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All Journal Journal of Management and Bussines (JOMB) Kontigensi: Jurnal Ilmiah Manajemen JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi)
Syahrul Alim
Universitas Pelita Bangsa
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Social Sciences

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Analisis Kualitas Produk, Harga dan Kualitas Pelayanan Terhadap Kepuasan Pelanggan Garden Petshop Teleng Cikarang Ika Sriyanti; Syahrul Alim
Journal of Management and Bussines (JOMB) Vol 5 No 2 (2023): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v5i2.6342

Abstract

This research aims to determine the analysis of product quality, price and service quality for Garden Petshop Teleng Cikarang. The type of research used in this research is quantitative. The results of the research show (1) There is a positive and significant influence of product quality on customer satisfaction at Garden Petshop Teleng Cikarang, as evidenced by the calculated t value of 4.382 with a sig value of 0.000 < 0.05 (2) There is a positive and significant influence of price on customer satisfaction at Garden Petshop Teleng Cikarang, as evidenced by the calculated t value of 2.932 with a sig value of 0.004 < 0.05 (3) There is no positive and insignificant influence between service quality on customer satisfaction, as evidenced by the calculated t value of 1.148 with a sig value of 0.254 > 0.05. The most dominant variable influencing customer satisfaction is product quality. In conclusion, it proves that the better the product quality, the more customer satisfaction will increase. Keywords: Price, Service Quality, Customer Satisfaction, Product Quality
Pengaruh Store Atmosphere, Kualitas Produk, Dan Harga Terhadap Keputusan Pembelian Di Miniso Store Mall Lippo Cikarang Fadillah Nurul Saadah; Syahrul Alim; Kurbandi SBR
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 9 No. 4 (2023): Agustus 2023
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v9i4.1278

Abstract

Bisnis ritel asing di Indonesia memiliki perkembangan pesat. Produk retail asing ini memiliki pesaing yang cukup banyak di pasar Indonesia. Selain bersaing dengan sesama produk asing juga bersaing dengan produk lokal Indonesia. Pesatnya persaingan produk ritel tersebut menuntut para pebisnis untuk melakukan inovasi dan lebih kreatif lagi sehingga mampu menarik minat calon konsumen untuk melakukan pembelian. Di dalam dunia pemasaran seperti halnya kompetisi setiap perusahaan berlomba-lomba memasarkan produknya, persaingan ini juga terjadi pada Miniso Store Mall Lippo Cikarang. Kualitas produk menjadi pertimbangan konsumen dalam memutuskan membeli suatu produk. Desain toko yang baik akan menjadi daya tarik para konsumen untuk berkunjung ke Miniso Store Mall Lippo Cikarang. Aspek lain yang menjadi pertimbangan konsumen yaitu dengan mempertimbangkan harga. Rumusan masalah dan tujuan penelitian ini untuk mengetahui pengaruh store atmosphere, kualitas produk, dan harga terhadap keputusan pembelian. Sampel yang digunakan sebanyak 75 sampel. Teknik analisis data yang digunakan adalah Uji Validitas, Uji Reliabilitas, Uji Asumsi Klasik, Uji Regresi Linear Berganda, Uji Koefisien Determinasi, Uji T, dam Uji F. berdasarkan hasil penelitian dapat dilihat bahwa : (1) Store atmosphere berpengaruh positif signifikan terhadap keputusan pembelian, dimana diperoleh nilai t sebesar 2,829 dan nilai sig, 0,006. (2) Kualitas produk berpengaruh negatif signifikan terhadap keputusan pembelian, dimana diperoleh nilai t sebesar -0,590 dan nilai sig, 0,556. (3) Harga berpengaruh positif signifikan terhadap keputusan pembelian, dimana diperoleh nilai t sebesar 2,710 dan nilai sig, 0,008. (4) secara simultan store atmosphere, kualitas produk, dan harga berpengaruh signifikan terhadap keputusan pembelian, dimana diperoleh nilai F 12,843 dengan nilai signifikan sebesar 0,000.
Modeling Consumer Intention to Use Electric Vehicles in Indonesia: Extending UTAUT2 with Risk, Trust, and Digital Literacy Prasetyo Harisandi; Syahrul Alim; Purwanto Purwanto; Hilma Kusumawati
Kontigensi : Jurnal Ilmiah Manajemen Vol 13 No 2 (2025): Kontigensi: Jurnal Ilmiah Manajemen
Publisher : Program Doktor Ilmu Manajemen, Universitas Pasundan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56457/jimk.v13i2.910

Abstract

The transition toward sustainable mobility has positioned electric vehicles (EVs) as a strategic solution to reduce carbon emissions and dependence on fossil fuels. However, the adoption rate of EVs in Indonesia remains relatively low, indicating the need to better understand the factors influencing consumer adoption intentions. This study aims to examine consumers’ behavioral intention to adopt electric vehicles in Indonesia by extending the Unified Theory of Acceptance and Use of Technology 2 (UTAUT2) with perceived risk, trust, and digital literacy. A quantitative research design was employed using a cross-sectional survey of 185 respondents who are familiar with electric vehicle technology. Data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS 4. The results indicate that UTAUT2 has a significant positive effect on consumers’ behavioral intention to adopt electric vehicles. Furthermore, perceived risk was found to negatively mediate the relationship between UTAUT2 and behavioral intention, while trust and digital literacy positively mediate this relationship. These findings suggest that although technological benefits encourage EV adoption, psychological barriers and digital readiness play a crucial role in shaping consumer intentions. This study contributes to the technology adoption and sustainable mobility literature by providing an extended UTAUT2 model tailored to the Indonesian context. Practically, the findings offer insights for policymakers and industry stakeholders to develop strategies that reduce perceived risk, enhance trust, and improve digital literacy to accelerate electric vehicle adoption in Indonesia.
Co-Authors Fadillah Nurul Saadah Hilma Kusumawati Ika Sriyanti Prasetyo Harisandi Purwanto Purwanto