Arfian Suryasuciramadhan
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Analisis Gaya Bahasa Dalam Lirik Lagu “Alexandra” Karya Hindia Ridho Rahmatulloh; Arfian Suryasuciramadhan; Muhamad Sobahri; Muhamad Fauzan Kurniawan; Aldo Savero Zahran
TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humaniora Vol. 2 No. 3 (2024): Agustus: TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humaniora (INPRESS)
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/tuturan.v2i3.1034

Abstract

Literature is a type of artwork that blends the beauty of language with the intent to convey an idea or message. Literature is very important for human life because it can influence human thinking and perspective. Song lyrics are one type of literary work that can move feelings in a beautiful and interesting way. One of the poets / songwriters of the country is the Indies. He is a solo singer with the real name "Baskara Putra". Her song titled "Alexandra" is one of the songs that made her famous in the country. The words used in the lyrics contain many styles of language or figurative words. Therefore, the author intends to analyze the style of language used in the lyrics of Alexandra's song to add insight to the audience
Analisis Isi Dalam Film Imperfect Terhadap Kepercayaan Diri Arfian Suryasuciramadhan; Cindy Nurlaila; Lika Mulki Latief; Ninda Ela Putri; Qurrotul Aini
Harmoni: Jurnal Ilmu Komunikasi dan Sosial Vol. 2 No. 2 (2024): Juni : Harmoni : Jurnal Ilmu Komunikasi dan Sosial
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/harmoni-widyakarya.v2i2.3234

Abstract

Movies can be used as a means of sending messages, for example in the form of moral messages contained in a movie. Moral message contained in a movie the definition of morals in the dictionary is the good and bad of a person's actions and behavior. This research is intended to explain how women's self-confidence in the movie Imperfect. This research also aims to find out the reality, representation and ideology of women's self-confidence contained in the film's storyline that can be implemented in everyday life which discusses how women's self-confidence in appearance. The design in this research uses the Semantic Analysis method of Charles Sanders Pierce by taking the constructivism paradigm to see the moral message in moral message in the movie Imperfect. The results of this study explain that there are several body shaming behavior, namely looking at the physical, mockery and ridicule and the positive side is the existence of self-esteem in religious tolerance. positive side is the existence of self-esteem in religious tolerance, attention and self-confidence. The conclusion shows that body shaming behavior can make those who are bullied make those who are bullied so insecure that it is very disturbing mentally, while the nature of every body shaming is that it is mentally, while in essence every human being needs to get self-esteem from respect for themselves, others, and others. self-esteem from respect for himself, others, as well as the environment and life.
Peran Komunikasi Costumer Relationship Management dalam Menciptakan Kepuasan Pelanggan di Industri Makanan dan Minuman Kartika Kartika; Eka Susilawati; Fithrotul Kalimah; Rizqi Fitrianti; Arfian Suryasuciramadhan
Jurnal Riset Rumpun Ilmu Sosial, Politik dan Humaniora Vol. 5 No. 1 (2026): Januari: JURRISH: Jurnal Riset Rumpun Ilmu Sosial, Politik dan Humaniora
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jurrish.v5i1.6839

Abstract

This study aims to analyze the role of communication in Customer Relationship Management (CRM) systems in creating customer satisfaction at PT Bangkit Jaya Teknik Indonesia, a business-to-business (B2B) cold storage installation service company. The research background lies in the increasing number of customer complaints during 2022–2024, mainly due to delayed responses, suboptimal after-sales service, and the absence of a centralized communication record system. This study employed a qualitative approach with a case study design. Data were collected through observation, semi-structured interviews with internal parties (marketing project, project manager, project PIC) and customers, as well as company archival documentation. The findings reveal that responsive, open, and two-way communication plays a significant role in enhancing customers’ sense of being valued, trust, and loyalty, which ultimately fosters satisfaction. However, communication barriers such as delays in after-sales service, gaps between customer expectations and company procedures, and the lack of a communication database remain major challenges. To overcome these, the company has initiated strategies including the development of a customer communication database, improved after-sales monitoring, and the adjustment of communication standard operating procedures to align with customer needs. These results reinforce the relevance of Relationship Management theory and the IDIC model, both of which emphasize communication as the core of CRM. Theoretically, this study contributes to organizational communication studies, while practically, it provides recommendations for B2B service companies to prioritize communication in CRM strategies to strengthen customer satisfaction and loyalty.