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Why Ride-Hailing Adoption in Developing Regions in Indonesia often fail? : A Case of Maxim Adoption in West Papua Province using Diffusion of Innovation Approach and Theory of Planned Behaviour Sembor, Ais Fernandes; Inan, Dedi I; Juita, Ratna; Indra, Muhamad
JIPI (Jurnal Ilmiah Penelitian dan Pembelajaran Informatika) Vol 10, No 4 (2025)
Publisher : STKIP PGRI Tulungagung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29100/jipi.v10i4.7602

Abstract

Ride-hailing services offer various benefits. However, in developing regions it often faces various challenges that hinder its success. This research is important to understand the factors that lead to failed adoption of ride-hailing services, particularly in developing regions in Indonesia. While there are many studies on technology adoption of self-service technology, there is still a gap in the literature that addresses it an a specific context. Using Maxim's adoption in West Papua Province as a case study, this research aims to determine what causes ride-hailing service adoption failure. This research uses a quantitative approach method using the Diffusion of Innovation Approach by analyzing 167 valid respondent data. The results of this study show that relative advantage is the most significant factor driving adoption, followed by perceived financial cost, while resistance to change is the main inhibiting factor in technology adoption, followed by Perceived ubiquity or ease of access to ride-hailing services. This research provides insights for ride-hailing service developers in designing more effective strategies to increase the adoption of new technologies in developing regions.
THE MODERATING EFFECT OF PERSONAL INNOVATIVENESS ON CURIOSITY AND PERCEIVED VALUE IN THE USE OF AUGMENTED REALITY TO ENHANCE LEARNING PROCESS: AN EXTENDED TECHNOLOGY ACCEPTANCE MODEL (E-TAM) PERSPECTIVE Kende, Noel Carnitos Padang; Inan, Dedi I.; Yusuf, Irfan; Indra, Muhamad
JIPI (Jurnal Ilmiah Penelitian dan Pembelajaran Informatika) Vol 10, No 4 (2025)
Publisher : STKIP PGRI Tulungagung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29100/jipi.v10i4.6709

Abstract

Although various studies have attempted to investigate the use of Augmented Reality (AR) to enhance learning processes, very few are conducted to understand whether it can also ignite the cognitive func-tion. Therefore, study aims to examine personal innovativeness factor as a moderating effect on the relation between the AR and the curiosity and perceived value as the foundation to enhance learning processes by students. This research employes a quantitative method harnessing the Extended Technology Acceptance Model (E-TAM), with adding major and gender as control variables. Data were gathered using purposive sampling with 183 respondents, and analyzed using the PLS-SEM method. The results indicate that albeit personal innovativeness has no significant moderating effect to the relationships, the perceived ease of use, perceived usefulness, perceived of usability and flow experience of AR significantly influence the immersion AR (R2=71.1%), which subse-quently impacts curiosity (R2=40.9%) and perceived value (R2=54.9%), Further analysis also revealed differences in curiosity and perceived value based on gender and major. These findings provide new insights into the factors that influence the effectiveness of AR implementation in education.