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All Journal Jurnal Pijar : Studi Manajemen dan Bisnis Jurnal Penelitian dan Pengabdian Masyarakat
Najiah, Neng Siti
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Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Law, Crime, Criminology & Criminal Justice Social Sciences

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PENGARUH JOB TRAINING DAN MOTIVASI KERJA TERHADAP KINERJA KARYAWAN PT AGRO NUSANTARA INDONESIA Najiah, Neng Siti; Agung, Syahrum
Jurnal Pijar Vol 2 No 4 (2024): Jurnal Pijar : Studi Manajemen dan Bisnis
Publisher : PT Naureen Digital Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65096/pmb.v2i4.1538

Abstract

PT Agro Nusantara Indonesia has experienced fluctuations in fertilizer production over the past five years. This has been identified as being due to a lack of employee training and motivation. Job training is important for improving employee skills and can help companies optimize their investments. Motivated employees tend to be more enthusiastic and proactive in achieving company goals. This study used a quantitative method with a survey approach. Data were collected through questionnaires distributed to 52 PT Agro Nusantara Indonesia employees. A saturated sample was used, where the sample size equals the population size. The data analysis techniques used were t-tests and multiple linear regression. The results of the study show that: Job training does not have a significant effect on employee performance, Work motivation has a significant effect on employee performance, and Job training and work motivation have a simultaneous considerable effect on employee performance. The company needs to improve its work motivation programs to improve employee performance.
PERAN DIGITAL MARKETING TERHADAP PENGEMBANGAN UMKM KERIPIK TAHU DI DESA LEUWEUNG KOLOT RW 04 Hendrawan, Ade Hendri; Wulandari, Berlina; Primasari, Dewi; Syafira, Rifa; Najiah, Neng Siti; Rizky Zidan S, M. Adam; Dzikrillah, Zaini Adam; Praguntara, Pefry
SINKRON: Jurnal Pengabdian Masyarakat UIKA Jaya Vol. 3 No. 1 (2025): SEMUA ARTIKEL TERBIT SECARA ONLINE
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat UIKA Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/jpmuj.v3i1.2351

Abstract

As a result of offline transactions becoming it will be easier for UMKM participants to complete transactions. Digital technology has a significant disadvantage compared to UMKM. Emerging technology uses the more powerful and long-lasting potential of UMKM. Social media and online shopping can help UMKM entrepreneurs make money. It is understood that UMKM students have not actively participated in digital growth, particularly due to their limited understanding of digital marketing. The goal of the community outreach program at UMKM Desa Leuweung Kolot is to provide digital marketing training as a means of generating revenue and as a requirement for any technology-based marketing network.
Co-Authors Dewi Primasari Dzikrillah, Zaini Adam Hendrawan, A. Hendri Praguntara, Pefry Rizky Zidan S, M. Adam Syafira, Rifa Syahrum Agung Wulandari, Berlina