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Partnership Marketing Counseling for Siwalan sugar in Pedak Village, Sulang District, Rembang Regency, Central Java Riany Aulia Shabila; Achmad Hilal Madjdi; Mulyanto Mulyanto; Alif Catur Murti; Muhammad Imanuddin
Cakrawala: Jurnal Pengabdian Masyarakat Global Vol. 4 No. 1 (2025): Cakrawala: Jurnal Pengabdian Masyarakat Global
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/cakrawala.v4i1.3795

Abstract

Pedak Village in Sulang District, Rembang Regency, is a village that produces the most agricultural commodities in the form of siwalan. This village is even nicknamed 1000 Bogor (siwalan). The siwalan tree produces sap that can be used as raw material for siwalan sugar. The community can produce 2,200 kg of siwalan sugar every day. The abundant production of siwalan sugar is still marketed conventionally by selling it to siwalan sugar collectors. However, collectors have not been able to accommodate all of the residents' siwalan production. In addition, the price of siwalan sugar sold to collectors is relatively low, IDR 18,000.00 per kg, even though the cost of siwalan sugar at the consumer level is IDR 27,000.00 - IDR 30,000.00 per kg. This relatively large price margin allows siwalan sugar artisans in Pedak Village to get optimal profits, so the Muria Kudus University Development Service Team took the initiative to introduce a marketing method for siwalan sugar so that the price margin sold by artisans and the price purchased by consumers is not too far apart. Artisans can also sell siwalan sugar products to a broader market segment. The proper marketing method for siwalan sugar is partnership marketing. This method is introduced to the community through the counseling of ideas. The marketing partner formed is the BUMD. This institution is expected to be able to accommodate siwalan sugar as a typical souvenir from Pedak Village, especially for the "1000 Bogor Tourism, Pedak Village". BUMD can also participate in UMKM product exhibitions organised by the government and the private sector
Analysis of The Influence of Parents On Reading Interest of Fifth Grade Students In Bonang District Demak Regency Nur Lailatus Sa’adah; Sukirman; Achmad Hilal Madjdi
Al Qodiri : Jurnal Pendidikan, Sosial dan Keagamaan Vol. 20 No. 2 (2022): Al Qodiri : Jurnal Pendidikan, Sosial dan Keagamaan
Publisher : Lembaga Penelitian, Pengabdian kepada Masyarakat dan Publikasi Ilmiah (LP3M) Institut Agama Islam (IAI) Al-Qodiri Jember, Jawa Timur Indonesia bekerjasama dengan Kopertais Wilayah 4 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53515/qodiri.2022.20.2.248-260

Abstract

Abstract.This study aims to analyze the role of parents in reading interest of students. This research is a type of quantitative research with the number of respondents in the study of 99 fifth grade students at SD Negeri Gugus Sultan Fatah, Bonang District, Demak Regency. The method in this study is quasi experimental This study also used a non-experimental or ex post facto design. The data collection techniques used were questionnaires and documentation. Test instrument using validation test and reliability test. The results of the study is parents influenced the reading interest of fifth grade students in SD Negeri Gugus Sultan Fatah, Bonang District, Demak Regency by 312 or 31.2% and the correlation value was 0, 559. Parents' suggestions should maximize the role to foster students' interest in reading. Children will learn from their parents, so set a good example, where when children see their parents so enjoy reading and judging books can be a great inspiration, of course their reading interest can increase Keywords: role of parents, interest in reading