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Economic Growth Strategy of the Village from the Penta Helix Perspective in Penatih Dangin Puri Village, East Denpasar District, Denpasar City I Wayan Sutapa; Gede Wirata; Nyoman Dwika Ayu Amrita
Jurnal Dialektika: Jurnal Ilmu Sosial Vol. 22 No. 2 (2024): Jurnal Dialektika: Jurnal Ilmu Sosial
Publisher : Pengurus Pusat Perkumpulan Ilmuwan Administrasi Negara Indonesia (PIANI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63309/dialektika.v22i2.282

Abstract

Village economy refers to economic activities that take place in rural areas, which are often dominated by agriculture, livestock and micro, small and medium enterprises. This includes the production and trade of goods and services that meet the needs of local communities as well as the potential for sustainable economic development in the region. Village economic development from the perspective of Pentahelix refers to involving five main parties or groups in the development process, namely; Government, Academics, Business, Community groups, and media. This approach aims to develop the economy in the village area. Each party has an important role; The government provides supportive policies and budgets, academics provide knowledge and innovation, businesses create jobs and investments, community groups fight for the interests and participation of the community, and the media in disseminating information and building public awareness. Through collaboration between these five parties, it is hoped that inclusive and sustainable village economic growth will be realized in order to create the welfare of the village community
Analysis of the Quality of Administrative Services for Non-Permanent Residents in Sanur Village Riyastini, Ni Ketut; Ida Ayu Putu Sri Widnyani; Nyoman Dwika Ayu Amrita
Jurnal Dialektika: Jurnal Ilmu Sosial Vol. 22 No. 2 (2024): Jurnal Dialektika: Jurnal Ilmu Sosial
Publisher : Pengurus Pusat Perkumpulan Ilmuwan Administrasi Negara Indonesia (PIANI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63309/dialektika.v22i2.286

Abstract

Non-permanent residence administration is a very important aspect to ensure that every individual living in an area, even temporarily, is still registered and well served. The form of this research is descriptive research with data collection methods using three types of techniques, namely observation methods, interview methods and documentation methods. This research was conducted to find out what the quality of public services in Sanur Village is, what are the obstacles in non-permanent population administration services in Sanur Village, and what efforts are being made to overcome obstacles in Non-permanent Population Administration services in Sanur Village. Based on the research results, it can be concluded that non-permanent population administration services in Sanur Village have variations in terms of reliability and responsiveness. Furthermore, the main obstacles in non-permanent population administration services in Sanur Village include limited number of employees, technical problems such as unstable internet connections, and inconsistencies in service implementation. The local Village Government's efforts to overcome these obstacles are by carrying out continuous innovation and employee training to increase the reliability and responsiveness of services. It is recommended that the use of online media and communication applications be maximized to speed up the administration process and increase service accessibility. In addition, collecting community feedback and regular evaluation of employee performance must be further improved.   
Development of Waterfalls and Penikit Hot Springs Tourism Objects in Belok Sidan Village Nyoman Dwika Ayu Amrita; Agus Wiryadhi Saidi; Made Mulia Handayani
International Journal of Community Service Learning Vol. 6 No. 2 (2022): May 2022
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijcsl.v6i2.40890

Abstract

The attraction of Penikit Waterfall is unique, which is known as a hot and cold waterfall. However, the development of Penikit Waterfall tourism has not sufficiently affected the economy of the local community. The lack of visitors and the lack of information in the wider community about the place is one of the weaknesses of this tourist attraction. In addition, the infrastructure at this tourist attraction is still lacking. For this reason, it is necessary to hold a PKM for the development of Penikit Waterfalls and Hot Springs in Belok Sidan Village, Petang District, Badung Regency. The target partner in this PKM is the Tourism Awareness Group (Pokdarwis) Wana Giri, totaling 33 people. The PKM activities carried out are, repairing toilets (structural work and finishing work), installing clean water for toilets, parking lot cleaning, hardening and cementing hot water pools, making WEB, training on using WEB and simple bookkeeping. The results of the PKM program on the Penikit Waterfall and Hot Springs help increase the economic potential that supports development in the Penikit area in particular, namely: there are business opportunities, there is an increase in income, and there is labor absorption.
Cultivating Fish with the Yumina Bumina System as a Solution to Increasing Community Productivity Nyoman Dwika Ayu Amrita; I Dewa Gede Putra Sedana; I Wayan Arya Sugiarta; Tri Hayatining Pamungkas; Anak Agung Gede Agung Indra Prathama
International Journal of Community Service Learning Vol. 7 No. 1 (2023): February 2023
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijcsl.v7i1.56176

Abstract

The aquaculture sector has an important role for the development of a country. Aquaculture not only plays an important role in economic growth, but also in the food security of a region. Aquaculture is important because this sector produces products or commodities that are not only of high economic value but also functionally useful. Therefore, the purpose of this community service is to provide fish farming assistance with the Yumina Bumina system to increase community productivity. Service activities begin with collecting information through interviews with related parties regarding strengths, weaknesses, opportunities and constraints in catfish farming, then proceed with counseling to Pokdakan Mina Jaya about benefits and sustainability and their impact on partner production and marketing levels. the resulting catfish. This community service activity was carried out for 2 months. The partner in this service activity is the Mina Jaya Catfish Cultivation Group located in Banjar Laplap Kauh, Penatih Dangin Puri Village, East Denpasar with 17 members. The result of this community service is that partners can apply the Yumina-Bumina technology system. The implications of this activity are business opportunities, increased income, and employment.
Green Consumerism di Era Modern: Analisis Tren Dan Dinamika Perilaku Pembelian Berbasis Kesadaran Lingkungan I Gst Agung Adi Tanaya; Nyoman Dwika Ayu Amrita; Ni Putu Eka Saraswati; Ni Luh Gede Vivin Apriliani
Jurnal Ekonomi Manajemen Akuntansi Vol. 31 No. 2 (2025): JURNAL EKONOMI MANAJEMEN AKUNTANSI
Publisher : sekolah Tinggi Ilmu Ekonomi Dharma Putra Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59725/ema.v31i2.379

Abstract

The increasing public awareness of global environmental issues has encouraged the emergence of the green consumerism trend, or environmentally friendly consumption behavior, across various segments of society. This shift in consumption patterns occurs in response to growing environmental sustainability challenges and climate change, which demand consumers to be more responsible in selecting, using, and disposing of products. Consumers no longer consider only price and quality, but also the environmental impact of the products they consume. This study aims to analyze the concept of green consumers, identify the factors influencing green consumption behavior, and examine its implications for the modern business environment. The research method employed is a literature study (library research) using a qualitative descriptive approach, reviewing various sources such as scientific journals, books, research reports, and recent publications relevant to the topic of green consumerism. The results indicate that environmental awareness, sustainable lifestyle values, concern for ecological impacts, as well as social influence and digital media, are the main factors shaping green consumer behavior. Furthermore, the study finds that companies capable of adapting to the green consumption trend through eco-friendly product innovation, sustainable business practices, and the implementation of corporate social responsibility will gain a positive corporate image, increase consumer trust, and create competitive advantages in an increasingly environmentally conscious market.
STRATEGI VIRAL MARK ETING: ANALISIS FAKTOR-FAKTOR KEBERHASILAN KAMPANYE VIRAL DI TIKTOK PADA RATUBAGUS INDUSTRIES Komang Hare Yashuananda; I Made Darmada; Ni Putu Loviana Riska; Nyoman Dwika Ayu Amrita
Journal of Innovation Research and Knowledge Vol. 5 No. 8 (2026): Januari 2026
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The rapid growth of short-form video–based social media platforms, particularly TikTok, has encouraged companies to adopt viral marketing strategies as an effective digital marketing approach. This study aims to analyze the factors influencing the success of viral marketing campaigns on TikTok at Ratubagus Industries. The research focuses on content characteristics, audience engagement (likes, comments, and shares), and the utilization of trends and the TikTok algorithm in enhancing campaign virality. This study employs a qualitative approach with a case study method. Data were collected through in-depth interviews, TikTok content observation, and relevant documentation. Data analysis was conducted using descriptive qualitative techniques, including data reduction, data presentation, and conclusion drawing. The findings indicate that the success of Ratubagus Industries’ viral marketing campaigns is driven by the synergy between authentic, relevant, and entertaining content, high levels of audience engagement, and the strategic use of trends and an understanding of the TikTok algorithm. Audience engagement serves as the primary driver of content dissemination, while trends and algorithms function to expand content reach organically. This study contributes theoretically to the development of viral marketing literature on social media and provides practical implications for companies in designing effective digital marketing strategies on TikTok