Emila Sholiha
Universitas Serelo Lahat

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Orientasi Kewirausahaan dan Inovasi Produk pada Kinerja Bisnis UMKM Kopi di Lahat Indra Hartini; Iskandar Iskandar; Emila Sholiha
Journal of Management and Bussines (JOMB) Vol 5 No 2 (2023): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v5i2.7817

Abstract

This research aims to develop a scientific discussion of inconsistent findings regarding the influence of entrepreneurial orientation on product innovation. The research method uses the Purposive Sampling method with a questionnaire distributed online. Data were analyzed using the Partial Least Square Structural Equation Model (PLS-SEM) used to test three hypotheses. The results of this research prove that entrepreneurial orientation increases product innovation. Conclusion, Product innovation has a positive effect on business performance. Entrepreneurial orientation and innovation simultaneously improve business performance, product innovation mediates the positive relationship between entrepreneurial orientation and business performance. Keywords: Product Innovation, Business Performance, Entrepreneurship Orientation
Promosi dan Kualitas Produk terhadap Minat Beli Produk Coklat Desa Talang Pagar Agung Kecamatan Pajar Bulan Kabupaten Lahat Indra Hartini; Iskandar Iskandar; Emila Sholiha
Journal of Management and Bussines (JOMB) Vol 6 No 3 (2024): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v6i3.10315

Abstract

This research aims to determine and analyze the influence of promotions, the influence of product quality, the influence of promotions and product quality in determining interest in buying chocolate products in Talang Pagar Agung Village. Secondary data shows that the percentage increase in chocolate business in Talang Pagar Agung Village in the past 3 years has increased, where in From 2021 to 2022, the development of Talang Pagar Agung Village Chocolate business will increase by 10%. In this research the researcher used a descriptive type of research with a quantitative approach which can basically be used from one of the existing methods. This research uses a quantitative approach because the research data obtained uses numbers and the analysis uses statistics. The results of the research, namely partial (individual) tests, show that product quality and promotion have a positive effect on consumer buying interest in chocolate in Talang Pagar Agung Village, Pajar Bulan District, Lahat Regency and simultaneously have a positive and significant effect on buying interest in chocolate businesses in Talang Pagar Agung Village. In conclusion, there is an influence of product quality and promotion on consumer buying interest. Managerial implications for chocolate producers to focus more on improving product quality and innovation, as well as packaging that is not only attractive but can also improve the shelf life of chocolate. Keywords: Promotion, Product Quality, Purchasing Decisions
Pengaruh Stres Kerja dan Beban Kerja terhadap Kepuasan Kerja Pegawai pada Kantor Badan Pendapatan Daerah Kabupaten Empat Lawang Emila Sholiha; M. Pahlan; Darwin Kesuma; Heri Fitriadi
Journal on Education Vol 7 No 2 (2025): Journal on Education: Volume 7 Nomor 2 Tahun 2025 In Progress (Januari-Februari 2
Publisher : Departement of Mathematics Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joe.v7i2.8102

Abstract

This study aims to analyze the influence of work stress and workload on employee job satisfaction at the Regional Revenue Agency Office of Empat Lawang Regency. This research employs a quantitative method with a survey approach, where data was collected through questionnaires distributed to 47 employees. The data analysis technique used is multiple linear regression analysis to determine the influence of the two independent variables on the dependent variable. The results of the study indicate that work stress has a significant negative impact on employee job satisfaction, meaning that the higher the level of work stress experienced by employees, the lower their job satisfaction. On the other hand, workload has a significant positive impact on job satisfaction, indicating that a well- managed workload can enhance employee job satisfaction. These findings have important implications for management in developing strategies to manage employee stress and workload to enhance job satisfaction and organizational productivity.