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All Journal Ekspektra: Jurnal Bisnis & Manajemen Surakarta Management Journal PERWIRA - Jurnal Pendidikan Kewirausahaan Indonesia Journal of Business Studies and Management Review Jurnal Manajemen dan Bisnis Jurnal Pengabdian Masyarakat dan Riset Pendidikan
Elzagi, Verliana
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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Education to Reduce Food Waste through Bye Waste Social Business Elzagi, Verliana; Putra, Edy Yulianto; Febiana, Anjela Rini; Yeronica, Fernanda; Eviyani, Estin Rose; Risvi, Hellena; Melissa, Melissa
PERWIRA - Jurnal Pendidikan Kewirausahaan Indonesia Vol 6 No 1 (2023): PERWIRA - Jurnal Pendidikan Kewirausahaan Indonesia
Publisher : Perkumpulan Pendidik Kewirausahaan Indonesia (Perwira Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/perwira.6.1.19-26

Abstract

The issue of food waste is very important as it affects various aspects of human life and the surrounding environment. Business ideas on food waste management are important to help people maintain cleanliness and environmental sustainability. Therefore, an e-booklet business idea with the title "Bye Waste" can be an effective solution for providing such business ideas. The "Bye Waste" e-booklet will contain information on how to manage food waste generated every day. In the e-booklet, it will explain the types of food waste, how to sort and process food waste, and how to use it as organic fertilizer. The "Bye Waste" e-booklet will be sold at an affordable price so that people can easily access it. In order to expand its reach, this e-booklet will be marketed through online platforms such as websites or social media.
PENGARUH PENERAPAN SISTEM MANAJEMEN SUMBER DAYA PERUSAHAAN (ERP) DALAM MENINGKATKAN KINERJA MANAJEMEN RANTAI PASOK (SCM) PT NESTLE INDONESIA Elzagi, Verliana; Febiana, Anjela Rini; Eviyani, Estin Rose; Yeronica, Fernanda; Melissa; Risvi, Hellena; Yuwono, Wisnu; Sinambela, Fitriana Aidnilla
MANABIS: Jurnal Manajemen dan Bisnis Vol. 2 No. 2 (2023): Juni 2023
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54259/manabis.v2i2.1637

Abstract

The development of information technology has enabled companies to simplify their business processes, face challenges and meet customer demands. ERP is one of the information technologies commonly used by companies. In order for a business to compete with its competitors, strong performance is needed which is supported by supply chain management by operating as efficiently as possible with the help of information technology. The Nestlé company is an important component of the corporation and global food supply as the world's largest food producer. Nestlé companies implement various types of information technology tools in SCM, such as ERP systems to help manage their supply chain. Nestle has developed an ERP system based on SAP, which helps improve its business processes and achieve competitive advantage in the industry and significantly improves Nestle's supply chain management performance by increasing efficiency, reducing operational costs and improving product quality
Analisis Strategi Bisnis Internasional Melalui Model Franchise pada McDonalds's di Pasar Indonesia Elzagi, Verliana; Yulianto, Edy; Febiana, Anjela Rini; Eviyani, Estin Rose; Yeronica, Fernanda; Risvi, Hellena; Melissa, Melissa
Surakarta Management Journal VOLUME 5 NO.1 JUNI 2023
Publisher : Universitas Of Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52429/smj.v5i1.1089

Abstract

Perkembangan globalisasi mempengaruhi semua bidang untuk memperluas usaha terutama dalam memasuki pasar internasional. Salah satunya dengan pembentukan franchise. Penelitian ini bertujuan untuk menganalisis strategi bisnis internasional melalui model franchise pada McDonald’s di pasar Indonesia. Metode yang digunakan adalah penelitian deskriptif dengan menggunakan pendekatan kualitatif dengan mengunakan data sekunder yang diperoleh dari buku, jurnal ilmiah, atau pencarian secara online melalui internet. Hasil penelitian ini didapatkan bahwa bisnis model franchise membantu McDonald’s sukses untuk memperluas usahanya di pasar Indonesia dengan biaya yang rendah, minim resiko dan meningkatkan Brand Recognition McDonald’s.
English English Elzagi, Verliana; Buntu Laulita, Nasar
Ekspektra : Jurnal Bisnis dan Manajemen Vol 8 No 2 (2024)
Publisher : Universitas Dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/ekt.v8i2.9062

Abstract

This study aims to fill gaps in the literature by examining the influence of hedonic value and customer experience on repurchase decisions in foreign brand retail in Indonesia, with customer satisfaction as a mediating factor. The study utilizes a quantitative approach, collecting data via questionnaires from 202 respondents who have purchased from foreign brand retailers such as ZARA, Uniqlo, H&M, Miniso, and Sephora in Indonesia. The findings reveal that hedonic value and customer experience significantly influence customer satisfaction and repurchase decisions. However, customer satisfaction does not mediate the effects of either hedonic value or customer experience on repurchase decisions. This research introduces a novel perspective by showing that customer satisfaction may not always play a mediating role in consumer decision-making processes within the context of foreign brand retail. These results have practical implications for retail managers seeking to enhance consumer loyalty through hedonic and experiential strategies, while also contributing to academic discussions on consumer behavior.
Analisa Efektifitas Keberlangsungan Kegiatan Bisnis UMKM Epok-Epok Ana Asri, Dhita Hafizha; Eviyani, Estin Rose; Yeronica, Fernanda; Risvi, Hellena; Melissa; Elzagi, Verliana; Febiana, Anjela Rini
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 2 No. 1 (2023): Jurnal Pengabdian Masyarakata dan Riset Pendidikan Volume 2 Nomor 1 Tahun 2023
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v2i1.127

Abstract

Epok-Epok Ana is one of the well-known epok-epok businesses in Batam City, especially in the bengkong area. Selling epoks that taste good and at affordable prices is one way to reach lower-class customers. Even though they accept orders by phone, Epok-Epok Ana still requires customers to make their own purchases because delivery services are not yet offered. This paper aims to analyze the effectiveness of the sustainability of Epok-Epok Ana's MSME business activities. The method used in collecting information is through interviews and data processing and analysis methods are displayed descriptively and quantitatively. The results of this paper include a business analysis that identifies MSME combining resources, six basic rights of existing and suggested consumers for MSMEs, Epok-Epok Ana's marketing strategy through social media, and key motivation analysis to produce recommendations that can improve product and service quality. at Epok-Epok Ana Batam
The INFLUENCE OF HEDONIC VALUE AND CUSTOMER EXPERIENCE ON CONSUMER DECISION-MAKING: A STUDY OF FOREIGN BRAN RETAIL IN INDONESIA WITH CUSTOMER SATISFACTION AS MEDIATION Elzagi, Verliana; Laulita, Nasar Buntu
Journal of Business Studies and Management Review Vol. 8 No. 1 (2024): JBSMR, Vol 8 No.1 December 2024
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jbsmr.v8i1.35877

Abstract

This study aims to fill the gap in the literature by exploring how hedonic value and customer experience influence consumen decision-making in foreign bran retail in Indonesia, with particular focus on the mediating role of customer satisfaction. This study consists of two independent variables, namely hedonic value and brand experience and one dependent variable, namely consumer decision-making and customer satisfaction as a mediating variable. The method used is quantitative where research data collection using questionnaires filled out by community respondents throughout Indonesia. The research results obtained are: a) There is a significant influence between hedonic value on brand satisfaction, b) there is a significant influence between hedonic value on consumer decision-making, c) there is a significant influence between brand experience on customer satisfaction, d) there is a significant influence between brand experience on consumer decision-making, e) there is no significant influence between customer satisfaction on consumer decision-making, f) customer satisfaction cannot mediate the effect of hedonic value on consumer decision-making, g) customer satisfaction cannot mediate the effect of brand experience on consumer decision-making.
Co-Authors Asri, Dhita Hafizha Buntu Laulita, Nasar Edy Yulianto Eviyani, Estin Rose Febiana, Anjela Rini Laulita, Nasar Buntu Melissa Melissa Melissa Putra, Edy Yulianto Risvi, Hellena Sinambela, Fitriana Aidnilla Yeronica, Fernanda