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Journal : Jurnal Manajemen Pariwisata dan Perhotelan

Pengaruh Kualitas Pelayanan Waiter/ Waitress Terhadap Peningkatan Kepuasan Konsumen Di Hotel Khas Parapat Sintong Haleluya Simanungkalit; Ade Putera Arif Panjaitan; Rusmauli Simbolon; Maringan Sinambela; Harisan Boni Firmando
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 4 (2023): November : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v1i4.1434

Abstract

Service quality is a benchmark for service success determined by the level of satisfaction of service recipients. While the level of satisfaction of the recipient of this service will be obtained if a recipient of the service gets the type of service in accordance with what they expect and need. Thus, the needs of service recipients must be met as much as possible in order to obtain satisfaction. The data processing was obtained from questionnaire data collection data distributed to 50 respondents. Based on the results of the analysis and discussion described in the previous chapter, the author draws several conclusions on the results of the analysis that based on the hypothesis proposed by the researcher, a t test was carried out and obtained the SPSS output showed a calculated t value of 0.812 with a Sig of 0.421. To determine the level of significance of the research model, the calculated t value is compared with the table t value. Based on the results of the analysis, the hypothesis that states service quality (reliability, responsiveness, assurence, tangiable, emphaty) has a positive and significant effect on consumer satisfaction in the use of Parapat Khas Hotel services is empirically proven and acceptable.
Promosi Ulos Ragi Hotang dalam Meningkatkan Daya Tarik Wisatawan di Desa Meat Kabupaten Toba Ana Setya Sibagariang; Roida Lumbantobing; Hanna Dewi Aritonang; Mery Silalahi; Ade Putera Arif Panjaitan
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 4 (2023): November : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v1i4.1479

Abstract

The aim of this research is to determine the description and impact of promotion of Ulos Ragi Hotang on increasing tourist attraction in Meat Village, Toba Regency, because promotion is a very important thing to do in increasing tourist attraction. Mazid stated that promotion is a marketing activity to introduce, inform and offer a destination to the wider public so they want to come to visit. The method used in this research is qualitative with a descriptive approach, with 10 research subjects selected to collect data in the field. The results of this research show that the promotions that have been carried out by the government and the community through face-to-face sales (personal selling), publicity (Publicity), sales promotions, namely an increase in the attraction of tourists to come to visit the Meat Village, although not too much. However, there are changes from the previous year. In connection with the research results, the author provides input for the community government, Pokdarwis to maximize the promotion of Ulos Ragi Hotang in a sustainable manner, not just by activities carried out in the meat village such as the Meat art festival and the thousand tent activity as an annual event, but the government provides encouragement, especially to the community. weaving craftsmen to be more effective in promoting, then the community must maintain the beauty of the motifs and continue to preserve the culture of Ulos Ragi Hotang weaving as a superior product from Meat village
Strategi Pengembangan Objek Wisata Danau Anak Laut Guna Meningkatkan Minat Pengunjung di Desa Gosong Telaga Barat Kecamatan Singkil Utara Kabupaten Aceh Singkil Putra Bancin; Roida Lumbantobing; Hanna Dewi Aritonang; Mery Silalahi; Ade Putera Arif Panjaitan
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 4 (2023): November : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v1i4.1499

Abstract

Each region must have a strategy for developing tourist attractions, this is used to realize progress in increasing tourist interest, such as Gosong Telaga Barat Village in North Singkil District which has the Lake Anak Laut tourist attraction. This research aims to describe the tourist attraction development strategy carried out by the village government for Lake Anak Laut tourism to increase visitor interest in Gosong Telaga Barat Village, North Singkil District. The method used in this research is a qualitative method that describes the subjects and objects studied from the strategy for developing the Lake Anak Laut tourist attraction in Gosong Telaga Barat Village, North Singkil District. The results of this research show that the village government's strategy in developing the Lake Anak Laut tourist attraction is to procure funds and land, build facilities and infrastructure, promote the tourist attraction, and preserve the environmental sustainability of the Lake Anak Laut tourist attraction. Meanwhile, the obstacles are the difficulty of procuring funds from the village budget and the lack of support from the tourism office and district government in the form of budget funds.
Strategi Pemerintah Desa Dalam Pengembangan Objek Wisata Alam Pantai Cemara Indah Desa Gosong Telaga Kecamatan Aceh Singkil Utara, Kabupaten Aceh Singkil Toni Abasri Padang; Maringan Sinambela; Yulia K.S. Sitepu; Robert Juni Tua Sitio; Ade Putera Arif Panjaitan
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 2 No. 2 (2024): Mei : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v2i2.3180

Abstract

This research aims to determine the Village Government's strategy in developing the Cemara Indah Beach tourist attraction, Gosong Telaga Village, North Singkil District, Aceh Singkil Regency. The type of research used is qualitative research. The sample in this research was the Cemara Indah Gosong Telaga Beach tourist attraction. The results of the research show that the Village Government's strategy in developing Cemara Indah Beach, Gosong Telaga Village, North Singkil District, Aceh Singkil Regency is more focused on creating promotional media such as creating social media such as Facebook, Instagram, WEBSite, Tiktok and Banners. This method is one of the promotional methods used. can attract the attention of visitors to visit Cemara Indah Gosong Telaga Beach. Of the various aspects that provide opinions specifically for the Gosong Telaga Village Government in the development of the Cemara Indah Beach tourist attraction, there are several inhibiting factors that researchers found from statements and those felt by the Gosong Telaga Village Government, including promotions, facilities, tickets that are too expensive for visitors, There are other tours that are still free