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All Journal Jurnal Mirai Management SEIKO : Journal of Management & Business Owner : Riset dan Jurnal Akuntansi JOURNAL OF APPLIED BUSINESS ADMINISTRATION Jurnal Abdi Insani BERNAS: Jurnal Pengabdian Kepada Masyarakat AKUNSIKA: Jurnal Akuntansi dan Keuangan
Sri Amalia Edy
Universitas Sulawesi Barat
Religion Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Neuroscience Nursing Public Health Social Sciences Veterinary Other

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PENGEMBANGAN UMKM MELALUI PELATIHAN BRANDING, PEMASARAN DIGITAL DAN PENERAPAN AKUNTANSI BERBASIS APLIKASI DI DESA BINANGA KECAMATAN SENDANA Hafid, Haeruddin; Novitasari, Eni; Edy, Sri Amalia; Suriadi, A. Nur Farahdiba
Jurnal Abdi Insani Vol 11 No 4 (2024): Jurnal Abdi Insani
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/abdiinsani.v11i4.1954

Abstract

Binanga Village is one of the villages that has quite a large number of UMKM in Sendana District. Based on observations, UMKM in Binanga Village are still not optimal in running their business. This needs special attention considering that the potential for increasing UMKM is one of the important aspects that can improve the welfare of the community in Binanga Village. Therefore, the service team carries out service activities to help resolve these problems. This service activity is carried out with reference to economic development targets in the form of creating job opportunities and equal distribution of income. The solutions that the service team provides are increasing understanding of UMKM players with product branding training, increasing product marketing with training on the use of digital media in marketing products, and increasing knowledge of application-based accounting in financial recording with training in the application of application-based accounting. As for the results of this service, the partner villages were very satisfied with the training we carried out because it was able to increase the competitiveness of local products in Binanga Village and increase accountability for recording and calculating selling prices and profits.
PENINGKATAN EKONOMI KELOMPOK TANI-TERNAK GALAGATRA MELALUI PENGELOLAAN KEUANGAN, INOVASI PAKAN TERNAK LIMBAH PERTANIAN, DAN STRATEGI PEMASARAN Amirullah, Sufyan; Edy, Sri Amalia; Mahanani, Agni Ayudha
Jurnal Abdi Insani Vol 11 No 4 (2024): Jurnal Abdi Insani
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/abdiinsani.v11i4.2031

Abstract

Majene Regency is known for its horticultural production potential. Based on the West Sulawesi Central Statistics Agency (BPS), one of them is banana production which is ranked second in West Sulawesi Province. Majene Regency also has potential in the livestock sector, one of which is free-range chicken farming. Based on the Majene Regency Central Statistics Agency, during the last three years from 2021 to 2023, free-range chicken farming in Majene Regency has continued to increase. Based on the observation results of the proposing team, financial management carried out by the partner group is still very poor. The results of further observations found a lack of innovation and creativity from the Galagatra Livestock Farming Group causing the potential of existing resources not to be utilized optimally. One of the neglected horticultural potentials is banana stem waste which is only used by the Galagatra Group as ruminant animal feed. Banana stem waste should be able to be processed into several products that can provide benefits to the Galagatra Livestock Farmers Group, one of which is reducing animal feed production costs and agricultural production costs. It is known that banana stems can be processed into animal feed and fertilizer which has its own selling value and appeal. The objectives of this community partnership program (PKM) activity are 1) Increase partner members' financial management knowledge. 2) Manage banana stem waste. 3) Changing marketing strategy patterns from traditional to digital. The output targets to be achieved are publication in the SINTA 4 indexed journal, publication of service activities in electronic mass media, video documentation via YouTube channel, and posters containing PKM activities and achievements.
PENGEMBANGAN USAHA MIKRO KECIL MENENGAH (UMKM) DI DESA ONANG MELALUI PELATIHAN PERTANIAN TERPADU BERBASIS TEKNOLOGI VERBIO DAN PEMASARAN DIGITAL Mahanani, Agni Ayudha; Edy, Sri Amalia; Mus, Sari Fatimah; Amirullah, Sufyan
Jurnal Abdi Insani Vol 12 No 4 (2025): Jurnal Abdi Insani
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/abdiinsani.v12i4.2137

Abstract

Limbah pertanian merupakan salah satu produk hasil samping yang tidak termanfaatkan dan berakhir sebagai cemaran lingkungan, limbah pertanian umunya hanya di proses untuk mengurangi kuantitasnya tanpa memberikan manfaat lebih terhadap masyarakat. Metode pembahakan dan juga menimbunan merupakan hal umum yang di lakukan oleh masyarakat untuk mengurani limbah  pertanian namun metode ini tidak banyak membantu baik dari segi efisiensi dan juga nilai ekonomis, sehingga perlu adanya alternatif cara yang tepat guna untuk membantu masyarakat dalam mengoalah limbah pertanian. Pengabdian masyarakat ini bertujuan untuk meningkatkan kesejahteraan masyarakat Desa Onang, Kecamatan Tubo Sendana, Kabupaten Majene, dengan mengembangkan UMKM melalui peltihan pertanian terpadu berbasis teknologi Verbio dan pemasaran digital. Kegiatan ini berfokus pada pengolahan limbah pertanian untuk menciptakan produk turunan seperti pupuk dan pestisida organik, serta penggunaan media sosial sebagai sarana pemasaran. Metode yang digunakan ialah metode penyuluhan dengan melakukan praktik langsung dan transfer teknologi kepada masyarakat. Hasil kegiatan menunjukkan penerapan teknologi Verbio dalam pengolahan limbah pertanian terbukti mampu menekan biaya produksi karena pupuk yang digunakan adalah buatan sendiri dari hasil limbah pertanian, sementara pemasaran digital membuka peluang pasar yang lebih luas karena menggunakan media sosial. Dengan demikian, program ini dapat meningkatkan kesejahteraan masyarakat Desa Onang, khususnya pelaku UMKM, melalui pertanian berkelanjutan dan strategi pemasaran modern. Program ini berhasil memberikan solusi terhadap permasalahan yang dihadapi petani, seperti limbah pertanian yang tidak terkelola dengan baik dan rendahnya pemanfaatan teknologi digital dalam pemasaran.
Co-Authors AM, Ahmad Mansur Amirullah, Sufyan Bahrul Ulum Ilham Haeruddin Hafid Haeruddin Hafid Irawati Irawati Jumardi mahanani, Agni Ayudha Muhammad Yusran Mus, Sari Fatimah Novitasari, Eni Nur Fadillah Nur Hidayah Nur Hidayah Rahmat Januar Noor Rahmat Januar Noor Rahmat, Aswar Sari Fatima Mus Sari Fatimah Mus Siti Munsarina Sitti Hadijah Sufyan Amirullah Sufyan Amirullah Sufyan Amirullah Suriadi, A. Nur Farahdiba