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All Journal Jurnal Pengabdian Kepada Masyarakat Jurnal Manarang Manajemen dan Bisnis Jurnal Akademik Pengabdian Masyarakat Efficient: Indonesian Journal of Development Economics Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis
Dian Rahmayanti Rivai
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Arts Humanities Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Nursing Public Health Social Sciences Veterinary Other

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PENGARUH KUALITAS PRODUK DAN LABEL BPOM TERHADAP KEPUTUSAN PEMBELIAN PRODUK KOSMETIK BIBIR IMPLORA (Studi Kasus Mahasiswi Fakultas Ekonomi Angkatan 2019 Universitas Sulawesi Barat) DIAN ANGRIANI, ANDI PUTRI; Sumarsih; Muhammad Ramli Supu; Dian Rahmayanti Rivai
Jurnal Manarang Manajemen dan Bisnis Vol 2 No 01 (2023): Manarang : Manajemen & Bisnis - Oktober
Publisher : Universitas Sulawesi Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31605/jurnal manarang.v2i01.3012

Abstract

Penelitian ini bertujuan untuk meneliti pengaruh kualitas produk dan label BPOM terhadap keputusan pembelian. Pendekatan penelitian ini ialah pendekatan kuantitatif. Lokasi penelitian dilaksanakan di Universitas Sulawesi Barat. Populasi dalam penelitian ini ialah semua mahasiswi Fakultas Ekonomi angkatan 2019 Universitas Sulawesi Barat berjumlah 219 mahasiswi. Untuk memperoleh jumlah sampel yang bisa mewakili populasi, penentuan sampel penelitian ini dipergunakan rumus Slovin. Jumlah responden yang diperoleh sebanyak 69 mahasiswi. Analisis data dilakukan dengan menggunakan software SPSS versi 29. Hasil analisis menerangkan bahwa, kualitas produk dan label BPOM baik secara parsial maupun simultan berpengaruh signifikan terhadap keputusan pembelian. Kata Kunci: Kualitas Produk; Label BPOM; Keputusan Pembelian
Pengaruh Kualitas Produk dan Lokasi Terhadap Keputusan Pembelian Konsumen Pada Cafe Atap Hijau Coffee di Majene Puspa, Ade Puspa; Wahyu Maulid Adha; Wahdaniah; Dian Rahmayanti Rivai; Muhammad Alwi Hapri; Futri Ayu Wulandari
Jurnal Manarang Manajemen dan Bisnis Vol 2 No 2 (2024): Manarang : Manajemen & Bisnis - April
Publisher : Universitas Sulawesi Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31605/jurnal manarang.v2i2.3292

Abstract

Penelitian ini bertujuan untuk mengetahui Pengaruh Kualitas Produk dan Lokasi Terhadap Keputusan Pembelian Konsumen pada Café Atap Hijau Coffee di Majene. Jenis pendekatan penelitian adalah pendekatan asosiatif dan kuantitatif yang menggunakan metode pengumpulan data dengan cara observasi, wawancara, dokumentasi dan menyebarkan kuesioner kepada konsumen pada Café Atap Hijau Coffee di Majene. Populasi dalam penelitian ini adalah konsumen Café Atap Hijau Coffee di Majene yang berjumlah 70 orang. Teknik pengambilan sampel menggunakan Teknik sampel jenuh dimana seluruh populasi dijadikan sampel. Metode analisis data yang digunakan adalah uji validitas, uji reliabilitas, uji asumsi klasik, analisis linear berganda, uji t, uji f, dan koefisien determinasi dengan bantuan SPSS Versi 25. Hasil penelitian menunjukkan bahwa kualitas produk berpengaruh signifikan terhadap keputusan pembelian konsumen, lokasi berpengaruh positif dan signifikan terhadap keputusan pembelian konsumen, dan kualitas produk dan lokasi secara bersama-sama berpengaruh positif dan signifikan terhadap keputusan pembelian konsumen.
Pengaruh Kualitas Pelayanan dan Ketersediaan Produk Terhadap Minat Beli Konsumen Pada Cafe Racikan Dari Hati 286 Kecamatan Campalagian Kabupaten Polewali Mandar Rani Sartika; Wahyu Maulid Adha; Nur Qamariah; Nur Fitriayu Mandasari; Dian Rahmayanti Rivai; Muhammad Yusuf
Jurnal Manarang Manajemen dan Bisnis Vol 3 No 1 (2024): Manarang : Manajemen & Bisnis - Oktober
Publisher : Universitas Sulawesi Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31605/jurnal manarang.v3i1.3803

Abstract

Tujuan penelitian ini adalah untuk menentukan apakah kualitas pelayanan dan ketersediaan produk berdampak positif dan signifikan pada minat beli konsumen. di Cafe Racikan Dari Hati 286 di Kec Campalagian Kab Polewali Mandar. Penelitian jenis ini adalah kuantitatif dan mengumpulkan data melalui wawancara, dokumentasi, dan kuesioner. kepada konsumen Cafe Racikan Dari Hati 286 Kec Campalagian Kab Polewali Mandar dengan jumlah sampel 65 orang yang menjawab. Metode pengambilan sampel yang salah digunakan. Untuk menganalisis data, digunakan uji validitas, reliabilitas, asumsi klasik, analisis regresi linier berganda, uji t, uji f, dan koefisien determinasi. Semua ini dilakukan menggunakan SPSS versi 24. Hasil penelitian menunjukkan bahwa kualitas pelayanan berpengaruh positif dan signifikan terhadap minat beli konsumen pada Cafe Racikan Dari Hati 286 Kecamatan Campalagian Kabupaten Polewali Mandar, ketersediaan produk berpengaruh positif dan signifikan terhadap minat beli konsumen pada Cafe Racikan Dari Hati 286 Kecamatan Campalagian Kabupaten Polewali Mandar, dan kualitas pelayanan dan ketersediaan produk secara bersama-sama berpengaruh positif dan signifikan terhadap minat beli konsumen pada Cafe Racikan Dari Hati 286 Kecamatan Campalagian Kabupaten Polewali Mandar.
Gerakan Hidup Bersih dan Sehat: Intervensi Sanitasi dan Edukasi Kesehatan di Desa Lero Kabupaten Donggala Abdul Rivai; Dian Rahmayanti Rivai
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 3 No. 3 (2025): MEI
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v3i3.4628

Abstract

The Clean and Healthy Living Movement (CHLM) is an important initiative in improving public health, especially in rural areas such as Lero Village, Donggala Regency. This journal discusses sanitation interventions and health education implemented in the village. Using both qualitative and quantitative approaches, this study collected data on community awareness regarding sanitation and hygienic behavior. The results indicate that the intervention successfully improved knowledge and sanitation practices among the community, leading to a reduction in diseases related to poor sanitation.
PENGARUH HARGA DAN PROMOSI TERHADAP KEPTUSAN PEMBELIAN SEPEDA MOTOR PADA PT. NUSANTARA SAKTI CABANG MAJENE Abdul Rahim; Magfirah; Sumarsih; Anis Anshari Mas'ud; Dian Rahmayanti Rivai; Muhammad Yusuf
Jurnal Manarang Manajemen dan Bisnis Vol 3 No 2 (2025): Jurnal Manarang : Manajemen dan Bisnis (April 2025)
Publisher : Universitas Sulawesi Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31605/jurnal manarang.v3i2.4184

Abstract

Penelitian Ini Bertujuan Untuk Menegetahui Pengaruh Harga Dan Promosi Terhadap Keputusan Pembelian.Pendekatan Penelitian Ini Adalah Kuantitatif lokasi Penelitian Dilakukan Di Salah Satu Dealer Motor, Yaitu PT. Nusantara Sakti Cabang Majene Di Kecamatan Banggae Kabupaten Majene Provinsi Sulawesi Barat. Populasi Dalam Penelitian Ini Adalah Mahasiswa Manajemen Prodi 2019.Untuk Mendapatkan Sampel Yang Dapat Mewakili Populasi, Maka Dalam Menentukan Sampel Penenlitian Ini Digunakan Metode Sampel Jenuh Jumlah Sampel Yang Diperoleh Sebanyak 40 Responden. Analisis Data Data Dilakukakan Dengan Menggunakan Bantuan Program Spss.Hasil Penelitian Ini Menunjukkan Bahwa Factor Harga Dan Promosi Berpengaruh Positif Dan Signifikan Terhadap Keputusan Pembelian Pada Produk Sepeda Motor PT. Nusantara Sakti Cabang Majene
Shopee atau Tokopedia? Studi Perbedaan Tingkat Kepuasan Konsumen Belanja Online Pada Generasi Z di Kabupaten Majene Rahmat Ghazali; Dian Rahmayanti Rivai; Nur Ariyandani; Irawati Irawati; Futri Ayu Wulandari
Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Vol. 5 No. 2 (2025): Juli : Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jaemb.v5i2.6309

Abstract

This study aims to analyze the differences in online shopping satisfaction among Generation Z in Majene regency by comparing two e-commerce platforms, Shopee and Tokopedia, based on three aspects: price, service quality, and delivery service. Data were collected through questionnaires distributed to respondents. The sampling technique employed was purposive sampling, and the sample size was determined using Roscoe’s rule of thumb, resulting in a total of 60 respondents. The collected data were analyzed using descriptive analysis and a paired sample t-test. The results indicate significant differences in satisfaction levels in terms of service quality and price, while no significant difference was found in the delivery service aspect between the two platforms Shopee and Tokopedia.
Penguatan Literasi Keuangan Berbasis Digital untuk Peningkatan Ekonomi pada Pelaku Usaha Produk Kopra Desa Lapeo Kabupaten Polewali Mandar Wulan Ayuandiani; Nur Ariyandani; Dian Rahmayanti Rivai
PaKMas: Jurnal Pengabdian Kepada Masyarakat Vol 5 No 2 (2025): November 2025
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54259/pakmas.v5i2.3293

Abstract

Polewali Mandar is an area that has diverse natural resource potential derived from agriculture and plantations. One of the abundant natural resources is the largest producer of coconuts in West Sulawesi. This potential is an important part of generating income for the community in the region. One of the commodities with the highest plantation production is coconut, both copra and hybrid coconut. There are 17,498 tons of coconut plantation products in the Polewali Mandar area, making it the highest plantation commodity compared to other districts in West Sulawesi Province. Some of the problems faced are as follows: the first problem is that copra farmers only understand and use simple financial recording. The second problem is the low understanding of using digital-based financial applications. The solutions offered in the community service activities are: 1) The service providers will provide socialization to the Lapeo Village Copra Product Business Actors group about the opportunities to increase income through understanding digital-based finance, and 2) The service providers will offer solutions to conduct training on the use of digital-based financial applications (financial technology). The proposed activity plan includes: 1) Preparation stage, 2) Socialization regarding Understanding Digital-Based Financial Literacy in Lapeo Village, 3) Training on the use of Digital-Based Financial Applications (Financial Technology) with an approach to training and strengthening for collaboration between MSME actors and local government to develop and increase the income of business actors, 4) Evaluation. The target output to be achieved is publication in a National Scientific Journal.
Sustainable Development Based on SDGs: Assessment on Blue Economy Potential in Labuang, Majene Irawati; Riana Anggraeny Ridwan; Futri Ayu Wulandari; Dian Rahmayanti Rivai; Nur Ariyandani; Rahmat Ghazali
Efficient: Indonesian Journal of Development Economics Vol. 8 No. 3 (2025)
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/3npsdv09

Abstract

The degradation of marine ecosystems and the underutilization of coastal resources have become major challenges in achieving sustainable economic growth in many coastal regions of Indonesia. Labuang Village in Majene Regency, which possesses abundant marine and coastal resources, faces similar issues related to limited resource optimization and weak institutional support. This research seeks to evaluate the Blue Economy potential of Labuang Village within the context of Embedded Sustainability, and the Sustainable Development Goals. This qualitative research was conducted employing a case study approach with five purposive participants to represent the primary stakeholders: fishermen, seaweed ranchers, village administration, and community leaders. Data were inquired through in-depth interviews, field observations, and document reviews, and were subsequently analyzed using NVivo to code by thematic analysis. The results of the research indicate that Labuang Village has significant potential in capture fishery, seaweed farming, and marine tourism, which impacts the attainment of SDG 1 (No Poverty), SDG 8 (Decent Work and Economic Growth), and SDG 14 (Life Under Water). However, the potential remains dormant, as there is a glaring absence of infrastructure, funding, and technology. A triadic alliance of the state, community, and business actors is thus mandated to fully harness the potential of the region's Blue Economy.
Co-Authors Abdul Rahim Abdul Rivai Anis Anshari Mas'ud DIAN ANGRIANI, ANDI PUTRI Futri Ayu Wulandari Irawati Irawati Irawati Magfirah Muhammad Alwi Hapri Muhammad Ramli Supu MUHAMMAD YUSUF Nur Ariyandani Nur Fitriayu Mandasari Nur Qamariah Puspa, Ade Puspa Rahmat Ghazali Rani Sartika Riana Anggraeny Ridwan Sumarsih Wahdaniah Wahyu Maulid Adha Wulan Ayuandiani