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All Journal Jurnal Akuntansi dan Keuangan Jurnal EMT KITA International Journal of Education, Social Studies, And Management (IJESSM) Sibatik Journal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Dinamika CASHFLOW : CURRENT ADVANCED RESEARCH ON SHARIA FINANCE AND ECONOMIC WORLDWIDE Journal of Management, Accounting, General Finance and International Economic Issues (MARGINAL) Jurnal Mahasiswa Manajemen dan Akuntansi International Journal of Accounting, Management, Economics and Social Sciences (IJAMESC) Journal of Law, Education and Business Jurnal Pengabdian UMKM International Journal of Economics, Business and Innovation Research Asian Journal of Management, Entrepreneurship and Social Science
Luke Suciyati Amna
Universitas Bandar Lampung_Indonesia
Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Pengaruh Kreativitas, Inovasi, dan Prilaku Wirausahawan terhadap Kesuksesan Usaha UMKM Kecamatan Kedaton Bandar Lampung Fisca Adelia Febyani; Luke Suciyati Amna; Nuris Sanida
Jurnal Mahasiswa Manajemen dan Akuntansi Vol. 4 No. 2 (2025): Oktober : JUMMA'45: Jurnal Mahasiswa Manajemen dan Akuntansi
Publisher : Fakultas Ekonomi Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/jumma45.v4i2.5335

Abstract

This study aims to analyze the influence of creativity, innovation, and entrepreneurial behavior on the success of culinary MSME businesses in Kedaton District, Bandar Lampung City. The background of this research is based on the important role of MSMEs in the local economy, amid the challenges faced in the competitive food industry. The methodology used is a quantitative approach with data collection through a closed survey to 37 respondents of MSME owners who operate for more than one year and have branches. Data analysis was conducted using SPSS software, with multiple linear regression results showing has a positive and significant influence on business success. Innovation is the most dominant factor in increasing business success, with an R² value indicates that 58.5% of business success is influenced by these three variables. The conclusion of this study confirms the importance of increasing creativity, innovation, and entrepreneurial behavior to achieve success in the culinary business.
PENINGKATAN PENDAPATAN PELAKU UMKM MELALUI PENGUATAN USAHA EKONOMI PRODUKTIF DI KOTA BANDAR LAMPUNG Rahayu, Ni Putu Widhia; Haninun, Haninun; Warganegara, Tri Lestira Putri; Amna, Luke Suciyati; Putri, Imanuriea Annisa
Jurnal Pengabdian UMKM Vol. 5 No. 1 (2026): Januari
Publisher : Pusat Studi UMKM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36448/jpu.v5i1.107

Abstract

Kegiatan Pengabdian kepada Masyarakat ini bertujuan untuk meningkatkan pendapatan pelaku Usaha Mikro, Kecil, dan Menengah (UMKM) melalui penguatan usaha ekonomi produktif. Permasalahan utama yang dihadapi pelaku UMKM meliputi keterbatasan manajemen usaha, rendahnya literasi keuangan, serta kurang optimalnya strategi pemasaran. Metode pelaksanaan pengabdian dilakukan melalui pendekatan partisipatif berupa pelatihan, pendampingan, dan praktik langsung yang meliputi penguatan manajemen usaha, pengelolaan keuangan sederhana, serta pengembangan strategi pemasaran produk. Hasil kegiatan menunjukkan adanya peningkatan pemahaman dan keterampilan pelaku UMKM dalam mengelola usaha secara lebih produktif, yang berdampak pada peningkatan pendapatan dan keberlanjutan usaha. Kegiatan ini diharapkan dapat menjadi model pemberdayaan UMKM dalam rangka memperkuat ekonomi masyarakat.
Co-Authors Afrizal Nilwan Afrizal Nilwan Alexandra Amadea Christie Alkavi, Achmad Sonni Nahdlo Aminah Aminah Aminah, Aminah Annisa, Dwike Yuli Apriyani, Dona Brilyan Mega Saputra Danu Prayogo Estiasih, Soffia Pudji Eva Setiani Sugiono Pratomo5 Farhansyah, Iqbal Farida Efriyanti Febyani, Fisca Adelia Fisca Adelia Febyani Frederik Franston Haninun Herzen Eduard Kumayas Imanuriea Annisa Putri Indradewa, Rhian Khairudin Khairudin Khairudin laurensia Laurensia Mardiyah, Nur Martha Suhardiyah Mitha Anggraeni Monica Amelia, Monica Muhammad Barik Rizqi Murtini, Henny Nadelia Nisa Karima Ni Putu Widhia Rahayu Nurdiawansyah Nurdiawansyah Nurdiawansyah Nurdiawansyah Nurdiawansyah Nuris Sanida Prayogo, Danu Puspita Sari, Putu Intan Putra, M Adriansyah Dwi Putri Bulan Bumi Aji Ramadhan, M.Agung Setia Retno Adilah Saraswati Sindy Astuti Soewito Sujawerni, v Wiratna Tri Lestira Putri Warganegara Wijaya, Komang David Saputra Yati Ria Jessika