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All Journal Akuntabilitas: Jurnal Ilmiah Ilmu-Ilmu Ekonomi International Journal of Business, Law, and Education AL-MULTAZIM : Jurnal Manajemen Bisnis Syariah Jurnal Pengabdian Mandiri Jurnal Al-Fatih Global Mulia Miftah Dalwa Islamic Economic Studies: Jurnal Ekonomi Syariah Proceeding of International Conference on Humanity Education and Society Jurnal Pendidikan Progresif E-Jurnal Manajemen
Churin In
Universitas PGRI Wiranegara
Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Neuroscience Social Sciences Other

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Shopee SPayLater Syari’ah Business Management in the Perspective of the Qur'an Siti Rifqiyatul M; Sariah Nailla Q; Hidayatul Maulidia; Ayunda Hanum F; Churin In
Jurnal Al-fatih Global Mulia Vol. 6 No. 2 (2024): Jurnal Al-Fatih Global Mulia
Publisher : STEBI Global Mulia Cikarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59729/alfatih.v6i2.118

Abstract

As time goes by and technology advances, purchases can not only be made offline but can also be made online. Currently, many shops are starting to join and adapt to the digital world because of the increasingly diverse consumer behavior in making purchases. Shops are currently collaborating with the marketplace world that helps the online buying and selling process. One of the marketplaces that is widely visited by Indonesian consumers is Shopee. Shopee provides a variety of community needs in various choices. The payment system on Shopee also has many choices, including the COD system (pay on the spot), Shopeepay, via Bank and there is also a shop now pay later or later week system known as the SPayLater system. This study analyzes Sharia Business Management on the SPayLater service on the Shopee platform through the perspective of the Qur'an, with a focus on the application of Islamic principles in financial practices. This service that allows users to shop with deferred payments poses challenges related to compliance with the prohibition of usury and the principle of fairness in transactions. Through a qualitative approach, this study explores how Shopee seeks to integrate Sharia values, such as transparency and responsibility, into its operations. The research findings show that although SPayLater offers easy access for consumers, there is a risk of public misunderstanding regarding Sharia compliance in this system. This research is expected to provide insights for the development of Sharia financial products and strengthen the understanding of the application of the teachings of the Qur'an in modern business.
Short Video Endorse , Program Afiliasi Melalui Trust dan Keputusan Pembelian Produk Fashion pada Platform Tiktok di Indonesia Ramadhani, Kurniawan; In, Churin; Wijaya, Ade Taruna
Miftah : Jurnal Ekonomi dan Bisnis Islam Vol. 1 No. 1 (2023): April 2023
Publisher : Yayasan Pondok Pesantren Sunan Bonang Tuban

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61231/miftah.v1i1.47

Abstract

This study aims to determine the effect of short video endorsements and affiliate programs through trust on purchasing decisions for fashion products on the Tiktok platform in Indonesia. The Tiktok platform provides many features such as videos, songs, stickers, live and others so that users can compete with models and styles, from artists to ordinary people who want to share their creativity. The busy Tiktok social media is currently used by business people in marketing their products through Tiktok content. This type of research is a quantitative research with path analysis method. The sample in this study was 132 people who had purchased fashion products on Tiktok. The results of this study indicate that short video endorsements have a significant effect on trust and purchase decisions. Affiliate program has a significant effect on trust and purchasing decisions. However, the trust variable as an intervening agent is not strong enough to mediate the short video endorse and affiliate program variables on purchasing decisions
Internalisasi Nilai-Nilai Ekonomi Islami Dalam Qs. Adz-Dzariyat Ayat 15–19 Serta Implikasinya Terhadap Pembentukan Motivasi Dan Perilaku Ekonomi Masyarakat Muslim Nur Della, Rissa Ajeng; Izzah, Ni'matul; Maulidia, Hidayatul; In, Churin
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Publisher : Universitas Muhammadiyah Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/almultazim.v5i2.27205

Abstract

This research aims to analyze the internalization of Islamic economic values in QS. Adz-Dzariyat verses 15–19 and its implications for the formation of motivation and economic behavior in Muslim society. Through a literature study approach, this research analyzes the meaning of the verses, which emphasize the balance between spirituality and social responsibility in economic activities. Values such as sincerity, justice, and concern for others serve as the foundation for forming ethical and just economic behavior. The results indicate that the internalization of Islamic economic values can encourage people to behave economically in a sustainable manner, oriented toward blessings, and to avoid economic practices that harm others. Thus, the economic values contained in QS. Adz-Dzariyat verses 15–19 are not only normative but also applicable in building a just and humanistic Islamic economic system.
IMPLEMENTASI ACHIEVEMENT MOTIVATION TRAINING UNTUK PENGUATAN MENTAL SUKSES DAN MOTIVASI BERPRESTASI SISWA MA AS’ADIYAH KRATON Churin In; Nunuk Indarti; Muhammad Aufin; Nurus Sobakh
JURNAL PENGABDIAN MANDIRI Vol. 4 No. 11: Nopember 2025
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Kegiatan pengabdian masyarakat ini bertujuan untuk menumbuhkan mental sukses dan meningkatkan motivasi berprestasi siswa melalui program AMT (Achievement Motivation Training) berbasis nilai-nilai Islam di MA As’adiyah Kraton. Latar belakang pengabdian ini dilakukan berangkat dari rendahnya motivasi berprestasi siswa terhadap pentingnya pembentukan karakter sukses yang berimbang antara usaha duniawi dan spiritualitas. Metode pelaksanaan dilakukan dengan dua sesi yaitu sesi pertama kegiatan inspirational talk dan sesi kedua kegiatan reflektif dan penyusunan goal setting dengan peserta sebanyak 48 siswa kelas IX. Hasil kegiatan menunjukkan peningkatan yang signifikan dalam aspek motivasi belajar, kepercayaan diri, serta kemampuan siswa dalam menetapkan tujuan hidup secara terarah. Integrasi nilai-nilai Islam seperti ikhtiar, tawakkal, sabar, dan Syukur terbukti memperkuat ketahanan mental siswa dalam menghadapi tantangan akademik maupun personal. Kegiatan AMT ini terbukti efektif tidak hanya sebagai program motivasi, tetapi juga sebagai sarana pembentukan karakter berlandaskan spiritualitas Islam.
PENGARUH FIRST-PARTY COOKIES DAN RELEVANSI IKLAN YANG DIPERSONALISASI TERHADAP CUSTOMER RETENTION PADA PENGGUNA E-COMMERCE DI INDONESIA ade taruna wijaya; churin in
AKUNTABILITAS: Jurnal Ilmiah Ilmu-Ilmu Ekonomi Vol 17 No 2 (2025): Akuntabilitas
Publisher : Universitas Islam Balitar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35457/jzda7a65

Abstract

Penelitian ini bertujuan menganalisis pengaruh kualitas data first-Party Cookies dan relevansi iklan personalisasi terhadap Customer Retention pada pengguna e-commerce di Indonesia. Latar belakang penelitian didorong oleh perubahan regulasi privasi global yang membatasi penggunaan third-party cookies sehingga meningkatkan nilai strategis first-Party Cookies dalam pemasaran digital. Penelitian menggunakan pendekatan kuantitatif dengan menyebarkan kuesioner daring kepada 120 pengguna aktif e-commerce yang pernah menerima iklan personalisasi, diikuti uji validitas, reliabilitas, serta analisis regresi linear berganda. Hasil penelitian menunjukkan bahwa kualitas data first-Party Cookies berpengaruh positif dan signifikan terhadap Customer Retention, karena data yang akurat membantu platform memahami kebutuhan pengguna dengan lebih tepat. Selain itu, relevansi iklan personalisasi terbukti memiliki pengaruh yang lebih kuat dibandingkan kualitas data, menandakan bahwa pengguna lebih merespons konten yang relevan, tidak mengganggu, dan sesuai minat mereka. Secara simultan, kedua variabel menjelaskan lebih dari setengah variasi retensi pelanggan, yang menunjukkan bahwa strategi retensi efektif memerlukan integrasi antara kualitas data internal dan personalisasi iklan yang tepat sasaran. Temuan ini menegaskan bahwa strategi berbasis first-party data dan iklan relevan menjadi kunci dalam mempertahankan pelanggan di tengah persaingan e-commerce yang semakin kompetitif di Indonesia.    This study aims to examine the influence of first-party cookie data quality and personalized advertising relevance on Customer Retention among e-commerce users in Indonesia. This research is driven by global privacy regulations that increasingly restrict third-party cookies, making first-Party Cookies a crucial resource for digital marketing strategies. A quantitative approach was applied by distributing an online questionnaire to 120 active e-commerce users who had previously received personalized advertising, followed by validity and reliability testing and multiple linear regression analysis. The findings indicate that the quality of first-party cookie data has a positive and significant effect on Customer Retention, as accurate and updated data enable platforms to better understand user needs. Furthermore, personalized advertising relevance demonstrates a stronger influence than data quality, suggesting that users respond more positively to ads that are meaningful, non-intrusive, and aligned with their interests. Simultaneously, both variables explain more than half of the variation in Customer Retention, implying that effective retention strategies require the integration of high-quality data management with precise and relevant ad personalization. Overall, the results confirm that first-party-data-driven strategies combined with relevant personalized advertising are essential for maintaining customer loyalty within Indonesia’s highly competitive e-commerce environment
Fostering Critical Thinking in Vocational Accounting Education: A Quasi-Experimental Study of Guided Inquiry Learning Nunuk Indarti; Rosmiza Bidin; Churin In; Nurus Sobakh
Jurnal Pendidikan Progresif Vol 16, No 1 (2026): Jurnal Pendidikan Progresif
Publisher : FKIP Universitas Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jpp.v16i1.pp497-511

Abstract

This study aims to investigate the influence of a guided inquiry learning model on students’ critical thinking skills in accounting at a vocational high school. This study adopted a quantitative approach using a quasi-experimental pretest–posttest control-group design. The participants consisted of Grade X accounting students at SMKN Grati Pasuruan, Indonesia, that is divided into an experimental and a control group. The experimental group received instruction through guided inquiry learning, while the control group received conventional teaching and learning activities. The data were gathered using a structured written test consisting of case-based essays and short analytical response items designed to assess selected indicators of critical thinking in accounting contexts. Furthermore, the data were analyzed for normality and homogeneity, followed by an ANCOVA test. The results indicate a significant difference in critical thinking between the two groups. Students in the experimental group achieved higher post-test scores (M = 81.74) than those in the control group (M = 77.09). The ANCOVA analysis remarked that the learning model had a significant effect on students’ critical thinking skills after controlling for pre-test scores (F = 7.28; p = 0.009). In addition, the pre-test covariate influenced post-test outcomes (F = 5.67; p = 0.020). The findings indicate that students who participated in inquiry-oriented instruction showed greater engagement in several activities than those in conventional learning. The study finds that guided inquiry learning is closely associated with students' critical thinking ability in accounting compared to conventional instruction. Students who participated in guided inquiry had improved post-test outcomes, indicating better performance on the assessed analytical and reasoning-based test components. This remark suggests that inquiry-oriented training fosters analytical reasoning and evidence-based problem-solving. Keywords: critical thinking, guided inquiry learning, vocational high school, accounting students.
THE ROLE OF ISLAMIC BUSINESS ETHICS IN INCREASING CUSTOMER LOYALTY ON DIGITAL PLATFORM: A STUDY OF TIKTOK SHOP Risna Nur Ainia; Siti Rifqiyatul Muttafiyah; Churin In
International Conference on Humanity Education and Society (ICHES) Vol. 5 No. 1 (2026): The 5th International Conference on Humanity Education and Society (ICHES)
Publisher : FORPIM PTKIS ZONA TAPAL KUDA

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The development of social media-based e-commerce platforms, such as TikTok Shop, encourages business actors to focus not only on marketing strategies but also on the implementation of business ethics, particularly Islamic business ethics. This study aims to analyze the influence of Islamic business ethics values, including honesty, fairness, responsibility, transparency, and adherence to sharia principles, on consumer loyalty on the TikTok Shop platform. This study used a quantitative approach with a survey method. Primary data were obtained by distributing questionnaires to 61 respondents, students of the Faculty of Economics and Business, Universitas PGRI Wiranegara who actively shop on TikTok Shop. Data analysis was conducted using the Partial Least Square (PLS) method with the assistance of SmartPLS software version 4.0. The results showed that honesty, responsibility, and transparency had a positive and significant effect on consumer loyalty. Meanwhile, fairness and adherence to sharia principles had a positive but insignificant effect on consumer loyalty. These findings indicate that not all dimensions of Islamic business ethics have the same level of influence, but in general, the implementation of Islamic business ethics remains important in building and increasing consumer loyalty on digital platforms.
Studi Literatur: Pengaruh Kepemimpinan Islami terhadap Kinerja Karyawan Bank Syariah di Indonesia Risna Nur Ainia; Firza Agung Prakoso; Churin In
Jurnal Al-fatih Global Mulia Vol. 5 No. 2 (2023): Jurnal Al Fatih Global Mulia
Publisher : STEBI Global Mulia Cikarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59729/alfatih.v5i2.63

Abstract

This journal aims to analyze the relationship between Islamic leadership and the performance of Sharia Bank employees. This study is a qualitative descriptive study with a literary study method, namely a review of previous research relating to the relationship between Islamic leadership and the performance of Sharia Bank employees. Some data was obtained from research journals and previous scientific articles which were then analyzed by data display and data verification. The results of data analysis show that there are three previous studies which state that Islamic leadership has a positive effect on the performance of Sharia Bank employees. In two other studies, there were results that Islamic leadership did not have a significant positive effect on the performance of Sharia Bank employees.
Trend Fashion Muslim Abaya Perspektif Pemasaran Islam (Studi Kasus Toko Abaya Pasuruan) Churin In; Muhammad Aufin; Nunuk Indarti
Jurnal Al-fatih Global Mulia Vol. 5 No. 2 (2023): Jurnal Al Fatih Global Mulia
Publisher : STEBI Global Mulia Cikarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59729/alfatih.v5i2.66

Abstract

Trend fashion Muslim tahun 2024 ini ialah fashion gamis Abaya. Abaya merupakan budaya yang lahir bukan berasal dari datangnya Islam dan bukan pakaian wanita Muslim diseluruh dunia. Abaya kini sudah menjadi fashion yang mampu bersaing dengan fashion modern lainnya bahkan disajikan di acara mode busana kelas dunia seperti Dubai Fashion Week. Keberadaannya telah menjadi favorit di kalangan wanita Muslim di Timur Tengah dan sekitarnya. Namun sekarang, model pakaian ini cukup populer di Indonesia sebagai salah satu trend busana muslim 2024. Tahun 2024 membawa trend baru dalam dunia fashion muslim dengan memadukan gaya klasik, kenyamanan dan keanggunan. Salah satu yang menggerakkan Trend Fashion Muslim Abaya di Indonesia adalah wilayah Jawa Timur tepatnya Pasuruan. Penelitian ini bertujuan untuk menggabungkan kerangka kerja konseptual dengan strategi toko abaya Pasuruan dalam memberikan kontribusi mereka untuk menciptakan trend fashion muslim dari pandangan Pemasaran Islam. Penelitian ini merupakan jenis artikel konseptual. Artikel ini merupakan hasil pemikiran penulis yang berangkat dari permasalahan yang dituangkan dalam bentuk tulisan.. Hasil penelitian ini menunjukkan bahwa keberhasilan produsen Abaya Pasuruan dalam memberikan kontribusi mereka menciptakan trend Fashion Muslim Abaya saat ini masih belum sepenuhnya menerapkan konsep Pemasaran Islam. Terdapat beberapa praktik marketer yang belum mewujudkan praktik mekanisme pasar yang sehat dan baik.
PERAN STRATEGI PEMASARAN SHOPEE SEBAGAI EKOSISTEM PERILAKU DALAM MEMBENTUK RUTINITAS BELANJA KONSUMEN Churin In; Ade Taruna Wijaya; Ridwan Jaza'i
E-Jurnal Manajemen Vol. 15 No. 9 (2026)
Publisher : Program Studi Sarjana Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/EJMUNUD.2026.v15.i9.p07

Abstract

The recent social phenomenon, where people open the Shopee application not only to make transactions, but also as a routine activity in utilizing their free time, makes Shopee not only a marketplace but also a behavioral ecosystem that systematically directs the way consumers interact, make decisions, and form digital shopping routines. The purpose of this study is to understand how Shopee's marketing strategy contributes to shaping consumer shopping routines, as well as how Shopee's position can be understood as a behavioral ecosystem, not just a digital transaction platform. The method in this study uses a qualitative research type with a library study approach. Based on the overall synthesis of the literature, this study found that Shopee can be understood as a behavioral ecosystem that actively shapes people's digital consumption routines. Big data-based personalization strategies, the use of gamification, mobile-first and social commerce approaches such as Shopee Live, Shopee Video and affiliate programs, thematic promotions, and flash sales as well as a commitment to local culture are marketing strategies implemented by Shopee that make shopping activities no longer solely based on functional needs, but also influenced by digital environmental stimuli that are constantly present in consumers' lives. The platform not only provides transaction facilities, but also creates a behavioral environment that encourages consumers to continue interacting repeatedly.
Co-Authors Ade Taruna Wijaya ade taruna wijaya Ayunda Hanum F Hidayatul Maulidia Izzah, Ni'matul Maulidia, Hidayatul Muhammad Aufin Muhammad Aufin Nunuk Indarti Nur Della, Rissa Ajeng Nurus Sobakh Nurus Sobakh Nurus Sobakh Prakoso, Firza Agung Ramadhani, Kurniawan Ridwan Jaza'i Risna Nur Ainia Risna Nur Ainia Rosmiza Bidin Sariah Nailla Q Siti Rifqiyatul M Siti Rifqiyatul Muttafiyah