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All Journal Jurnal Hasil Pengabdian Masyarakat (JURIBMAS) Jurnal Ilmiah Teknik Informatika dan Komunikasi Harmoni: Jurnal Ilmu Komunikasi Dan Sosial Sosial Simbiosis: Jurnal Integrasi Ilmu Sosial dan Politik
Lika Mulki Latief
Unknown Affiliation
Humanities Computer Science & IT Education Electrical & Electronics Engineering Engineering Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

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Analisis Isi Dalam Film Imperfect Terhadap Kepercayaan Diri Arfian Suryasuciramadhan; Cindy Nurlaila; Lika Mulki Latief; Ninda Ela Putri; Qurrotul Aini
Harmoni: Jurnal Ilmu Komunikasi dan Sosial Vol. 2 No. 2 (2024): Juni : Harmoni : Jurnal Ilmu Komunikasi dan Sosial
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/harmoni-widyakarya.v2i2.3234

Abstract

Movies can be used as a means of sending messages, for example in the form of moral messages contained in a movie. Moral message contained in a movie the definition of morals in the dictionary is the good and bad of a person's actions and behavior. This research is intended to explain how women's self-confidence in the movie Imperfect. This research also aims to find out the reality, representation and ideology of women's self-confidence contained in the film's storyline that can be implemented in everyday life which discusses how women's self-confidence in appearance. The design in this research uses the Semantic Analysis method of Charles Sanders Pierce by taking the constructivism paradigm to see the moral message in moral message in the movie Imperfect. The results of this study explain that there are several body shaming behavior, namely looking at the physical, mockery and ridicule and the positive side is the existence of self-esteem in religious tolerance. positive side is the existence of self-esteem in religious tolerance, attention and self-confidence. The conclusion shows that body shaming behavior can make those who are bullied make those who are bullied so insecure that it is very disturbing mentally, while the nature of every body shaming is that it is mentally, while in essence every human being needs to get self-esteem from respect for themselves, others, and others. self-esteem from respect for himself, others, as well as the environment and life.
Keterlibatan Penggunaan Media Sosial pada Interaksi Sosial di Kalangan Gen Z Hana Apriyanti; Ira Safaat Aeni; Reva Sila Kinaya; Nasywa Hasna Nabilla; April Laksana; Lika Mulki Latief
Sosial Simbiosis : Jurnal Integrasi Ilmu Sosial dan Politik Vol. 1 No. 4 (2024): November : Sosial Simbiosis : Jurnal Integrasi Ilmu Sosial dan Politik
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/sosial.v1i4.929

Abstract

The development of digital technology, especially social media, has brought significant changes in the way of interacting and communicating among the younger generation, especially Gen Z. Gen Z, who was born between 1997 and 2012, grew up in the digital era where social media became the main platform for connecting, sharing information, and building community. This study aims to explore the influence of social media on social interaction among Gen Z, with a focus on the positive and negative impacts arising from the use of social media in their daily lives. Social media allows Gen Z to connect with peers, form identities, and participate in various virtual communities. However, while it provides an opportunity to expand social networks, research shows that social media can also reduce the quality of deeper social relationships. Interactions that occur in cyberspace tend to be more superficial compared to face-to-face communication, which can interfere with the development of social skills and empathy. In addition, social comparisons that often occur on social media also affect mental health, causing feelings of anxiety, loneliness, and dissatisfaction with oneself.
Pemasangan Plang Petunjuk Arah Dalam Rangka Meningkatkan Aksesibilitas Masyarakat Di Wilayah Desa Gabus M.Sheva Sofbriaz Azhari; Lika Mulki Latief; Vidya Ayuningtyas; Gigin Ginanjar; Muhammad Tamimi; Nanda Wulan Syifani; Titi Susanti
JURIBMAS : Jurnal Hasil Pengabdian Masyarakat Vol 4 No 2 (2025): Oktober 2025
Publisher : LKP KARYA PRIMA KURSUS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62712/juribmas.v4i2.591

Abstract

Minimnya plang petunjuk arah di wilayah Desa Gabus, Kecamatan Kopo, Kabupaten Serang, menjadi salah satu hambatan utama dalam mobilitas masyarakat dan pengunjung, terutama dalam mengakses lokasi-lokasi penting di desa tersebut. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan aksesibilitas dan navigasi di Desa Gabus melalui pemasangan plang petunjuk arah di beberapa titik strategis. Metode pelaksanaan dimulai dengan survei lokasi, koordinasi dengan aparat desa, pengadaan bahan dan alat, pembuatan plang, hingga proses pemasangan di empat titik dengan total tujuh plang yang dipasang. Hasil kegiatan menunjukkan bahwa pemasangan plang tersebut memberikan dampak positif dalam mempermudah navigasi dan memperjelas identitas wilayah. Selain itu, kegiatan ini juga mendorong partisipasi aktif masyarakat dan semangat gotong royong dalam pembangunan desa. Dengan perencanaan yang baik dan kolaborasi yang solid, kebutuhan infrastruktur dasar di desa dapat dipenuhi secara efektif melalui program pengabdian masyarakat.
Strategi Corporate Branding Dalam Meningkatkan Brand Equity Pada Konsumen PT. Distribusi Sukses Mandiri Alif Dava Mahesa; Arfian Suryasuciramdhan; Istialdi Pratama Haris; Lika Mulki Latief; Ninda Ela Putri; Yusep Irsyad Najib Setiawan
Jurnal Ilmiah Teknik Informatika dan Komunikasi Vol. 5 No. 2 (2025): Juli: Jurnal Ilmiah Teknik Informatika dan Komunikasi
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/juitik.v5i2.1099

Abstract

This study analyzes the corporate branding strategy implemented by PT Distribusi Sukses Mandiri and its impact on increasing brand equity among consumers. This study aims to identify the key elements of the company's corporate branding strategy, evaluate its effectiveness in building positive perceptions and consumer loyalty. The results showed a positive and significant influence between the corporate branding strategy implemented by PT Distribusi Sukses Mandiri on consumer brand equity. This research provides a practical contribution for PT Distribusi Sukses Mandiri in improving its corporate branding strategy and provides theoretical implications for the development of corporate branding and brand equity studies in Indonesia.
Co-Authors Alif Dava Mahesa April Laksana Arfian Suryasuciramadhan Arfian Suryasuciramdhan Cindy Nurlaila Gigin Ginanjar Hana Apriyanti Ira Safaat Aeni Istialdi Pratama Haris M.Sheva Sofbriaz Azhari Muhammad Tamimi Nanda Wulan Syifani Nasywa Hasna Nabilla Ninda Ela Putri Qurrotul Aini Reva Sila Kinaya Titi Susanti Vidya Ayuningtyas Yusep Irsyad Najib Setiawan