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KONTRIBUSI SOSIAL: SOSIALISASI EDUKASI TBC GUNA MENINGKATKAN KUALITAS HIDUP MASYARAKAT Hapsari, RR Prima Dita; Sutrisno, Gono; Sari, Santi Purnama; Umiyati, Hesti
Jurnal Berdaya Mandiri Vol. 7 No. 3 (2025): JURNAL BERDAYA MANDIRI (JBM)
Publisher : Universitas PGRI Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31316/jbm.v7i3.8817

Abstract

Indonesia holds the second-highest number of tuberculosis cases globally. This poses a significant challenge to the goal of eliminating the disease by 2030. In response, this community service initiative was carried out to support the government's target. The outreach aimed to provide a platform for health education, specifically on tuberculosis. The activity was conducted in Koang Jaya Village, Karawaci District, Tangerang City, an area with a notably high number of tuberculosis cases. The public's enthusiasm and participation in this educational event were considerable. Ultimately, it is hoped that an increase in public knowledge will help mitigate the spread of tuberculosis, thus contributing to the government's objective of minimizing the disease's prevalence by 2030. Keywords: Education; quality of life; social contribution; tuberculosis
CUSTOMER EXPERIENCE DAN CUSTOMER ENGAGEMENT SEBAGAI PREDIKTOR LOYALITAS PELANGGAN TUKU COFFEE DI KOTA TANGERANG: PERAN KEPUASAN PELANGGAN SEBAGAI PEMEDIASI Sutrisno, Gono; Masneno, Marta Kania; Umiyati, Hesti
Jurnal Penelitian Manajemen Vol 4 No 1 (2026): JURNAL PENELITIAN MANAJEMEN
Publisher : Universitas Utpadaka Swastika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70429/jpema.v4i1.325

Abstract

Penelitian ini bertujuan untuk menguji dan menganalisispengaruh: Customer experience dan customer engagementterhadap loyalitas pelanggan dengan kepuasan pelanggansebagai variabel pemediasi. Sampel studi ini menggunakanseluruh pelanggan Tuku coffee di kota Tangerang. Metodeyang digunakan adalah metode kuantitatif, menggunakanukur skala likert, dengan teknik incidental sampling (totalresponden adalah 100 pelanggan Tuku coffee. Metodepengumpulan data menggunakan kuesioner. Hipotesis yangdiajukan, diuji secara statistik menggunakan programSmartPLS versi 4.0.9.1. Hasil studi ini menemukan bahwacustomer experience berpengaruh positif dan signifikanterhadap kepuasan pelanggan dan loyalitas pelanggan,customer engagement berpengaruh positif dan signifikanterhadap kepuasan pelanggan dan loyalitas pelanggan, kepuasan pelanggan berpengaruh positif dan signifikanterhadap loyalitas pelanggan, kepuasan pelanggan berperandalam memediasi hubungan antara customer experience dancustomer engagement secara positif dan signifikan.