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Pengaruh Media Sosial Instagram dan Harga Tiket terhadap Keputusan Berkunjung Event Deliland Festival 2023 Hutabarat, Rebekka; Saragih, Agus Mariani
BUDGETING : Journal of Business, Management and Accounting Vol 5 No 2 (2024): BUDGETING : Journal of Business, Management and Accounting
Publisher : Institut Penelitian Matematika Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/budgeting.v5i2.7773

Abstract

This research aims to determine the influence of Instagram social media and ticket prices on the decision to visit the Deliland Festival 2023 event partially and simultaneously. This research uses quantitative methods. The object of this research is the Deliland Festival 2023 with data collected through questionnaires and observations. This research was analyzed using data quality tests, classic assumption tests consisting of normality and reliability, multiple linear regression analysis, hypothesis testing and coefficient of determination tests. The results of this research show that partially the social media Instagram has a positive and significant influence on the decision to visit the Deliland Festival 2023 event. The ticket price partially has a positive and significant influence on the decision to visit the Deliland Festival 2023 event. Simultaneously the social media variables Instagram and the ticket price have an influence positive and significant towards the decision to visit the Deliland Festival 2023. Then based on the determination value it lies in R Square. It is known that the coefficient of determination value is R2 = 0.527, which means that all independent variables, namely social media Instagram and ticket prices, influence the decision to visit by 52.70% and the remaining 47.30% can be explained by other variables not examined in this research. Keywords: Instagram, Price, Visiting Decision.
Analisis Sarana Prasarana dan Fasilitas Pendukung untuk Memasarkan Destinasi Wisata di Kabupaten Nias Barat Daeli, Ferjenian Marlin; Saragih, Agus Mariani
BUDGETING : Journal of Business, Management and Accounting Vol 5 No 2 (2024): BUDGETING : Journal of Business, Management and Accounting
Publisher : Institut Penelitian Matematika Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/budgeting.v5i2.7792

Abstract

Infrastructure facilities are everything that supports the ease of participants to take part in tourism activities starting from starting to the completion of the organization of these tourism activities. The purpose of this study was to determine the availability of infrastructure and supporting facilities to market tourist destinations in West Nias Regency. The research method used is descriptive qualitative with direct observation data collection to West Nias Regency. As well as conducting interviews with the Hotel and the Office of Youth Sports Culture and Tourism. The results obtained that the components of infrastructure and supporting facilities have all been fulfilled, only still need improvement from the aspects of accessibility, transportation equipment, security facilities, finance, health, information centers, venues, capacity, layout, atmosphere, service, security, availability. While tourist destinations in West Nias Regency have all been fulfilled, only still need improvement from the aspects of accessibility, attractions, amenity, and human resources (Human Resources). Based on the results of calculations using the SWOT approach, it can be concluded that the infrastructure and supporting facilities for marketing tourist destinations in West Nias Regency are in quadrant I position, thus showing a very favorable situation for West Nias Regency to carry out an aggressive/growth strategy. Keywords: Infrastructure, Tourism Destinations, SWOT.
Analisis Penerapan Aktivitas Pengendalian SIA terhadap Kinerja Keuangan Dinas Kelautan dan Perikanan Sumatera Utara Naibaho, Dameria; Simbolon, Bernadetta Anita Jerry; Ratna; Simanjuntak, Darmawati; Saragih, Agus Mariani
Jurnal Akuntansi, Keuangan dan Perpajakan Vol. 7 No. 2 (2024): Edisi Agustus
Publisher : Politeknik Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51510/jakp.v7i2.2266

Abstract

This research aims to determine the application of control activities from the accounting information system at the North Sumatra Province Maritime and Fisheries Service with control activities according to the Committee of Sponsoring Organization (COSO). The data collected through interviews is primary data such as documents and sections involved in finance and implementation of information systems and control activities at the North Sumatra Province Maritime and Fisheries Service. The data collected was analyzed descriptively by comparing control activities at the North Sumatra Province Maritime and Fisheries Service with control activities according to COSO. The results obtained indicate that the control activities at the North Sumatra Province Maritime and Fisheries Service are in accordance with and fulfill the control activities according to COSO. Thus, the accounting information system at the North Sumatra Province Maritime and Fisheries Service is appropriate and running well with respect to financial performance. However, it is necessary to provide training to employees or honorary employees in the agency so that they can improve their skills and accuracy in working so that their performance is more effective in accordance with the procedures for operational activities in the North Sumatra Province Maritime and Fisheries Service. Abstrak Penelitian ini bertujuan untuk mengetahui penerapan aktivitas pengendalian dari sistem informasi akuntansi pada Dinas Kelautan dan Perikanan Provinsi Sumatera Utara dengan aktivitas pengendalian menurut Committee of Sponsoring Organization (COSO). Data yang dikumpulkan melalui wawancara merupakan data primer seperti dokumen dan bagian yang terlibat dalam keuangan dan penerapan sistem informasi serta aktivitas pengendalian pada Dinas Kelautan dan Perikanan Provinsi Sumatera Utara. Data yang dikumpulkan di analisis secara deskriptif dengan cara membandingkan aktivitas pengendalian pada Dinas Kelautan dan Perikanan Provinsi Sumatera Utara dengan aktivitas pengendalian menurut COSO. Hasil yang diperoleh menunjukkan bahwa aktivitas pengendalian pada Dinas Kelautan dan Perikanan Provinsi Sumatera Utara telah sesuai dan memenuhi aktivitas pengendalian menurut COSO, Dengan demikian bahwa sistem informasi akuntansi pada Dinas Kelautan dan Perikanan Provinsi Sumatera Utara telah sesuai dan berjalan dengan baik terhadap kinerja keuangan. Akan tetapi perlu diberikan pelatihan kepada para pegawai atau honorer dalam instansi agar lebih dapat meningkatkan keterampilan dan ketelitian dalam bekerja agar kinerja lebih efektif sesuai dengan prosedur atas kegiatan operasional yang ada pada Dinas Kelautan dan Perikanan Provinsi Sumatera Utara.
MODEL PENGELOLAAN ARSIP BERBASIS DIGITAL PADA SMK SWASTA MULIA TANJUNG SARI MEDAN SELAYANG KOTA MEDAN Jumjuma, Jumjuma; Saragih, Agus Mariani; Nasution, Lily Maryam; Benazira, Aulia
Jurnal Warta Dharmawangsa Vol 19, No 2 (2025)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/wdw.v19i2.6726

Abstract

PKM PELATIHAN KEARSIPAN MANUAL DAN ELEKTRONIK PADA GURU- GURU SMK SWASTA TARBIYAH ISLAMIYAH DESA KLAMBIR KECAMATAN HAMPARAN PERAK KABUPATEN DELI SERDANG PROV. SUMATERA UTARA Hasibuan, Jumjuma; Saragih, Agus Mariani; Maryam, Lily; Benazira, Aulia
Jurnal Widya Laksmi: Jurnal Pengabdian Kepada Masyarakat Vol. 5 No. 1 (2025): Jurnal WIDYA LAKSMI (Jurnal Pengabdian Kepada Masyarakat) - Inpress
Publisher : Yayasan Lavandaia Dharma Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59458/jwl.v5i1.163

Abstract

Pengabdian Masyarakat ini diusulkan dengan dilatarbelakangi dengan adanya ditemui kesenjangan dalam hal Sumber daya manusia jurusan Otomatisasi Tata Kelola Perkantoran (OTKP) yaitu guru-guru SMK Swasta Tarbiyah Islamiyah Hamparan Perak. Tujuan kegiatan ini untuk memberikan pelatihan kearsipan manual dan elektronik kepada guru-guru SMK ini. Dengan adanya pelatihan ini diharapkan guru-guru di sekolah ini memahami dan mampu menyimpan arsip secara manual dan elektronik yang mana ketrampilan ini dapat ditransfer kepada siswa-siswa di sekolah ini. Metode yang digunakan dalam pelatihan ini ceramah, simulasi, dan praktek mencari arsip yang disimpan. Hasil dari pelatihan kearsipan Guru-guru SMK Swasta Tarbiyah Islamiyah telah memahami penyimpanan arsip secara manual dan dapat menyimpan arsip, Guru-guru SMK Swasta Tarbiyah Islamiyah telah memahami penyimpanan arsip secara elektronik dan dapat menyimpannya. Keterbatasan alat dapat diatasi dengan penerimaan alat penyimpanan arsip manual berupa filing cabinet dan hanging folder yang diberikan Tim PKM, dan keterbatasan penyimpanan arsip elektronik untuk scan berupa printer yang diberikan oleh Tim PKM.
Peningkatan Pendapatan Ibu Rumah Tangga Melalui Pelatihan Ketrampilan Payet Simbolon, Bernadetta Anita Jerry; Heddy, Heddy; Naibaho, Dameria; Saragih, Agus Mariani
Jurnal Ilmiah Madiya (Masyarakat Mandiri Berkarya) Vol. 4 No. 2 (2023): Edisi November 2023
Publisher : Politeknik Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51510/madiya.v4i2.1538

Abstract

PKM is increasing the income of housewives through Sequin Skills Training for Wanita Katovich RI, Tanjung Selamat Branch, Medan Selayang District, Medan City. The training is implemented to make women independent, skillful, have their own income, able to create employment opportunities and improve the family's economy. The specific target of this PKM activity is to enhance the income of housewives by empowering them to Participate in making sequins, enabling women to run their own businesses with limited budgets, and even hire others. This business can be done at home, so women can cope with their tasks as mothers or housewives. The training was held over three days, starting from Friday, 8 September 2023, to Sunday, 10 September 2023, and will be attended by ten participants. The training was guided by an expert instructor named Lidya Oktavia Situmorang. The training was held in the multi-purpose hall of the Santa Maria Ratu Rosary Church on Jalan Flamboyan Raya Medan.
The Influence of Price and Presentation Techniques on the Success of Bidding CV Reel Seven Organizer Palembang Lubis, Aditya Francisco; Saragih, Agus Mariani
Journal of Economics and Social Sciences (JESS) Vol. 4 No. 2 (2025): Journal of Economics and Social Sciences (JESS)
Publisher : CV. Civiliza Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59525/jess.v4i2.1062

Abstract

The increasingly intense competition in the event industry requires every event organizer (EO) company to improve the quality of their services and marketing strategies in order to win bids (tenders) for organizing events from both government and corporate clients. The success of bidding is one of the key factors that determine an EO company's success in becoming the selected event organizer, which is essential for the company's sustainability and growth. This study aims to analyze the influence of pricing and presentation techniques on bidding success at CV Reel Seven Organizer in Palembang. A quantitative approach was used, employing a survey method involving 75 respondents who are clients of CV Reel Seven Organizer. The independent variables in this study are price and presentation technique, while the dependent variable is bidding success. Data were collected through questionnaires and analyzed using multiple linear regression analysis. The validity and reliability tests showed that all research instruments were valid and reliable. The t-test results indicated that both price and presentation technique have a significant partial effect on bidding success. Meanwhile, the F-test indicated that both independent variables simultaneously have a significant effect on bidding success. The coefficient of determination (R²) showed that price and presentation technique contribute 62.8% to the variation in bidding success. These findings highlight the importance of setting competitive prices and using effective presentation techniques to attract and gain the trust of clients. Therefore, companies need to pay close attention to pricing strategies and improve presentation skills in every bidding process.