Melli Andini
Universitas Nahdlatul Ulama Purwokerto

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Pelatihan Dasar Seleksi SDM untuk Meningkatkan Kesiapan Karier Mahasiswa Melli Andini; Agung Prasetyo; Adityo Nugroho
Jurnal Intelek Dan Cendikiawan Nusantara Vol. 3 No. 01 (2026): Februari - Maret 2026
Publisher : PT. Intelek Cendikiawan Nusantara

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Abstract

Mahasiswa sering menghadapi kesulitan dalam memasuki dunia kerja karena keterbatasan pemahaman mengenai proses rekrutmen dan seleksi. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan kesiapan karier mahasiswa melalui pelatihan dasar seleksi sumber daya manusia. Kegiatan dilaksanakan di Universitas Nahdlatul Ulama Purwokerto dengan jumlah peserta sebanyak 31 mahasiswa program studi manajemen. Pelatihan berlangsung selama dua jam dengan metode ceramah, diskusi, dan simulasi seleksi. Evaluasi dilakukan melalui respons peserta dan observasi keterlibatan selama kegiatan. Hasil kegiatan menunjukkan bahwa mahasiswa memperoleh pemahaman yang lebih baik mengenai proses rekrutmen, jenis tes seleksi, serta strategi menghadapi wawancara kerja. Peserta juga menunjukkan antusiasme tinggi pada sesi simulasi. Kegiatan ini berkontribusi dalam meningkatkan kepercayaan diri dan kesiapan mahasiswa untuk memasuki dunia kerja. Diharapkan program serupa dapat dilaksanakan secara rutin untuk mendukung pengembangan karier mahasiswa.
Impact of Remote Work Readiness and Digital Wellbeing on Work Engagement, Moderated by Generational Tech Gap Amiruddin Qadaar; Melli Andini; Faidal; Reza Rahmadi Hasibuan
Jurnal Riset Ekonomi Manajemen (REKOMEN) Vol. 8 No. 2 (2025): REKOMEN (Riset Ekonomi dan Manajemen)
Publisher : Universitas Tidar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31002/rekomen.v8i2.2876

Abstract

This study investigates the influence of digital wellbeing and remote work readiness on employee work engagement in micro, small, and medium enterprises (MSMEs) located in tourist destinations, while considering the moderating role of the generational tech gap. Drawing upon the Job Demands–Resources (JD-R) theory, the study surveyed 388 employees using stratified sampling and analyzed the data through Partial Least Squares Structural Equation Modeling (PLS-SEM). The findings reveal that both digital wellbeing and remote work readiness significantly enhance work engagement. Additionally, the generational tech gap directly affects engagement but does not moderate the relationship between the independent variables and engagement. These results suggest that digital competencies and psychological health are critical across generations, although generational differences still independently matter. The study advances JD-R theory by incorporating digitally relevant constructs and offers practical implications for MSME managers to implement digital wellbeing programs and inclusive training policies. Limitations include its cross-sectional design and reliance on self-reported data. Future research should adopt longitudinal approaches and explore sectoral comparisons to deepen the understanding of digital engagement dynamics.
Halal MSME Sustainability: Digital Marketing, Innovation, and Islamic Economics Synergy Hendro Sukoco; Ade Yuliana; Sinta Anggraeni; Melli Andini
Economics Development Analysis Journal Vol. 14 No. 4 (2025): Economics Development Analysis Journal
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/edaj.v14i4.34455

Abstract

This study examines the effects of digital marketing strategy and halal innovation on the sustainability of halal micro, small, and medium enterprises (MSMEs), with Islamic economic implementation as a mediating variable and Sustainable Development Goals (SDGs) orientation as a moderating variable. The research was conducted among 160 halal-certified MSMEs in six regions of Central Java (Banyumas, Purbalingga, Banjarnegara, Cilacap, Kebumen, and Brebes), using a quantitative approach and Partial Least Squares Structural Equation Modeling (PLS-SEM). The findings provide mixed empirical support. Halal innovation demonstrates a positive and statistically significant effect on MSME sustainability. In contrast, the digital marketing strategy shows a positive but statistically insignificant direct relationship. Islamic economic implementation plays a limited, marginal mediating role in the relationship between halal innovation and sustainability. Furthermore, SDGs orientation does not significantly moderate the proposed structural relationships. These results suggest that halal innovation serves as the primary driver of sustainability. In contrast, digitalization and alignment with global sustainability appear not yet strongly embedded in the strategic practices of the sampled halal MSMEs. The study contributes by clarifying the empirical boundaries of integrating digital strategies, halal innovation, and Islamic economic values within MSME sustainability frameworks in emerging economies