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All Journal INTELEKTIVA Jurnal Pengabdian Masyarakat Bidang Sosial dan Humaniora
WELLI BRAHAM KURNIAWAN
Politeknik Bintan Cakrawala
Arts Humanities Chemistry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Public Health Social Sciences Other

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TINGKAT KEPUASAN TAMU TERHADAP KUALITAS PELAYANAN ROOM ATTENDANT DI CK TANJUNGPINANG HOTEL & CONVENTION CENTRE WELLI BRAHAM KURNIAWAN; BOYCCE SYAHYUDDA
JURNAL EKONOMI, SOSIAL & HUMANIORA Vol 4 No 11 (2023): INTELEKTIVA : JURNAL EKONOMI, SOSIAL DAN HUMANIORA - EDISI JULI 2023
Publisher : KULTURA DIGITAL MEDIA ( Research and Academic Publication Consulting )

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Abstract

This study aims to measure the level of guest satisfaction on service quality of room attendant at the CK Tanjungpinang Hotel & Convention Center. The data in this study were obtained by distributing questionnaires to guests staying overnight with a sample of 100 respondents. The research method used is a quantitative descriptive research method using data analysis methods in the form of instrument tests (validity and reliability tests) and mean statistical tests (average value) using Microsoft Excel. The results of the study using the mean statistical test method obtained that of the five elements of service quality, the tangible element received the highest average value with a value of 3.46 and the reliability element received the lowest average value with a value of 3.16.
RANCANGAN BISNIS “MATCHA SIH WAFFLE?” VIONA SARI PUTRI; WELLI BRAHAM KURNIAWAN
JURNAL EKONOMI, SOSIAL & HUMANIORA Vol 6 No 02 (2024): INTELEKTIVA : JURNAL EKONOMI, SOSIAL DAN HUMANIORA - EDISI MEI -ADUSTUS 2024
Publisher : KULTURA DIGITAL MEDIA ( Research and Academic Publication Consulting )

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Abstract

Pengembangan industri pariwisata di Kabupaten Bintan, terutama di kawasan Simpang Lagoi, memberikan peluang besar bagi usaha kuliner. Penelitian ini menyajikan rencana bisnis untuk "Matcha Sih Waffle?", sebuah produk kuliner inovatif yang bertujuan untuk memenuhi kebutuhan wisatawan dan penduduk lokal. Metodologi yang digunakan adalah kuantitatif dengan penyebaran kuesioner, serta analisis data menggunakan uji validitas, reliabilitas, dan statistik deskriptif. Hasil penelitian menunjukkan bahwa waffle sangat disukai oleh masyarakat setempat. Strategi bisnis dan operasional "Matcha Sih Waffle?" layak untuk dijalankan dan akan beroperasi pada sore hingga malam hari berdasarkan respon positif dari 100 responden di Kawasan Simpang Lagoi.
Pelatihan Inovasi Minuman Kopi dan Strategi Pemasaran Digital di Kampung Wisata Kopi Sangit Bawah Langit Hetty Yulianti Sihite; Fitriana Baitanu; Welli Braham Kurniawan; Rafael Dolyardo; M. Al Amin Agma
ABDISOSHUM: Jurnal Pengabdian Masyarakat Bidang Sosial dan Humaniora Vol. 5 No. 2 (2026): Juni 2026
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/abdisoshum.v5i2.8341

Abstract

Kampung Wisata Kopi Sangit Bawah Langit (KSBL) in Bintan Regency is a community-based tourism village with strong potential through its distinctive local “kopi sangit” product. However, the development of this potential still faces several challenges, particularly limited product innovation, packaging design, and low community digital literacy in online marketing. This community service program aimed to improve community capacity in developing coffee-based beverage innovations and implementing social media-based digital marketing strategies. The program applied participatory and experiential learning approaches through observation, Focus Group Discussions (FGD), training sessions, demonstrations, hands-on practice, and evaluation using pre-test and post-test methods. The activity was conducted on 14–15 September 2025 and involved 15 participants consisting of PKK women members and tourism village managers. The results indicated a 65% increase in participants’ understanding, especially in product innovation and digital marketing aspects. The program also produced innovative coffee-based products such as lemongrass coffee mocktails, pandan iced coffee, and herbal coffee syrup. In addition to improving technical skills, the activity strengthened participants’ creativity, entrepreneurial motivation, and community collaboration in supporting the development of the creative economy and community-based tourism in Bintan Regency.
Co-Authors BOYCCE SYAHYUDDA Fitriana Baitanu Hetty Yulianti Sihite M. Al Amin Agma Rafael Dolyardo VIONA SARI PUTRI