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All Journal Agro Ekonomi Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Jurnal Ilmiah Padma Sri Kreshna MANAJEMEN DEWANTARA Agribusiness Journal Jurnal Ilmiah Agritas Journal Of Agribusiness, Social and Economic
Rahmaningtyas, Avivah
Universitas Sarjanawiyata Tamansiswa
Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Social Sciences

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Journal : Journal Of Agribusiness, Social and Economic

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LITERASI DIGITAL PETANI DI DESA SEKITAR KAWASAN INDUSTRI: STUDI KASUS DI KAWASAN INDUSTRI BATANG, JAWA TENGAH Fadhilah, Muhammad Luthfie; Fauziah, Irma; Rahmaningtyas, Avivah
Journal of Agribusiness, Social and Economic Vol. 5 No. 2 (2025)
Publisher : Universitas Veteran Bangun Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32585/jase.v5i2.7430

Abstract

The rapid development of industrial areas in Indonesia presents unique challenges for the community, particularly in adapting to technology and information. In this context, digital literacy is a crucial aspect that determines the ability of farmers to maintain and develop their agricultural practices amidst the flow of modernization and digitalization that accompanies the growth of industrial areas. The objectives of this study are: 1) to analyze the factors that determine the digital literacy of farmers around the Batang Industrial Park area, and 2) to examine the differences in digital literacy levels between farmers located in areas directly adjacent to the industrial area and those located in areas that are not directly adjacent. The research method used a survey. The analysis used multiple linear regression analysis and the Wilcoxon-Mann-Whitney difference test. The study's results indicate that age and education significantly influence farmers' digital literacy level. The older the farmer, the lower the digital literacy. Meanwhile, about education, the higher the level of education, the higher the level of digital literacy of farmers. Furthermore, there are differences in digital literacy levels between farmers located in areas directly adjacent to the Batang Industrial Park area and in areas not directly adjacent. Stakeholders need to collaborate to improve digital farmer literacy, such as by providing access to digital devices and regular training on the use of digital agricultural technology, so that farmers can keep up with current developments and improve the efficiency of their businesses.
Co-Authors Adhipermana, Juan Adhyasta, Galan Any Suryantini Artita Devi Maharani Artita Devi Maharani Artita Devi Maharani, Artita Devi Azhar, Najwa Jihan Cahyaningtyas, Nur Indah Desfiva , Asdya Linka Evi Setiawati Fadhilah, Muhammad Luthfie I Nyoman Arif Kurniawan I Nyoman Arif Kurniawan Ignatius Suprih Sudrajat Irma Fauziah Ismawati, Aisah Dwi Jhihan Jhihan Kusuma Mawardi, Nanang Liska Simamora Mumtaz, Nisa Fadhillah Nanang Kusuma Mawardi Novitaningrum, Restie Oktiva Anggraini Putra, Hega Bintang Pratama Putri, Levana Masitajasmin Saputri, Amelia Ayu Slamet Hartono Wahyuningrum, Dinar Yunianta