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All Journal Pakem : Jurnal Pengabdian Kepada Masyarakat Jurnal Pendidikan Geografi Unpatti JENDELA PENGETAHUAN Jurnal Pengabdian kepada Masyarakat Arumbai Jurnal Pendidikan Ekonomi Jurnal Pengabdian kepada Masyarakat Arumbai
Sinay, Francisca Riconita
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Chemistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Physics Public Health Social Sciences Transportation Other

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Analisis Kualitas Produk dan Harga Terhadap Keputusan Pembelian Produk Garnier Micellar Water Studi pada Masyarakat Kota Ambon Letelay, Ance; Rehatta, Geradin; Sinay, Francisca Riconita
Jurnal Pendidikan Ekonomi Vol 5 No 2 (2025): Jurnal Pendidikan Ekonomi
Publisher : Universitas Pattimura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30598/jpe.v5.i2.p62-73

Abstract

The growing demand for facial care products drives consumers to seek both quality and affordability. This study aims to analyze the influence of product quality and price on purchasing decisions of Garnier Micellar Water among Ambon City residents. A quantitative associative method was applied through questionnaires distributed to 60 respondents. Regression analysis shows that both product quality and price have a positive and significant effect, individually and simultaneously, on purchase decisions. These findings suggest that consumers' perceptions of quality and price-benefit alignment play a vital role in shaping their final decisions. The determination coefficient of 27.4% reflects the contribution of these two variables to purchasing behavior. This study offers new insights that local consumer preferences are shaped by a combination of value perception and brand trust. It is recommended that producers maintain product quality, set competitive prices, and enhance brand communication through promotional strategies tailored to community needs
Mindset Kewirausahaan bagi Siswa SMA Negeri 1 Kabupaten Seram Bagian Barat Sinay, Francisca Riconita; Rehatta, Geradin; Louhenapessy, William George Mozes
Jurnal Pengabdian Arumbai Vol 3 No 1 (2025)
Publisher : Universitas Pattimura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30598/arumbai.vol3.iss1.pp12-20

Abstract

SMA Negeri 1 of West Seram Regency faces challenges in developing entrepreneurial learning that is both applicable and contextual. Although the curriculum includes entrepreneurship content, the learning process remains theoretical and has yet to address practical aspects that can holistically shape students' entrepreneurial mindsets. This community service initiative aims to cultivate an entrepreneurial mindset through training and simple digital business simulations. The method employed is Participatory Action Research (PAR) with an educational and participatory approach. Activities were carried out in the form of theoretical training, product-making practice, and digital marketing simulations using social media and online marketplaces. The results showed a 43% increase in students' understanding and a significant transformation in entrepreneurial mindset across eight core aspects: Growth Mindset, innovation, resilience, adaptability, risk-taking, proactiveness, creativity, and visionary thinking. The program also led to the establishment of a student entrepreneurship club as a sustainability platform. This intervention has proven effective in building a contextual and sustainable school-based entrepreneurship ecosystem.
PENINGKATAN PENDAPATAN KELUARGA MELALUI PELATIHAN KEWIRAUSAHAAN PEREMPUAN NELAYAN DI DESA NOLLOTH KECAMATAN SAPARUA KABUPATEN MALUKU TENGAH Sinay, Francisca Riconita; Tomasoa, Theodora Florence; Parinussa, Aryance
PAKEM : Jurnal Pengabdian Kepada Masyarakat Vol 2 No 1 (2022): Pakem : Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Pattimura

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (827.853 KB) | DOI: 10.30598/pakem.2.1.1-9

Abstract

Community service activities are carried out with the goal of: 1) Increasing the fulfillment of the standard of living for the welfare of coastal communities related to the existence of fish catches that are expected to be able to support the lives of group members. 2) Improve the ability of women fishermen groups to work together by incorporating them to organize their members to cooperate in accordance with mutual agreements and provisions in order to develop an independent entrepreneurial program from coastal women, and there is also a clear division of tasks in groups that is regulated and agreed upon through joint provisions, 3) Provide a coordinating production marketing platform incorporating groups of fisherwomen, as well as an inventory of the types of supporting facilities and infrastructure that would be required in fish marketing, in order to birth a pioneering joint group enterprise; and 4) Marketing can be classified into two sorts, namely catch raw materials and culinary preparations, in order to increase the objective of marketing program targets. A mentoring model and the entire process of science and technology transfer have been carried out using a pattern of training and mentoring for fisherwomen in order to achieve the program's objectives
The Influence of Family Background on Students’ Consumption Behavior (A Study of Students in the Economics Education Study Program, Faculty of Teacher Training and Education, Pattimura University) Rupisiay, Dulsye Nela; Salong, Amjad; Sinay, Francisca Riconita
Jurnal Pendidikan Geografi Unpatti Vol 4 No 3 (2025)
Publisher : Program Studi Pendidikan Geografi FKIP Universitas Pattimura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30598/jpguvol4iss3pp541–552

Abstract

Penelitian ini dilatarbelakangi oleh meningkatnya kompleksitas perilaku konsumsi mahasiswa di era digital yang dipengaruhi oleh faktor sosial, ekonomi, dan keluarga. Keluarga sebagai lingkungan pertama memiliki peran penting dalam membentuk nilai, sikap, dan kebiasaan konsumsi mahasiswa. Penelitian ini bertujuan untuk menganalisis pengaruh latar belakang keluarga terhadap perilaku konsumsi mahasiswa Program Studi Pendidikan Ekonomi, Fakultas Keguruan dan Ilmu Pendidikan, Universitas Pattimura. Penelitian menggunakan pendekatan kuantitatif dengan jenis penelitian asosiatif. Populasi penelitian berjumlah 264 mahasiswa dengan sampel sebanyak 73 responden yang ditentukan menggunakan rumus Slovin dan teknik purposive sampling. Data dikumpulkan melalui kuesioner dan dianalisis menggunakan statistik deskriptif serta regresi linear sederhana. Hasil penelitian menunjukkan bahwa latar belakang keluarga berada pada kategori tinggi dan berpengaruh positif serta signifikan terhadap perilaku konsumsi mahasiswa (sig. 0,000 < 0,05) dengan koefisien determinasi sebesar 0,288 atau kontribusi 28,8%. Temuan ini menegaskan pentingnya peran keluarga dalam membentuk pola konsumsi mahasiswa serta perlunya penguatan literasi keuangan di lingkungan keluarga dan perguruan tinggi.
Co-Authors Agoha, Rulandus Michael Amjad Salong Anissa, Auvia Anmama, Ranny Orpha Christian, Elda Lie Dahe, Zalma Facey, Rumi Huninhatu, Vifi Dolvina Kasben, Nurhana Letelay, Ance Louhenapessy, William George Louhenapessy, William George M Louhenapessy, William George Mozes Marpaung, Fransiska Nagwaem, Dorima Simson Ode, Fifin Papilaya, Josef Papilaya, Josep Parinussa, Aryance Pelamonia, Merryl Rahantoknam, Rugaya Rahmatia Rahmatia, Rahmatia Rehatta, Geradin Rupisiay, Dulsye Nela Sahira Ati, Siti Sarlia, Sarlia Tomasoa, Theodora Florence Tupamahu, Fenri Abraham Wairisal, Paulus Liberthy Winda Winda