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Saipul Bahri
Universitas Islam Riau
Agriculture, Biological Sciences & Forestry Biochemistry, Genetics & Molecular Biology Chemistry Economics, Econometrics & Finance Immunology & microbiology

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OPTIMASI USAHA BUDIDAYA IKAN AIR TAWAR PADA KERAMBA JARING APUNG DI WADUK PLTA KOTO PANJANG KABUPATEN KAMPAR PROVINSI RIAU Hajry Arief Wahyudy; Saipul Bahri; Tibrani Tibrani
Jurnal Agribisnis Vol. 18 No. 1 (2016): Jurnal Agribisnis
Publisher : UNIVERSITAS LANCANG KUNING

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (80.942 KB) | DOI: 10.31849/agr.v18i1.752

Abstract

Usaha budidaya ikan pada keramba jaring apung di waduk PLTA Koto Panjang Kabupaten Kampar dihadapkan pada beberapa keterbatasan. Diantaranya modal usaha, ketersediaan tenaga kerja, dan kemampuan produksi untuk memenuhi permintaan. Oleh sebab itu perlu dilakukan upaya untuk mengatasi masalah keterbatasan tersebut. Salah satu cara yang dapat dilakukan adalah optimasi menggunakan analisis program linier. Penelitian bertujuan untuk menganalisis (1) ketersediaan dan penggunaan faktor produksi. (2) biaya, produksi, pendapatan.(3) optimasi usaha budidaya ikan air tawar pada keramba jaring apung. Berdasarkan hasil kajian menunjukkan bahwa usaha budidaya ikan dalam keramba jaring apung di waduk PLTA Koto Panjang Kabupaten Kampar mengalami masalah ketersediaan sarana produksi, khususnya ketersediaan benih unggul, baik secara kuantitas, kualitas, maupun kontinuitas, serta teknis budidaya yang belum sesuai dengan anjuran pelaksanaan. Hal ini menyebabkan tingkat keuntungan yang diperoleh belum maksimal. Usaha budidaya ikan air tawar yang optimal yaitu jika membudidayakan ikan mas pada volume keramba jaring apung 263 m3, nila 78 m3 dan patin 512 m3. Kata Kunci: Keramba Jaring Apung, Ikan Air Tawar, Optimasi.
STRATEGI PEMASARAN IKAN SALAI DI DESA KESUMA KECAMATAN PANGKALAN KURAS KABUPATEN PELALAWAN Nia Oskarlina; Saipul Bahri
DINAMIKA PERTANIAN Vol. 38 No. 1 (2022): Jurnal Dinamika Pertanian Edisi April 2022
Publisher : UIR Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25299/dp.2022.vol38(1).10438

Abstract

Fresh fish from the catch that is processed into salai fish is a form of utilizing the potential of river natural resources in Kesuma Village. In its distribution, the salai fish business in Kesuma Village faces the problem of limited marketing reach. This study aims to analyze: (1) the current marketing mix strategy of the salmon business (2) Recommending the marketing strategy of the salai fish business in the future. This research was conducted for 6 months starting from November 2021 to April 2022. Sampling was carried out using the census method. The data analysis used consisted of the 7P, SWOT and QSPM approaches. The results showed that the condition of the salai fish business in Kesuma Village through the marketing mix produced a product with a distinctive taste and aroma, the price of the product was determined by the entrepreneur based on the type and number of fish caught, the business location was close to the river but far from crowds and markets, promotion still personal selling, always prioritizing polite and friendly service in the sales process, the process of getting the product can be through ordering or directly at the entrepreneur's house and the Sorek Satu Sunday market and the product has not been packaged. The results of the SWOT analysis show that the business is in quadrant I, namely the SO (Strength and Opportunities) strategy, namely increasing the quality and quantity of products offered, cooperation with restaurants and restaurants so that market share is wider, adding variants of product types and sizes. The priority strategy that has the highest level of attractiveness is the SO strategy, namely improving the quality and quantity of the products offered (STAS:5,39).
Co-Authors Hajry Arief Wahyudy Nia Oskarlina Tibrani Tibrani