Muhammad Ichsan
Universitas Islam Negeri Sumatera Utara

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Strategi Rekrutmen Kepemimpinan Perempuan Partai Keadilan Sejahtera (PKS) di Kota Pematang Siantar Muhammad Ichsan; Junaidi Junaidi; Farhan Indra
JURNAL SOSIAL EKONOMI DAN HUMANIORA Vol. 9 No. 3 (2023): JURNAL SOSIAL EKONOMI DAN HUMANIORA
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jseh.v9i3.386

Abstract

This journal discusses the recruitment strategy of the Prosperous Justice Party in Pematang Siantar City for women's representation. This study aims to determine the strategy of recruitment and strategy of cultivating the leadership aspect of female cadre candidates for the Prosperous Justice Party (PKS) in Pematang Siantar City. This study uses a qualitative research type through descriptive analysis to describe the recruitment strategy carried out by the Prosperous Justice Party (PKS) in Pematang Siantar City in recruiting female cadre candidates. Data collection techniques used through interviews as primary data and literature study as secondary data. The results of this study indicate that the Prosperous Justice Party (PKS) in Pematang Siantar City is open in recruiting female cadre candidates using two recruitment strategies: First, the individual recruitment pattern is carried out using the person-to-person approach (al-da'wah al-fardiyyah). Second, the pattern of institutional recruitment which is carried out by affiliated methods with various party wing organizations with formal or informal status (al-da'wah al-jama'i).
STRATEGI KOMUNIKASI KOMUNITAS ONE DAY ONE JUZ DALAM MENDORONG MASYARAKAT MEMBACA AL QUR’AN DI KOTA MEDAN Aulia Rahman; Muhammad Ichsan; Novry Rivaldy; Ahmad Tamrin Sikumbang
Jurnal Mahasiswa BK An-Nur : Berbeda, Bermakna, Mulia Vol 11, No 1 (2025)
Publisher : Universitas Islam Kalimantan Muhammad Arsyad Al-Banjari Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31602/jmbkan.v10i4.13752

Abstract

This article aims to find out how the One Day One Juz communication strategy is in encouraging people to read the Qur'an in Medan City. The type of research used in this research is qualitative with a phenomenological approach. Based on the results of the discussion, it is known that the main media used in implementing communication strategies use social media platforms such as Facebook, Twitter, websites, and so on. Based on the interview results, persuasive communication is a technique used by the community to encourage people's confidence in reading the Qur'an. The program efforts carried out by the community include carrying out community education campaigns, holding group activities and discussions, as well as collaborating with educational institutions and youth.