Article Per Year (5 Year)
p-Index From 2021 - 2026
0.61
P-Index
This Author published in this journals
All Journal Jurnal Akuntansi Keuangan dan Bisnis ETAM: Jurnal Pengabdian kepada Masyarakat Jurnal Eksis
Sailawati
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Library & Information Science Mathematics Mechanical Engineering Physics Social Sciences Other

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
Pengaruh Kualitas Pelayanan, Harga, Kepercayaan dan Kepuasan terhadap Loyalitas Konsumen Maxim di Kota Samarinda Sailawati; Tjetje, Noor Fachman; Fitri Andriani
Jurnal EKSIS Vol. 20 No. 1 (2024): APRIL
Publisher : Politeknik Negeri Samarinda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46964/eksis.v20i1.774

Abstract

This study aims to determine the Effect of Service Quality, Price, Trust and Satisfaction on Maxim Customer Loyalty in Samarinda City. This study used a quantitative approach, using primary data through questionnaires. The respondents in this study were Maxim users in Samarinda City with qualifications who had used Maxim transportation services. The independent variables used in this study were Service Quality, Price, Trust and Satisfaction. While the dependent variable in this study is Consumer Loyalty. In this study, the analysis tool used was multiple linear regression with the help of Statistical Product and Services Solutions (SPSS) software version 20. This study used multiple linear regression analysis with the equation. The results showed that service quality, price and satisfaction had a positive and significant effect on consumer loyalty. While trust has no effect and is not significant on consumer loyalty. Then it can be concluded that H1, H2 and H4 are accepted while for H3 are rejected. The results also showed that service quality, price, trust and satisfaction simultaneously have a positive and significant influence on the loyalty of Maxim customers in Samarinda City.
Membangun Aplikasi Sistem Informasi untuk Meningkatkan Efisiensi dan Transparansi pada Lembaga Amil Zakat Nasional: Wahdah Inspirasi Zakat Kalimantan Timur Menggunakan Macro Microsoft Excel Dhanny, Omar; Patabang, Lewi; Amirudin; Gunawan, Candra; Kusuma, Angga; Sailawati
Jurnal ETAM Vol. 4 No. 1 (2024): FEBRUARY
Publisher : Politeknik Negeri Samarinda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46964/etam.v4i1.673

Abstract

Recording transactions, both receipt and distribution, to zakat institutions is an important activity that must be carried out by Zakat Institutions, including Wahdah Inspirasi Zakat Kaltim. With this recording, all transactions can be accounted for in reports. Designing database and transaction records for zakat institutions is a very important thing for these institutions to have. Building an application information system for this zakat institution aims to help carry out activities in recording and reporting its finances by creating an accounting design based on Macro Microsoft Excel. Building an information system is the process of designing a system for recording, processing and reporting information that suits the needs and goals of users. The method used is conducting interviews and observations as the basis for making the application. The result of this activity is an Information System Application that is tailored to the zakat institution. The final stage of the process is implementation for operators by providing training
Integrasi Sustainability Dalam Pemasaran Digital Dan Pengaruhnya Terhadap Marketing Performance UMKM Kalangit, Della Olivia Caterina; Kusrihandayani, Dyhah; Sailawati
Jurnal Akuntansi Keuangan dan Bisnis Vol 18 No 2 (2025): Jurnal Akuntansi Keuangan dan Bisnis
Publisher : Politeknik Caltex Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35143/jakb.v18i2.6750

Abstract

Penelitian ini menggunakan pendekatan kuantitatif dengan analisis Software SPSS Versi 26. Data dikumpulkan melalui kuesioner yang disebarkan kepada pelaku UMKM di Kota Samarinda. Hasil penelitian menunjukkan bahwa sustainable product diversity, sustainable brand image, green promotion, dan sustainable consumer reviews berpengaruh signifikan terhadap marketing performance, baik secara parsial maupun simultan. Keberagaman produk berkelanjutan mendorong diferensiasi kompetitif, citra merek yang berorientasi lingkungan memperkuat kepercayaan konsumen, sedangkan promosi hijau digital dan ulasan konsumen positif meningkatkan kredibilitas merek. Fenomena ini menegaskan pentingnya integrasi strategi keberlanjutan dalam pemasaran digital UMKM. Secara teoretis, penelitian ini memperluas literatur pemasaran berkelanjutan dengan menguji variabel-variabel yang jarang dikaji secara simultan. Secara praktis, hasil penelitian memberikan masukan bagi UMKM di Samarinda untuk mengoptimalkan produk, merek, promosi, dan ulasan konsumen berbasis keberlanjutan guna meningkatkan kinerja pemasaran. Kebaruan penelitian ini terletak pada integrasi empat variabel keberlanjutan dalam kerangka pemasaran digital dan pengaruhnya terhadap kinerja pemasaran UMKM di Samarinda.
Co-Authors Amirudin Angga Kusuma, Angga CANDRA GUNAWAN Dhanny, Omar Fitri Andriani Kalangit, Della Olivia Caterina Kusrihandayani, Dyhah Patabang, Lewi Tjetje, Noor Fachman