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All Journal EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Jurnal Pengabdian Masyarakat Nusantara International Journal of Management Science and Information Technology (IJMSIT)
Arninda Arninda
Universitas Muhammadiyah Pontianak
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Energy Social Sciences Other

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The Influence Of Organizational Support And Motivation On Organizational Commitment Of Employees At Pt Mitra Aneka Rezeki (MAR) Natai Raja In Kubu Raya Regency Umi Khoyriah; Arninda Arninda
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 12 No 4 (2024): Oktober
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v12i4.8261

Abstract

This study aims to examine the influence of Organizational Support and Motivation on Organizational Commitment among employees at PT Mitra Aneka Rezeki (MAR) Natai Raja in Kubu Raya Regency. A quantitative approach using multiple linear regression analysis was employed to analyze the relationships between the variables. The sample consisted of employees with varying demographic characteristics, such as age, gender, education, work experience, and income. The findings reveal that both Organizational Support and Motivation have a significant positive impact on Organizational Commitment. The multiple linear regression equation derived from the analysis is Y = 0.519 + 0.816 X1 + 0.082 X2, where X1 represents Organizational Support and X2 represents Motivation. The correlation coefficient (R = 0.776) indicates a strong relationship between the independent variables and Organizational Commitment, while the coefficient of determination (R² = 0.602) suggests that 60.2% of the variation in Organizational Commitment can be explained by Organizational Support and Motivation. The results of the F-test (0.000) indicate that the independent variables together have a significant effect on Organizational Commitment, and the T-test shows that both variables individually influence Organizational Commitment. This study highlights the importance of fostering a supportive work environment and motivating employees to enhance their commitment to the organization. However, limitations such as the sample size and the focus on only two variables suggest that further research should explore additional factors and include a broader sample for more generalizable results.
The Moderating Role of Human Resource Competence in The Relationship Between Digital Literacy, Marketing Innovation, and MSMEs Business Performance in Pontianak Arninda Arninda; Ferdy Firmansyah; Ryanti Ryanti
International Journal of Management Science and Information Technology Vol. 6 No. 1 (2026): January - June 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v6i1.6993

Abstract

This study aims to analyze the effect of digital literacy and marketing innovation on MSME business performance in Pontianak, with human resource competence as a moderating variable. The study employed a quantitative approach using a survey method involving 200 food and beverage MSMEs in Pontianak selected through purposive sampling. Data were analyzed using Moderated Regression Analysis (MRA) with SPSS 23. The findings reveal that digital literacy has a positive and significant effect on MSME business performance (B = 0.098; p < 0.05), while marketing innovation demonstrates the strongest influence on business performance (B = 0.421; p < 0.001). Furthermore, human resource competence significantly moderates the relationship between digital literacy, marketing innovation, and MSME business performance. The coefficient of determination (R² = 0.611) indicates that 61.1% of MSME business performance can be explained by the variables examined in this study. These findings imply that strengthening digital capability, marketing innovation, and human resource competence is essential for improving MSME competitiveness and sustainability in the digital era.
Application of Smart Technology in Marketing Strategy Development: An Overview of the Hotel Industry in Bali Seno Hadi Saputro; Arninda Arninda; Ferdy Firmansyah; Munawir Munawir
International Journal of Management Science and Information Technology Vol. 3 No. 2 (2023): July - December 2023
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v3i2.1491

Abstract

This study aims to analyze the impact of smart technology implementation in the hospitality industry, focusing on issues of privacy and data security, economic and social impact of engagement. of human resources and the importance of transparency and accountability in smart technology design. The research methods used are inductive and qualitative methods with in-depth interpretation. Data is drawn from a variety of scholarly sources and up-to-date information from platforms such as SINTA, Science Direct, Google Scholar, Scopus, and Web of Science. Research results show that the application of smart technology in the hotel industry has a significant impact on many aspects. The first finding highlights the need to prioritize data security and privacy issues. The implications of replacing workers with smart technology have an impact on the local economy and employment structure. Furthermore, this study highlights the need for transparency and accountability in the design of smart technologies, so that customers have clear information and control over their personal data. This finding is consistent with previous research that has identified the risks and social impacts of smart technology adoption in the hospitality industry. Therefore, businesses in the hospitality industry need to develop policies and strategic measures to address negative impacts and ensure the ethical and responsible adoption of smart technology. This study provides insight into the impact of smart technology implementation in the hospitality industry and provides a basis for developing sustainable and ethical strategies for smart technology adoption in hospitality.
Pendekatan Integratif Literasi Digital Siswa Madrasah Aliyah Negeri 1 Pontianak melalui Edukasi E-Commerce, E-Wallet, dan Paylater di Era Revolusi Industri 4.0 Ananda Archie; Mahardika Agung Madepo; Arninda Arninda; Lina Budiarti
Jurnal Pengabdian Masyarakat Nusantara (JPMN) Vol. 5 No. 2 (2025): Agustus 2025 - Januari 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jpmn.v5i2.5084

Abstract

This community service program aims to enhance digital literacy among students of Madrasah Aliyah Negeri 1 Pontianak through education on e-commerce, e-wallets, and paylater services. In the era of the Industrial Revolution 4.0, the high internet usage among teenagers is not matched by sufficient understanding of digital transactions and financial risks. The program involved 77 students and was delivered using interactive methods and digital learning media. The materials covered the concepts, benefits, and risks of using digital platforms, especially paylater services. The results show a significant improvement in students’ understanding of online transactions, digital security, and responsible financial decision-making. This activity not only had an educational impact but also helped shape students into smart digital consumers. The program is recommended for integration into the formal school curriculum to better prepare the younger generation for the challenges of the digital economy in a sustainable way.
Penguatan Kelompok Tuna Rungu Gerkatin Kalbar Melalui Pelatihan Digital Marketing Untuk Inklusi Digital Arninda Arninda; Syarifah Putri Agustini; Istikoma Istikoma; Rangga Aditya Saputra; Fathia Aliya Supandih; Roni Roni
Jurnal Pengabdian Masyarakat Nusantara (JPMN) Vol. 5 No. 2 (2025): Agustus 2025 - Januari 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jpmn.v5i2.6098

Abstract

The Community Partnership Program (PKM) aims to strengthen the capacity of the West Kalimantan Gerkatin disability group through digital marketing training to support inclusive digital transformation. Implemented by the Muhammadiyah University of Pontianak, this activity addresses partner issues related to weak financial management and limited access to digital marketing. Solutions provided include training in financial management, product photography, social media marketing, AI-based copywriting, and assistance in creating an online store via WooCommerce. On September 13 and 20, 2025, 35 deaf participants participated in the training with the support of a Sign Language Interpreter. As a result, 60% of participants were able to prepare financial reports, 75% understood digital marketing, and 70% produced catalog-worthy product photos and descriptions. The implementation of the program encountered challenges associated with participants’ limited baseline digital literacy; however, these were mitigated through intensive mentoring and the application of accessible, disability-friendly technologies. The program also produced a prototype website for cacatjualan.com and various outputs such as journal articles, media publications, videos, posters, and training materials that support the achievement of activities, particularly poverty alleviation, decent work, inequality reduction, and support for the university's Key Performance Indicators in the field of community service. The impact is seen in improving digital skills, social inclusion, and the economic potential of disability groups.
Peningkatan Literasi Keuangan dan Pengenalan Investasi Pasar Modal Berbasis Pelatihan Interaktif Pada Siswa Madrasah Aliyah Negeri 1 Pontianak Lina Budiarti; Arninda Arninda; Amira Violina Erianto
Jurnal Pengabdian Masyarakat Nusantara (JPMN) Vol. 6 No. 1 (2026): Februari - Juli 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jpmn.v6i1.6800

Abstract

Financial literacy levels among high school students remain suboptimal, including at MAN 1 Pontianak. However, understanding financial management and investment is crucial for navigating future economic challenges. In an era of seamless information access and digital investment platforms, appropriate education is the key to ensuring that the younger generation is not only technologically savvy but also financially literate. Through this community service initiative, students were equipped with practical knowledge regarding personal finance and an introduction to capital market instruments, delivered through interactive and applied methods. This program aims to foster a healthy financial mindset from an early age. Evaluation results indicated a significant increase in participants' understanding, with the average pre-test score rising from 49.5 to 87.1 in the post-test. Consequently, this activity proved effective in preparing a more independent, wise, and competitive generation for the modern economic era.
Co-Authors Amira Violina Erianto Archie, Ananda Fathia Aliya Supandih Ferdy Firmansyah Istikoma Istikoma Lina Budiarti Mahardika Agung Madepo Munawir Munawir Rangga Aditya Saputra Roni Roni Ryanti Ryanti Seno Hadi Saputro Syarifah Putri Agustini Alkadri Umi Khoyriah