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PENCATATAN LAPORAN KEUANGAN SEDERHANA CAFÉ SHALPAK Ahmad Hasinul Adabi; Aria Eka Agustina; Aura Divatiara; Wanti Mustika Rini; Mochamad Reza Adiyanto
Jurnal Media Akademik (JMA) Vol. 2 No. 6 (2024): JURNAL MEDIA AKADEMIK Edisi Juni
Publisher : PT. Media Akademik Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62281/v2i6.497

Abstract

Kafe Shalpak di Distrik Kamal Kota Bangkalan menjadi lokasi penyelidikan masalah komersial ini. Yang telah beroperasi kurang lebih satu tahun tanpa pernah menyusun laporan keuangan sesuai dengan Standar Akuntansi Keuangan Usaha Mikro Kecil menengah (SAK EMKM). Tujuan dari penelitian ini adalah untuk mengkaji tantangan penyusunan laporan keuangan SAK EMKM dan untuk mengidentifikasi tantangan tersebut bagi pemilik perusahaan. Peneliti menggunakan metodologi kualitatif berdasarkan Metode Studi Kasus dalam penelitian ini. Wawancara dengan pemilik dan manajer perusahaan memberikan data utama yang digunakan. Temuan penelitian ini menunjukkan bahwa Cafe Shalpak belum mulai menyiapkan laporan keuangan. Hal ini dapat disebabkan oleh sejumlah faktor, termasuk kurangnya keakraban pemilik dengan proses tersebut, keengganan mereka untuk berpartisipasi dalam acara pendidikan tentang penyusunan laporan keuangan, atau fokus mereka pada laba operasional. Oleh karena itu, temuan penelitian ini menyoroti perlunya kampanye penjangkauan dan edukasi yang lebih luas yang menargetkan pemilik perusahaan mengenai pentingnya SAK EMKM dalam pembuatan laporan keuangan. Cafe Shalpak diharapkan memiliki keahlian yang diperlukan untuk menghasilkan dan menyusun laporan keuangan yang sesuai dengan standar akuntansi yang relevan. Ini akan meningkatkan akuntabilitas dan transparansi keuangan bisnis.
The Role of Word of Mouth (WOM) in Building Consumer Trust in New Brands: Strategy Analysis and Impact Umroatus Soleha; Farrah Noor Aminah Ilfah; Ahmad Hasinul Adabi; Muhammad Alkirom Wildan
LITERACY : International Scientific Journals of Social, Education, Humanities Vol. 4 No. 1 (2025): April : International Scientific Journals of Social, Education, Humanities
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/literacy.v4i1.2190

Abstract

This research examines the role of Word of Mouth (WOM) in building consumer trust in new brands and the strategies that can be applied to make WOM more effective. In an increasingly competitive business world, WOM, both in conventional and digital forms (electronic Word of Mouth/e-WOM), has become one of the main factors that influence brand image and consumer purchasing decisions. This study explores how WOM can enhance the credibility of a new brand through customer recommendations, online reviews, and interactions that occur on various social media platforms. Through literature analysis and theoretical studies, this study found that WOM has a significant influence on shaping consumer perceptions of a new brand. Some of the factors that play a role in the effectiveness of WOM include the level of trust in the source of information, the frequency of conversations about the brand, and the media used in disseminating information. In addition, the utilization of digital marketing strategies that integrate social media with active consumer involvement can further strengthen the impact of WOM in building customer trust and loyalty to a new brand. With these findings, businesses are expected to maximize WOM as an effective marketing strategy to improve the competitiveness and positioning of new brands in the market.
EMOTIONAL INTELLIGENCE & DIGITAL LEADERSHIP: MENGAPA KECERDASAN EMOSIONAL TETAP PENTING DI ERA AI Wanti Mustika Rini; Winda Oktavia Ramadhina; Ahmad Hasinul Adabi; Mochammad Isa Anshori
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 10 No. 02 (2025): Volume 10 No. 02 Juni 2025 In Press
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v10i02.24021

Abstract

Emotional intelligence (EQ) and digital leadership are critical elements in addressing the challenges of the technological transformation era accelerated by artificial intelligence (AI). This article aims to analyze the role of EQ in enhancing digital leadership effectiveness, identifying challenges faced by leaders, and providing practical recommendations for organizations. The research employs a systematic literature review method from reputable journals such as Scopus and Sinta, focusing on publications from the past five years. The findings reveal that EQ is vital in building interpersonal relationships, managing stress, and fostering an inclusive work culture even in virtual settings. Leaders with high EQ can understand employees' emotional needs, provide appropriate support, and create innovative and collaborative work environments. However, key challenges such as limited face-to-face interactions, reliance on technology, and pressure to achieve high performance require specific strategies to integrate EQ into digital leadership practices. This article concludes that EQ is not merely an additional skill but a fundamental element that can enhance organizational performance and employee well-being in the digital era. By effectively applying EQ principles, leaders can establish a healthy, productive work culture that adapts to technological changes.