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All Journal Al-MIKRAJ: Jurnal studi Islam dan Humaniora Jurnal Ilmu Sosial dan Humaniora Triwikrama: Jurnal Ilmu Sosial GEMBIRA (Pengabdian Kepada Masyarakat)
Maal Abrar
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Religion Humanities Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

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STRATEGI KOMUNIKASI SATUAN POLISI PAMONG PRAJA KOTA PEKANBARU DALAM SOSIALISASI PEMANFAATAN APLIKASI SISTEM INFORMASI MANAJEMEN PERLINDUNGAN MASYARAKAT Saudi, Ahmad; Hanifahturahmi; A’ang Chaarnaillan; Maal Abrar
Triwikrama: Jurnal Ilmu Sosial Vol. 4 No. 7 (2024): Triwikrama: Jurnal Ilmu Sosial
Publisher : Cahaya Ilmu Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.6578/triwikrama.v4i7.4960

Abstract

Abstrak Penelitian ini bertujuan untuk mengetahui bagaimana strategi komunikasi Strategi Komunikasi Satpol PP Kota Pekanbaru dalam sosialisasi pemanfaatan aplikasiSim Linmas. Penelitian ini menggunakan metode pendekatan kualitatif deskriptif yang menggambarkan suatu situasi atau proses dari objek yag diamati dengan cara observasi, wawancara dan dokumentasi. Informan dalam penelitian ini terdiri dari lima orang yang berasal dari tempat penelitian dan juga peserta sosialisasi yaitu anggota Satlinmas. Peneliti menggunakan teori komponen strategi komunikasi yang memiliki empat faktor yaitu mengenali sasaran komunikasi, memilih media komunikasi, pengkajian tujuan pesan, peran komunikator dalam komunikasi. Hasil penelitian menunjukkan bahwa Satpol PP Kota Pekanbaru memiliki strategi-strategi komunikasi di dalam program sosialisasi seperti penyuluhan, pembinaan dan pendampingan kepada anggota Satlinmas dalam pemanfaatan aplikasi Sim Linmas untuk menunjang kinerjanya. Kata Kunci: Strategi, Komunikasi, Sosialisasi, Aplikasi Abstract This study aims to find out how the communication strategy of the Pekanbaru City Satpol PP Communication Strategy in socializing the use of the Sim Linmas application. This study uses a descriptive qualitative approach that describes a situation or process of the observed object by way of observation, interviews and documentation. The informants in this study consisted of five people who came from the research location and also socialization participants, namely Satlinmas members. The researcher uses the component theory of communication strategy which has four factors, namely identifying communication goals, selecting communication media, assessing the purpose of the message, and the role of the communicator in communication. The results of the study show that the Pekanbaru City Satpol PP has communication strategies in socialization programs such as counseling, coaching and assistance to Satlinmas members in utilizing the Sim Linmas application to support their performance. Keywords: Strategy, Communication, Outreach, Application
PERSEPSI MAHASISWA STISIP PERSADA BUNDA TERHADAP STOP CYBER BULLYING DALAM IKLAN LAYANAN MASYARAKAT GLOBAL TV Saudi, Ahmad; Maal Abrar; A’ang Chaarnaillan
Triwikrama: Jurnal Ilmu Sosial Vol. 4 No. 8 (2024): Triwikrama: Jurnal Ilmu Sosial
Publisher : Cahaya Ilmu Bangsa

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Abstract

Abstract Tujuan dari penelitian ini adalah untuk mengetahui bagaimana persepsi mahasiswa dalam memandang iklan layanan masyakat bertema stop cyber bullying ini. Penelitian ini menggunakan metode kualitatif deskriptif, yaitu penelitian yang menangkap fenomena-fenomena yang ada dilapangan kemudian dikaji lebih mendalam untuk menganalisa pandangan mahasiswa terhapat iklan layanan masyarakat stop cyber bullying dan dikaji lebih dalam lagi. Informasi yang diperoleh akan disusun dalam teks dan menekankan pada masalah proses serta makna.. Penelitian ini menggunakan teori persepsi untuk mengetahui bagaimana persepsi yang muncul pada mahasiswa setelah melihat tayangan iklan layanan masyarakat stop cyber bullying dan hasil wawancara mengenai persepsi tersebut dari keenam informan penelitian mengungkapkan dan memberikan pandangan mereka terhadap tayangan iklan tersebut yang sangat bermanfaat untuk mengedukasi masyarakat agar menggunakan media sosial dengan bijak serta memiliki harapan yang sama agar kegiatan cyber bullying dapat diminimalisir sehingga kita dapat menggunakan media sosial dengan nyaman dan aman serta terhindar dari hal-hal yang tidak diinginkan dari maraknya cyber bullying itu. Kata Kunci : Persepsi, Iklan Layanan Masyarakat, Penindasan Dunia Maya Absract The aim of this research is to find out how students perceive this public service advertisement with the theme stop cyber bullying. This research uses descriptive qualitative methods, namely research that captures phenomena in the field and then studied in more depth to analyze students' views on stop cyber bullying public service advertisements and studied in more depth. The information obtained will be arranged in text and emphasize issues of process and meaning. This research uses perception theory to find out what perceptions emerge among students after seeing public service advertisements to stop cyber bullying and the results of interviews regarding these perceptions from the six research informants reveal and provide their views on the advertising broadcast which is very useful for educating the public to use social media wisely and have the same hope that cyber bullying activities can be minimized so that we can use social media comfortably and safely and avoid unwanted things from the rise of cyber bullying. Keywords: Perception, Public Service Advertisements, Cyber ​​Bullying
Strategi Marketing Public Relation PT. JNE Express Pekanbaru dalam Meningkatkan Kualitas Terhadap Kepuasan Pelanggan Nur Halim; Maal Abrar; Hanifahturahmi
Jurnal Ilmu Sosial dan Humaniora Vol. 1 No. 2 (2022): Desember (Jurnal Ilmu Sosial dan Humaniora)
Publisher : CV Insan Kreasi Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (836.983 KB) | DOI: 10.57248/jishum.v1i2.63

Abstract

The study, entitled strategy Marketing Public Relations in creating quality for JNE expedition customer satisfaction, the activities carried out by marketing public relations in order to create customer satisfaction In jne Pekanbaru.The aim of this study is to learn more about public relations and marketing strategies to find out what products and programs from JNE that customers remain loyal to the JNE expedition, and in order to create customer satisfaction using certain strategies. This study uses descriptive analysis to describe the problem of the creation of Marketing and Public relations strategy in creating customer satisfaction Online shop. This study uses data collection techniques, literature study, observation, interviews and documentation. The results of this study prove that the strategy of marketing public relations, with the Theory of Marketing Public Relations that strategy in JNE canbe well received by customers and can increase customer satisfaction.
Krisis Komunikasi dan Manajemen Reputasi: Pelajaran dari Kasus Kontroversi Kebijakan Publik di Indonesia Maal Abrar; Ahmad Saudi; A’ang Chaarnaillan; Andi Kardian Riva’i; Hanifahturahmi
AL-MIKRAJ Jurnal Studi Islam dan Humaniora Vol. 5 No. 2 (2025): Al-Mikraj, Jurnal Studi Islam dan Humaniora
Publisher : Pascasarjana Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/almikraj.v5i2.8126

Abstract

This study aims to analyze the role of reputation management in addressing communication crises related to public policy in Indonesia, focusing on the case of the removal of fuel subsidies in 2022. The methodology employed is a qualitative approach using library research techniques, which involve the collection and analysis of relevant literature, including academic journals, government reports, and other publications on communication crises and reputation management. The findings indicate that ineffective and non-transparent communication from the government has led to confusion and dissatisfaction among the public. The response to this policy varied, with numerous protests and criticism from the media. In light of this situation, the government eventually adopted more transparent communication tactics through press conferences and the use of social media, which proved to have a positive impact on improving public image. Actively listening to public feedback through digital platforms also contributed to an increase in public trust towards the government. The lessons learned from this case highlight the importance of proactive early communication and public involvement in the decision-making process, as well as effective social media strategies for enhancing the government's reputation
BIMBINGAN PENINGKATAN KOMUNIKASI UNTUK METODE BELAJAR TAHFIDZ PENDIDIKAN DINIYAH TAKMILIYAH AWWALIYAH NURUL YAQIN PEKANBARU Rosmala; Susi Artuti Erda Dewi; Maal Abrar; Lolyta Handra Yani
Jurnal Gembira: Pengabdian Kepada Masyarakat Vol 2 No 03 (2024): JUNI 2024
Publisher : Media Inovasi Pendidikan dan Publikasi

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Abstract

Kegiatan ini bertujuan untuk memberikan bimbingan dalam meningkatkan komunikasi untuk metode belajar tahfidz di Pendidikan  Diniyah Takmiliyah Awwaliyah (PDTA) Nurul Yaqin Pekanbaru. Metode yang digunakan dalam kegiatan Pengabdian kepada Masyarakat(PkM) ini adalah dengan dua sesi tahapan. Tahapan pertama memberikan materi dan cara metode komunikasi belajar cepat tahfidz  adalah dan sesi tahapan kedua adalah praktik  dilakukan pada anak anak di pesantren Nurul Yaqin Pekanbaru. Hasil kegiatan ini memberikan dampak positif dan perubahan yang baik untuk anak anak di PDTANurul Yaqin. Peningkatan komunikasi untuk metode belajar tahfidz di Nurul Yaqin yang sering digunakan adalah menggunakan 5 metode  yaitu muraja’ah, takraran, talaqqi, musyafahah,bin nazar.  Kegiatan ini memberikan dampak positif setelah dilakukan bimbingan  dan  komunikasi guru dan anak anak pesantren meningkat setelah dilakukan evaluasi.
Co-Authors Ahmad Saudi Andi Kardian Riva’i A’ang Chaarnaillan A’ang Chaarnaillan Hanifahturahmi Lolyta Handra Yani Nur Halim Rosmala Susi Artuti Erda Dewi