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All Journal Journal of Artificial Intelligence and Digital Business DECISION : Jurnal Ekonomi dan Bisnis
Haeruddin, Ilham Wardhana
Unknown Affiliation
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Electrical & Electronics Engineering Engineering

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PENGARUH PENGEMBANGAN KARIR DAN KOMPETENSI TERHADAP KINERJA PEGAWAI PADA BADAN PENGAWAS PEMILU PROVINSI SULAWESI SELATAN Darajatun, Azizah; Idris, Abdi Akbar; Kurniawan, Agung Widhi; Burhanuddin, Burhanuddin; Haeruddin, Ilham Wardhana
DECISION : Jurnal Ekonomi dan Bisnis Vol. 3 No. 2 (2022): DECISION : Jurnal Ekonomi dan Bisnis
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (423.851 KB) | DOI: 10.31850/decision.v3i2.1881

Abstract

This study aims to determine how the influence of Career Development and Competence on the employee performance of the Badan Pengawas Pemilu Provinsi Sulawesi Selatan. The population in this study were employee of the Badan Pengawas Pemilu Provinsi Sulawesi Selatan and the sample used was 54 people using saturation sampling. Data was collected by using observation and questionnaire methods. The data analysis technique used is multiple linear regression analysis using Statistical Product and Service Solution (SPSS). The results of this study indicate that simultaneously Career Development and Competence have a significant effect on Employee Performance. Partially, career development has a significant effect on employee performance and competence has a significant effect on employee performance.
PENGARUH LATAR BELAKANG PENDIDIKAN TERHADAP KINERJA KARYAWAN DI BIDANG REDAKSI KORAN SINDO KOTA MAKASSAR Raihan Annisyah A; Haeruddin, M. Ikhwan Maulana; Haeruddin, Ilham Wardhana
DECISION : Jurnal Ekonomi dan Bisnis Vol. 4 No. 2 (2023): DECISION : Jurnal Ekonomi dan Bisnis
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31850/decision.v4i2.2629

Abstract

Penelitian ini bertujuan untuk mengetahui apakah latar belakang pendidikan berpengaruh terhadap kinerja staf redaksi di Kota Makassar. Populasi dalam penelitian ini adalah seluruh pegawai Surat Kabar Sindo Kota Makassar yang berjumlah 36 pegawai. Sedangkan sampel dalam penelitian ini ditentukan dengan mengambil seluruh populasi, sehingga sampel alami dalam penelitian ini mengambil seluruh karyawan yaitu 36 orang. Kuesioner, wawancara dan observasi merupakan metode pengumpulan data yang digunakan. Sedangkan teknik analisis data yang digunakan adalah analisis kuantitatif dengan pengujian hipotesis menggunakan regresi linier sederhana. Hasil penelitian menunjukkan bahwa latar belakang pendidikan mempunyai pengaruh positif dan signifikan terhadap kinerja redaksi Surat Kabar Sindo Kota Makassar, sehingga hipotesis diterima.
The Influence of Promotion and User Experience on Purchasing Decisions Through Purchase Interest on Bukalapak Nurfadillah, Nurfadillah; Anwar , Anwar; aswar, nurul fadilah; musa, chalid imran; haeruddin, ilham wardhana
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 3 (2025): Agustus - October
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i3.2229

Abstract

This research aims to evaluate the influence of promotion and user experience on purchasing decisions, with purchase interest as a mediating variable, on the e-commerce platform Bukalapak. The focus of the research is to identify the key factors influencing purchase interest and the relationships between variables in influencing purchasing decisions. A quantitative approach was used with a survey method, by distributing questionnaires to 114 respondents in Makassar City who are users of Bukalapak. Data analysis was conducted using SmartPLS with the Partial Least Square (PLS) technique. The results of the study show that promotion and user experience significantly influence purchasing decisions. User experience also significantly affects purchase interest, while the effect of promotion on purchase interest is not significant. Purchase interest has been proven to play an important role in driving purchasing decisions. Additionally, user experience influences purchasing decisions through purchase interest, while promotions do not show a significant effect through purchase interest.
Pengaruh Kualitas Produk, Harga dan Promosi Terhadap Keputusan Pembelian Smartphone Oppo di Makassar Suaib, Aulia Kasmawati; Ruma, Zainal; aswar, nurul fadilah; musa, chalid imran; haeruddin, ilham wardhana
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 3 (2025): Agustus - October
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i3.2388

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh kualitas produk, harga, dan promosi terhadap keputusan pembelian smartphone OPPO di Makassar. Metode yang digunakan adalah pendekatan kuantitatif dengan penyebaran kuesioner kepada responden yang merupakan pengguna smartphone OPPO. Hasil analisis menunjukkan bahwa kualitas produk, harga, dan promosi memiliki pengaruh positif dan signifikan terhadap keputusan pembelian, baik secara parsial maupun simultan. Kualitas produk menjadi faktor dominan yang memengaruhi keputusan konsumen. Temuan ini mengindikasikan bahwa peningkatan kualitas produk, penetapan harga yang kompetitif, serta strategi promosi yang tepat dapat meningkatkan minat beli konsumen terhadap produk OPPO di pasar Makassar.
Co-Authors Agung Widhi Kurniawan Anwar , Anwar Burhanuddin Burhanuddin Chalid Imran Musa Darajatun, Azizah Idris, Abdi Akbar M. Ikhwan Maulana Haeruddin Nurfadillah Nurfadillah Nurul Fadilah Aswar Raihan Annisyah A Ruma, Zainal Suaib, Aulia Kasmawati