Article Per Year (5 Year)
p-Index From 2020 - 2025
0.947
P-Index
This Author published in this journals
All Journal Gemilang: Jurnal Manajemen dan Akuntansi Jurnal Kabar Masyarakat Anggaran: Jurnal Publikasi Ekonomi dan Akuntansi JIMEK
Amelia Sholeha
Unknown Affiliation
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

Published : 5 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 5 Documents
Search

 1 
Pengaruh Citra Merek, Kualitas Produk dan Customer Value terhadap Keputusan Pembelian Sampo Clear : (Studi Kasus pada Mahasiswa UMUS) Citra Mega Suara; Siti Anah Fadhillah; Hendri Sucipto; Akbar NPD Wahana; Amelia Sholeha
GEMILANG: Jurnal Manajemen dan Akuntansi Vol. 3 No. 4 (2023): Oktober : Jurnal Manajemen dan Akuntansi
Publisher : BADAN PENERBIT STIEPARI PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/gemilang.v3i4.1308

Abstract

This study aims to analyze the influence of brand image, product quality, and customer value on the purchase decision of Clear Shampoo among Muhadi Setiabudi University students. The study population was 520 students, a sample of 84 respondents was selected by a simple random sampling method. Survey instruments in the form of questionnaires are used to collect the necessary data. Multiple regression analysis will be used to evaluate the influence between the independent variable (brand image, product quality, and customer value) and the dependent variable (purchase decision). This research is expected to provide a deeper understanding of the preferences and factors that influence students in choosing Clear Shampoo as their hair care product. The results showed that all variables and questions in the questionnaire have been proven valid and reliable based on those made on the purchase decision of Clear Shampoo products in students. The implications of these findings are expected to provide valuable insights for manufacturers and marketers in improving their marketing strategies, especially in understanding how brand image, product quality, and customer value influence buying behavior in this particular target market.  
Pendampingan Pembuatan Akun Lazada E-Commerce UMKM Garam Rebus di Desa Kaliwlingi Mohamad Badrun Zaman; Amelia Sholeha; Hendri Sucipto; Siti Nur Aisyah
Jurnal Kabar Masyarakat Vol. 2 No. 3 (2024): Agustus : JURNAL KABAR MASYARAKAT
Publisher : Institut Teknologi dan Bisnis Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jkb.v2i3.2344

Abstract

In Kaliwlingi Village there are various kinds of MSMEs, such as boiled salt, mangrove batik, soft shell crab, these are all the leading MSMEs in Kaliwlingi Village. Boiled salt is one of the products of Kaliwlingi MSMEs which is a leading MSME. However, Kaliwlingi boiled salt MSMEs also experience several obstacles in running their business, including product marketing which is still by word of mouth, limited human resources and minimal consumer capabilities. The aim of this KKN is to assist in marketing boiled salt products to further expand the boiled salt marketing network. This KKN includes marketing training using E-Commerce and assistance in using E-Commerce. The results of the KKN can be concluded that boiled salt MSMEs in Kaliwlingi Village can run their business professionally, and can increase production capacity due to the increase in the number of customers. The trend regarding the use of E-Commerce in Indonesia will continue to grow and now many people are starting to be selective about E-Commerce because there is intense competition between E-Commerce. What differentiates a company from its competitors lies in the strength of the market itself and UNCTAD (United Nations Conference Trade & Development) has issued a theory of 5 pillars of digital economic strength, namely market share, search engines, social media, video sharing and payment systems. LAZADA Group is a Southeast Asian E-Commerce company founded by rocket internet in 2012, and owned by Alibaba Group. Lazada in Indonesia itself was founded in 2012 and operates until now. Lazada's goal is to be a trusted online shopping place and provide the best quality in terms of quality and service.
Pengaruh Penerapan Iso 9001 dan Kualitas Produk Pada Keputusan Pembelian Amelia Sholeha; Mayang Sari; Bunga Cintia; Alifah Sajidah; Firda Alfi Ningtyas
Anggaran : Jurnal Publikasi Ekonomi dan Akuntansi Vol. 2 No. 4 (2024): Desember : Anggaran: Jurnal Publikasi Ekonomi dan Akuntansi
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/anggaran.v2i4.1053

Abstract

This study examines the effect of ISO 9001 implementation and product quality on Purchasing Decisions. This study uses a quantitative method with primary data through a survey to collect data. Respondents in this study were employees of PT Epson Indonesia, with the number of employees who were sampled was 30 employees. The sampling method used in the study was purposive sampling, while the data processing method used the Corrected Item to Total Correlation method for validity testing and the Cronbach's Alpha method for reliability testing. The results showed that from 15 question instruments related to the ISO 9001 variable, product quality, and Purchasing Decisions were declared valid with a significant percentage of 0.05 or 5% and were declared consistent/reliable with Cronbach's alpha of 0.938> 0.60.
Pengaruh Gaya Kepemimpinan Transformasional Dalam Membangun Budaya Inovasi Dan Meningkatkan Keterlibatan Karyawan Gen Z Di Pt. Alfamart. Tbk Mayang sari; Amelia sholeha
Anggaran : Jurnal Publikasi Ekonomi dan Akuntansi Vol. 2 No. 4 (2024): Desember : Anggaran: Jurnal Publikasi Ekonomi dan Akuntansi
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/anggaran.v2i4.1054

Abstract

This study analyzes the influence of transformational leadership style in building a culture of innovation and increasing the involvement of Gen Z employees at PT. Alfamart. The study is based on the fact that Gen Z, born between 1997 and 2012, has unique characteristics that require a different leadership style than previous generations. Transformational leadership is considered to be able to meet the demands of Gen Z who want an innovative and flexible work environment. This study uses a quantitative method with survey data from 50 respondents of PT. Alfamart Se-Cikarang. Data analysis uses descriptive statistics (SmartPLS) to see the relationship and influence between transformational leadership variables, innovation culture, and employee engagement. The results of the study show that transformational leadership has a positive and significant influence on the culture of innovation and employee engagement. The culture of innovation has also been proven to mediate the relationship bet employee.
Pengaruh Pelayanan Publik, Kualitas Kehidupan Kerja, dan Integritas terhadap Kinerja Aparatur Desa Se-Kecamatan Bulakamba Kabupaten Brebes Agustian Nur Alif; Slamet Bambang Riono; Ari Kristiana; Akbar NP Darma Wahana; Amelia Sholeha
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 5 No. 1 (2025): Maret : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v5i1.6545

Abstract

This study aims to analyze the influence of public service, quality of work life, and integrity on the performance of village officials in Bulakamba District, Brebes Regency. A quantitative approach was used with a survey method. The population in this study consisted of all 149 village apparatus employees in Bulakamba District. The sample size was determined using the Slovin formula with a 5% margin of error, resulting in 109 respondents selected based on the criteria of being over 17 years old and having at least one year of work experience. Data were collected through the distribution of questionnaires and analyzed using multiple linear regression. The results of the study show that public service has a positive and significant effect on the performance of village officials. The quality of work life also has a positive and significant effect, indicating the importance of a supportive work environment. In addition, integrity has been proven to have a positive and significant impact on performance, emphasizing that honesty and responsibility are crucial factors in improving work outcomes. Simultaneously, public service, quality of work life, and integrity jointly contribute 45.00% to the performance of village officials, while the remaining 55.00% is influenced by other variables not examined in this study.
Co-Authors Agustian Nur Alif Akbar NP Darma Wahana Akbar NPD Wahana Alifah Sajidah Ari Kristiana Bunga Cintia Citra Mega Suara Firda Alfi Ningtyas Hendri Sucipto MAYANG SARI Mohamad Badrun Zaman Riono, Slamet Bambang Siti Anah Fadhillah SITI NUR AISYAH