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All Journal CommIT (Communication & Information Technology) Journal of Information Systems Engineering and Business Intelligence Proceeding of the Electrical Engineering Computer Science and Informatics Jurnal Manajemen Indonesia Jurnal Sistem Informasi
Handayani, Putu Wuri
Fakultas Ilmu Komputer, Universitas Indonesia
Computer Science & IT Electrical & Electronics Engineering

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Journal : CommIT (Communication

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The Resistance to Adopting Online Marketplace: The Influence of Perceived Risk and Behavioral Control of Small and Medium Enterprises in Indonesia Dwipuspa Ramadhanti Santoso; Putu Wuri Handayani; Fatimah Azzahro
CommIT (Communication and Information Technology) Journal Vol. 16 No. 1 (2022): CommIT Journal
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/commit.v16i1.7858

Abstract

To date, the number of e-commerce applications in Indonesia keeps increasing. However, the adoption rate amongst Small and Medium Enterprises (SMEs) is still around 13%. Thus, the research aims to analyze the factors that affect small and medium enterprises’ resistance to adopting online marketplaces in Indonesia by applying the technological-organizationalenvironmental framework, the diffusion of innovations theory, and the innovation resistance model. The respondents are 356 owners of SMEs in Indonesia who have sold their products online through social media or marketplace. The research applies a quantitative approach using an online questionnaire and interview. Then, the covariance-based structural equation modeling method is applied to analyze the data. In addition, the research interviews five SME representatives to gain further understanding and information for the rejected hypothesis. The results show that perceived complexity, owners’ self-efficacy, and enabling conditions are proven to affect perceived behavioral control. Perceived complexity is also shown to affect perceived risk. On the other hand, government support does not affect perceived behavioral control. It is also found that perceived risk and behavioral control affect resistance to adopting online marketplaces. The findings provide recommendations to overcome this situation, such as the simplification of online marketplace features for sellers and improvements in the digital literacy of the owners of SMEs.
The Influence of Perceived Usefulness, Satisfaction, and Personalization on Subscription Video on Demand Continuance Intentions Natasya Elora Carissa; Muhammad Erlangga; Cindy Sonesha Evik; Putu Wuri Handayani
CommIT (Communication and Information Technology) Journal Vol. 17 No. 2 (2023): CommIT Journal
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/commit.v17i2.8446

Abstract

The rapid development of Subscription Video on Demand (SVoD) services in Indonesia makes it promising. The change in consumers’ behavior from watching movies through television channels and cinemas to online streaming has encouraged industry players to look for innovation. The research aims to analyze factors influencing the intention to continue using SVoD with Netflix as the case study. The research combines two theories, namely Information System Success (ISS) Model and Expectation Confirmation Theory (ECT). The research also adds an aspect of personalization which is one of the characteristics of SVoD services. There are 623 respondents who have used Netflix’s SVoD service at least once (purposive sampling) to participate in the research. The data are analyzed using the covariancebased structural equation model and facilitated using AMOS 26 program. The results indicate that service quality has a positive effect on confirmation. Then, system quality has a positive effect on perceived usefulness, and confirmation has a positive effect on satisfaction. Moreover, satisfaction, perceived usefulness, and personalization positively affect continuance intention to use SVoD services. Based on these results, the research is expected to contribute to SVoD service providers to evaluate their services so that users have the intention to continue using the SVoD services.
Co-Authors . Yulianti . Yulianti . Yulianti Achmad Fikri Adidharma Achmad Nizar Hidayanto Agung Firmansyah Agung Firmansyah Agung Firmansyah Agung Firmansyah Agung Firmansyah Sampe Akbar, Muhammad Ilman Andrianto Susilo Andrianto Susilo Aulia Ramadhani Aulia Ramadhani Ave Adriana Pinem Ave Pinem Azzahra Putri Ramadhanty Azzahro, Fatimah Azzahro, Fatimah Boucelma, Omar Bressan, Stéphane Cindy Sonesha Evik Clarissa Martalin Winona Clarita Nainggolan Doan Khanh Han Doan Khanh Han Doan Khanh Han Dwipuspa Ramadhanti Santoso Fatimah Azzahro Fatimah Azzahro Fatimah Azzahro Ferdiansyah, Irvan Galuh Octavia Chrisdianti Hadjar, Siti Han, Doan Khanh Harahap, Nabila Clydea Hariyaty, Ultary I Made Wiryana I Made Wiryana I Made Wiryana, I Made Iik Wilarso Iik Wilarso Iik Wilarso Iik Wilarso Indra Budi Irvan Ferdiansyah Irvan Ferdiansyah Irvan Ferdiansyah J.W. Saputro J.W. Saputro J.W. Saputro Jan-Torsten Milde Jan-Torsten Milde Jan-Torsten Milde Kardia, Nurulita Prihasti Kirana Widyastuti Labiba, Mazaya Nur Layungsari Layungsari Layungsari Layungsari Layungsari Layungsari Layungsari Layungsari Luthfi Alnazhary Maemonah, Maemonah Milde, Jan-Torsten Muhammad Aldi Yusron Muhammad Erlangga Muhammad Hafizhuddin Hilman Muhammad Ilman Akbar Muhammad Ilman Akbar Muhammad Ilman Akbar Munajat, Qorib Mursal Rais Mustafa Kamal Mustafa Kamal Mustafa Kamal Mutiara, Dhina Rotua Nabila Clydea Harahap Nadya Shelim Nainggolan, Clarita Natasya Elora Carissa Nurhayati, Suci Lestarini Nurulita Prihasti Kardia Nurulita Prihasti Kardia Nurulita Prihasti Kardia Omar Boucelma Omar Boucelma Omar Boucelma Pinem, Ave Adriana Pinem, Ave Adriana Puspita Kencana Sari Puspitarini, Wita Qorib Munajat Rais Rais Rais, Mursal Riri Satria S.Pd. M Kes I Ketut Sudiana . Sandya Sekar Murti Saputro, J.W. Satria, Riri Satrio Baskoro Yudhoatmojo Septiane Andriane Setiadi Yazid, Setiadi Shadrina, Refiany Shanika Tysha Anqita Shehaanmakya Muhammad Sutoyo Reksohaminoto Siti Hadjar Stéphane Bressan Stéphane Bressan Stéphane Bressan Suci Lestarini Nurhayati Suci Lestarini Nurhayati Suci Lestarini Nurhayati Susilo, Andrianto Ultary Hariyaty Ultary Hariyaty Ultary Hariyaty Widyastuti, Kirana Wita Puspitarini Yova Ruldeviyani Yusron, Muhammad Aldi Zundullah B. Djibat