Article Per Year (5 Year)
p-Index From 2020 - 2025
0.882
P-Index
This Author published in this journals
All Journal Surakarta Management Journal PERWIRA - Jurnal Pendidikan Kewirausahaan Indonesia Jurnal Manajemen dan Bisnis Jurnal Pengabdian Masyarakat dan Riset Pendidikan JURNAL MANAJEMEN DAN BISNIS INDONESIA
Eviyani, Estin Rose
Unknown Affiliation
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

Published : 5 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 5 Documents
Search

 1 
Education to Reduce Food Waste through Bye Waste Social Business Elzagi, Verliana; Putra, Edy Yulianto; Febiana, Anjela Rini; Yeronica, Fernanda; Eviyani, Estin Rose; Risvi, Hellena; Melissa, Melissa
PERWIRA - Jurnal Pendidikan Kewirausahaan Indonesia Vol 6 No 1 (2023): PERWIRA - Jurnal Pendidikan Kewirausahaan Indonesia
Publisher : Perkumpulan Pendidik Kewirausahaan Indonesia (Perwira Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/perwira.6.1.19-26

Abstract

The issue of food waste is very important as it affects various aspects of human life and the surrounding environment. Business ideas on food waste management are important to help people maintain cleanliness and environmental sustainability. Therefore, an e-booklet business idea with the title "Bye Waste" can be an effective solution for providing such business ideas. The "Bye Waste" e-booklet will contain information on how to manage food waste generated every day. In the e-booklet, it will explain the types of food waste, how to sort and process food waste, and how to use it as organic fertilizer. The "Bye Waste" e-booklet will be sold at an affordable price so that people can easily access it. In order to expand its reach, this e-booklet will be marketed through online platforms such as websites or social media.
PENGARUH PENERAPAN SISTEM MANAJEMEN SUMBER DAYA PERUSAHAAN (ERP) DALAM MENINGKATKAN KINERJA MANAJEMEN RANTAI PASOK (SCM) PT NESTLE INDONESIA Elzagi, Verliana; Febiana, Anjela Rini; Eviyani, Estin Rose; Yeronica, Fernanda; Melissa; Risvi, Hellena; Yuwono, Wisnu; Sinambela, Fitriana Aidnilla
MANABIS: Jurnal Manajemen dan Bisnis Vol. 2 No. 2 (2023): Juni 2023
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54259/manabis.v2i2.1637

Abstract

The development of information technology has enabled companies to simplify their business processes, face challenges and meet customer demands. ERP is one of the information technologies commonly used by companies. In order for a business to compete with its competitors, strong performance is needed which is supported by supply chain management by operating as efficiently as possible with the help of information technology. The Nestlé company is an important component of the corporation and global food supply as the world's largest food producer. Nestlé companies implement various types of information technology tools in SCM, such as ERP systems to help manage their supply chain. Nestle has developed an ERP system based on SAP, which helps improve its business processes and achieve competitive advantage in the industry and significantly improves Nestle's supply chain management performance by increasing efficiency, reducing operational costs and improving product quality
Analisis Strategi Bisnis Internasional Melalui Model Franchise pada McDonalds's di Pasar Indonesia Elzagi, Verliana; Yulianto, Edy; Febiana, Anjela Rini; Eviyani, Estin Rose; Yeronica, Fernanda; Risvi, Hellena; Melissa, Melissa
Surakarta Management Journal VOLUME 5 NO.1 JUNI 2023
Publisher : Universitas Of Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52429/smj.v5i1.1089

Abstract

Perkembangan globalisasi mempengaruhi semua bidang untuk memperluas usaha terutama dalam memasuki pasar internasional. Salah satunya dengan pembentukan franchise. Penelitian ini bertujuan untuk menganalisis strategi bisnis internasional melalui model franchise pada McDonald’s di pasar Indonesia. Metode yang digunakan adalah penelitian deskriptif dengan menggunakan pendekatan kualitatif dengan mengunakan data sekunder yang diperoleh dari buku, jurnal ilmiah, atau pencarian secara online melalui internet. Hasil penelitian ini didapatkan bahwa bisnis model franchise membantu McDonald’s sukses untuk memperluas usahanya di pasar Indonesia dengan biaya yang rendah, minim resiko dan meningkatkan Brand Recognition McDonald’s.
Analisa Efektifitas Keberlangsungan Kegiatan Bisnis UMKM Epok-Epok Ana Asri, Dhita Hafizha; Eviyani, Estin Rose; Yeronica, Fernanda; Risvi, Hellena; Melissa; Elzagi, Verliana; Febiana, Anjela Rini
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 2 No. 1 (2023): Jurnal Pengabdian Masyarakata dan Riset Pendidikan Volume 2 Nomor 1 Tahun 2023
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v2i1.127

Abstract

Epok-Epok Ana is one of the well-known epok-epok businesses in Batam City, especially in the bengkong area. Selling epoks that taste good and at affordable prices is one way to reach lower-class customers. Even though they accept orders by phone, Epok-Epok Ana still requires customers to make their own purchases because delivery services are not yet offered. This paper aims to analyze the effectiveness of the sustainability of Epok-Epok Ana's MSME business activities. The method used in collecting information is through interviews and data processing and analysis methods are displayed descriptively and quantitatively. The results of this paper include a business analysis that identifies MSME combining resources, six basic rights of existing and suggested consumers for MSMEs, Epok-Epok Ana's marketing strategy through social media, and key motivation analysis to produce recommendations that can improve product and service quality. at Epok-Epok Ana Batam
Implementasi dan Pengembangan Strategi Pemasaran Digital pada Usaha Mikro-Kecil Lady; Putri, Inda Meyllya; Shevia; Eviyani, Estin Rose; Putra, Edy Yulianto
Jurnal Manajemen dan Bisnis Indonesia Vol. 10 No. 2 (2024): Edisi Bulan Desember
Publisher : Universitas Muhammadiyah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32528/jmbi.v10i2.2525

Abstract

Seiring berkembangnya media sosial di era digital, banyak UMK yang mulai peduli untuk mengembangkan bisnis melalui media sosial. Digital marketing dapat menjangkau seluruh masyarakat di manapun tanpa ada batasan geografis ataupun waktu. Platform yang sering digunakan dalam digital marketing adalah media sosial, e-mail dan platform e-commerce. Penelitian ini bertujuan untuk meningkatkan brand awareness serta menarik pelanggan baru pada mitra UMK dengan cara mempromosikan produk melalui pemasaran digital. Penerapan strategi pemasaran digital mencakup pembuatan dan pengelolaan akun Instagram, Facebook, WhatsApp Business, website, Linktree, dan email bisnis. Sasaran pertama dalam kegiatan ini adalah mengedukasi mitra akan pentingnya penggunaan media sosial dalam mempromosikan produk. Metode penelitian kualitatif dengan teknik pengambilan sampel purposive sampling dengan menggunakan data primer. Pendekatan yang dilakukan dalam penelitian ini yaitu melalui wawancara terhadap pemilik dan pelanggan serta observasi. Secara keseluruhan, implementasi digital marketing telah berdampak positif pada operasional dan pemasaran Brother Seafood. Strategi yang digunakan memungkinkan UMK ini menjadi lebih kompetitif di pasar yang semakin digital.
Co-Authors Asri, Dhita Hafizha Edy Yulianto Elzagi, Verliana Febiana, Anjela Rini Lady Melissa Melissa Melissa Putra, Edy Yulianto Putri, Inda Meyllya Risvi, Hellena Shevia Sinambela, Fitriana Aidnilla Yeronica, Fernanda