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ANALISIS PERAMALAN PERMINTAAN PRODUK KERTAS MENGGUNAKAN METODE PERAMALAN LINIER DAN METODE EKSPONENSIAL DI PT. INDAH KIAT SERANG Olga, Lidia
Journal of Management and Industrial Engineering (JMIE) Vol. 2 No. 1 (2023): MARET
Publisher : LPPM Sekolah Tinggi Teknologi Nusantara Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (249.484 KB)

Abstract

Permasalahan yang dihadapi oleh PT. Indah Kiat Serang adalah diperlukannya metode yang dapat disistemkan yang sesuai dengan pola data penjualan dalam pengendalian persediaan. Hasil analisis data penjualan yang digunakan sebagai data peramalan, fakta menunjukkan bahwa data penjualan kecenderungan trend. Oleh karena itu penulis akan melakukan penelitian mengenai pengendalian persediaan pada PT. Indah Kiat menggunakan data masa lalu selama ± 5 tahun. Untuk meramalkan jumlah permintaan barang yang disediakan pada periode berikutnya menggunakan metode linier dan metode Exponensial. Harapannya sistem ini mampu menentukan persediaan yang optimal. Optimal berarti memiliki jumlah yang pas, tidak kekurangan dan tidak berlebihan. Berdasarkan pembahasan yang telah dilakukan diperoleh hasil untuk peramalan permintaan produk kertas tahun 2020 dengan menggunakan metode linier adalah sebesar 89.576 ton sedangkan menggunakan metode eksponensial sebesar 89.571,8 ton. Adapun metode peramalan yang sebaiknya digunakan adalah metode linier karena memiliki terkecil yaitu SEE Metode Linier = 673,87 dan untuk SEE Metode Eksponensial = 678,109 sehingga peramalan yang digunakan adalah menggunakan metode linier. Oleh karena itu peramalan permintaan tahun 2020 dengan menggunakan metode linier adalah sebesar 89.576 ton.
Developing a digital marketing–driven hybrid entrepreneurship model for wood waste craft MSMEs S, Pipiet Mutiara Tri; Rahman, Taufik; Olga, Lidia
International Journal of Applied Finance and Business Studies Vol. 13 No. 4 (2026): March: Applied Finance and Business Studies
Publisher : Trigin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijafibs.v14i4.445

Abstract

This study aims to design a hybrid entrepreneurship model based on digital marketing tailored to the needs of small-scale woodcraft MSMEs in rural areas. A mixed-methods approach was employed through a survey of 75 respondents and Focus Group Discussions (FGDs). The findings indicate that while entrepreneurs exhibit strong motivation and basic managerial capabilities, their digital literacy and use of online marketing channels remain limited. This reveals a readiness gap between intention and digital competence. In response, a conceptual model was formulated at Technology Readiness Level (TRL) 2, comprising four components: internal entrepreneurial readiness, integration of hybrid marketing channels (offline and online), mechanisms for training and mentoring, and strategic outcomes in the form of increased literacy and competitiveness. The model was developed modularly and grounded in field data, offering a framework for targeted interventions in training programs and policy design for digitally empowered MSME development.
Optimizing Human Capacity Development in Higher Education Institutions Olga, Lidia
BRIDGE : The Multidisciplinary Research Portal Vol. 1 No. 1 (2023): AUGUST (II)
Publisher : LPPM Sekolah Tinggi Teknologi Nusantara Lampung

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Abstract

The presence and role of human resource management and lecturers are crucial factors in determining the efficiency and achievement of a college. In order to fulfill their professional responsibilities effectively and efficiently, lecturers must possess a range of essential attributes, including aptitude, motivation, self-regulation, dedication, adherence to workplace norms, and positive morale. The establishment of HR management schools highlights the recognition of the significant role human resources instructors play in influencing the reputation of graduates and the overall standard of higher education. This perspective is substantiated by the observation that faculty members wield significant authority within the academic realm, surpassing that of their counterparts in affiliated educational establishments. The relationship between training objectives and incentives is inherently interconnected. They mutually assist one another. The objective and rewards of training can be categorized into goals and benefits that satisfy both internal and external demands. The objective and advantages of training aimed at addressing internal demands encompass the alignment of training initiatives with the particular interests of human resources. The primary objective of training is to meet the needs of the external community, thereby contributing to the progress and growth of the institution. This has several advantages for the institution. The primary objective of lecturer development is to enhance knowledge, abilities, and attitudes pertaining to jobs or responsibilities within an organization, with the aim of attaining educational objectives and enhancing the overall quality of education.