandemic has had an impact on social and economic life, especially in Indonesia. In the city of Bandung itself, this impact is felt for workers in the tourism sector such as travel business owners, tour leaders, tour guides and tourism bus drivers. The writing of this research was carried out with the aim of knowing the negative impacts felt by tourism sector workers in the city of Bandung during the Covid-19 pandemic. In this study, the authors used a direct interview method using a semi-structured interview guide instrument, with the direction of the interview aimed at: 1) Knowing the impact of the Covid-19 Pandemic felt by tourism workers. 2) Knowing the survival strategies carried out by tourism workers during the Covid-19 Pandemic. From the two subtitles, it can be seen that the direct impact of the Covid-19 pandemic on tourism business actors in the city of Bandung is seen from the income aspect. Most tourism workers in Bandung City have lost their livelihoods during the Covid-19 pandemic. So that requires tourism business actors to change professions in order to survive, such as: a) Selling used cars. b) Selling designs online. c) Selling catering. d) Changing the vehicle business unit from tourism buses to inter-island buses. e) Become a private driver or online. f) Selling used clothes online. g) Selling juice and hydroponic vegetable cultivation. h) Opening employment opportunities for other affected tourism business actors in the form of local courier applications in the city of Bandung. i) Selling frozen food.
Co-Authors Adnan Zaidan Eka Saputra Alvionita, Vindy Andiza, Muhammad Rafi Apriana, Aksay Aprillea, Renava Bela, Tresna Caria Ningsih Darsiharjo Dasiharjo Dewi Turgarini  Elly Malihah Erry Sukriah, Erry Fidelitasari, Qurrota'ayun Fuadah, Siti Sarah Jamilatul Ghifary Ramadhan Gilang Pratama Putra Gitasiswara, . Graha, Putra Hanifan Gustari, Syahna Hari Mulyadi, Hari Heny Hendrayati Ilyasa Irfan Maulana Rachmandani Ismarizal, Beni Kani, Eiza Maghfira Liyani, Dewi Mei Mamat Ruhimat, Mamat Marhadi Marhadi, Marhadi Marimon, Frederic Nurazizah, Ghoitsa Rohmah Nurdianisa, Lucky Okky Rizal Ridwan Rahmasari, Annisa Aulia Reiza Miftah Wirakusuma, Reiza Miftah Retno Palupi Riche Cynthia Johan Rini Andari Rosita Rosita Sari, Desmala Satrio N. M. Setyorini, Heri Silvia Septyani Koswara Sri Marhanah, Sri Sri Utari Syahbudiman, Rayhan Syahwa, Alya Tomy Andrianto Wenes, Gufran Wiriadi, Reyfan Triansyah