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Impacts of Government Policies, Technological Innovation, and Competitive Advantage on Post Pandemic MSME Financial Evi Maulida Yanti; Boihaki; Fatmayanti; Denni
Business Review and Case Studies Vol. 5 No. 1 (2024): BRCS, Vol 5 No 1, April 2024
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/brcs.5.1.81

Abstract

The aim of this research was to analyze the role of government, technological innovation, competitive advantage, and financial institutions in the performance of MSMEs post-pandemic. This research was quantitative research. The data processing used in the research was SmartPLS. This research was conducted in Aceh Province, where 200 MSME managers were selected as samples. The results of this research showed that the role of government had a negative effect on the performance of MSMEs, technological innovation had a positive effect on the performance of MSMEs, competitive advantage had a positive effect on the performance of MSMEs, the role of government had a negative effect on financial institutions, technological innovation had a positive effect on financial institutions, competitive advantage had a negative effect on financial institutions, financial institutions had a negative influence on the performance of MSMEs, financial institutions mediated the role of government on the performance of MSMEs, financial institutions mediated innovation technology on the performance of MSMEs, and financial institutions mediated competitive advantage on the performance of MSMEs. This meant that MSMEs needed to continue improving innovation technology and competitive advantage through financial institutions and the role of government in supporting MSME performance. Innovation technology and competitive advantage needed to be improved in achieving maximum MSME performance in the current technological era because technological civilization was increasingly developing. Keywords: role of government, innovation technology, competitive advantage, financial firm, msme performance
Mengubah Pola Pikir Bertahan Menjadi Bertumbuh: Pendampingan Manajerial Berbasis Mindset UMKM Robin; Rusdiana Br Simamora; Denni; Hendy; Irwadi; Silvia Sofyan; Triana Melinda Sinaga; Yessica Sardina Purba; Ferry Hidayat
Battuta-Jurnal Pemberdayaan Masyarakat Vol 3 No 1 (2026): Edisi Januari
Publisher : LPPM Universitas Battuta

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Abstract

Pengabdian kepada masyarakat ini bertujuan mendorong perubahan pola pikir pelaku Usaha Mikro, Kecil, dan Menengah (UMKM) dari orientasi bertahan (survival mindset) menuju orientasi bertumbuh (growth mindset) melalui pendampingan manajerial berbasis perubahan mindset. Kegiatan dilaksanakan pada UMKM Jalan Titipan Marelan, dengan melibatkan 12 pelaku UMKM dari sektor kuliner dan jasa. Metode pelaksanaan menggunakan pendekatan partisipatif-reflektif yang meliputi observasi awal, diskusi reflektif, pelatihan manajerial berbasis kasus, serta pendampingan pengambilan keputusan usaha. Hasil kegiatan menunjukkan adanya pergeseran signifikan pada cara pandang pelaku UMKM terhadap usaha yang dijalankan. Sebelum pendampingan, sebagian besar UMKM berorientasi pada pemenuhan kebutuhan jangka pendek dan cenderung menghindari risiko. Setelah pendampingan, pelaku UMKM mulai memandang usaha sebagai aset yang dapat dikembangkan, menunjukkan kesadaran perencanaan, serta lebih terbuka terhadap pembelajaran dan perubahan. Pendampingan manajerial berbasis mindset terbukti efektif sebagai fondasi awal perubahan praktik pengelolaan usaha dan penguatan keberlanjutan UMKM