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All Journal TIN: TERAPAN INFORMATIKA NUSANTARA ABDIPRAJA (Jurnal Pengabdian kepada Masyarakat)
Witantri, Galuh
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SOSIALISASI DIGITAL MARKETING UNTUK HASIL PERTANIAN BAGI MASYARAKAT DESA GIRIREJO Witantri, Galuh; Hartini, Tri; Miftachussurur, Miftachussurur; Nisa, Laili Khoirul
ABDIPRAJA (Jurnal Pengabdian kepada Masyarakat) Vol 4, No 2 (2023): September
Publisher : Universitas Tidar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31002/abdipraja.v4i2.7981

Abstract

Program Pemberdayaan Kapasitas Organisasi Mahasiswa (PPK ORMAWA) ini bertujuan untuk memberikan motivasi dan menumbuhkan kepedulian mahsiswa dalam implementasi bela negara dan menumbuhkan cinta tanah air. Permasalahan yang dihadapi sektor pertanian Desa Girirejo adalah metode pemasaran yang belum terdigitalisasi. Selain itu, posisi harga tawar produk pertanian di Desa Girirejo sangat rendah, hal ini dikarenakan sebagian besar petani sudah berusia lansia serta hanya berpendidikan SD dan SMP. Kelembagaan sanggar tani muda melaksanakan program yang dapat membantu petani Desa Girirejo dalam pemanfaatan digital marketing. Digital marketing dapat membantu para petani dalam menjangkau pasar yang lebih luas sehingga dapat menciptakan peluang penjualan serta produk pertanian dapat dengan mudah dikenal masyarakat di berbagai wilayah serta dianggap lebih lebih murah, efektif, dan memiliki beberapa kelebihan lain seperti kecepatan penyebaran informasi hingga dapat membangun nama brand. Pelaksanaan Program Pemberdayaan Kapasitas Organisasi Mahasiswa dilakukan dengan metode sosialisasi dan edukasi serta forum group discussion. Program ini berusaha mengatasi permasalahan pemasaran hasil pertanian yang belum terdigitalisasi. Pembekalan dan pemahaman yang benar akan membantu para petani dalam menerapkan digital marketing yang baik.
Peran Kecerdasan Buatan dalam Inovasi Instrumen Keuangan Hijau untuk Pembangunan Berkelanjutan Giovanni, Axel; Dewantara, Ghiyats Furqan; Musthafa, Afif; Hartono, Budi; Putri, Namira Rahma; Fadlilah, 'Atikah Nur; Witantri, Galuh; Kurniasari, Erika
TIN: Terapan Informatika Nusantara Vol 6 No 3 (2025): August 2025
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/tin.v6i3.8176

Abstract

Climate change is driving the urgency of transitioning to a low-carbon economy. In this regard, green finance is an important instrument in mitigating climate change. However, the implementation of green finance faces challenges such as data complexity, information asymmetry, and the risk of greenwashing. This study aims to systematically examine the role of artificial intelligence (AI) in expanding the adoption, effectiveness, and innovation of green finance instruments among stakeholders. The method used is a Systematic Literature Review (SLR) of 61 articles from the Scopus database, analyzed using the PICo framework and CASP quality assessment. The results of the study indicate that AI can fundamentally support 1) stakeholder needs and challenges, 2) accuracy, transparency, and efficiency, and 3) mitigating the risk of greenwashing. Stakeholder needs and challenges can be addressed by AI through improved accuracy in risk prediction and market analysis, as well as optimizing green portfolios. AI mechanisms have proven capable of improving accuracy through advanced predictive models, strengthening transparency with Explainable AI (XAI) and blockchain, and driving efficiency through automation and resource optimization. Significantly, AI integration strengthens the positive impact of sustainable investments and serves as a powerful mitigation tool against greenwashing risks by objectively verifying environmental claims and enhancing accountability. AI emerges as a transformative technology to accelerate an effective and credible green financial ecosystem.
Co-Authors Axel Giovanni Budi Hartono Dewantara, Ghiyats Furqan Fadlilah, 'Atikah Nur Kurniasari, Erika Miftachussurur, Miftachussurur Musthafa, Afif Nisa, Laili Khoirul Putri, Namira Rahma Tri Hartini