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All Journal Pendas : Jurnah Ilmiah Pendidikan Dasar EQIEN - JURNAL EKONOMI DAN BISNIS JURNAL MANAJEMEN MES Management Journal Gema Wisata Literacy : International Scientific Journals of Social, Education, Humanities Journal of Management and Creative Business Jurnal Riset Manajemen Jurnal Media Akademik (JMA) J-CEKI Jurnal Ekonomi, Manajemen, Akuntansi International Journal of Economics and Management Research
Muhammad Alkirom Wildan
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Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Implemetation of Employment Services Application System (SAPK) In Updating Civil Servants Data in Indonesia Fitriya Dwi Anggraini; Muhammad Alkirom Wildan
JPIM (Jurnal Penelitian Ilmu Manajemen) Vol 7, No 2 (2022): JPIM (JURNAL PENELITIAN ILMU MANAJEMEN)
Publisher : Universitas Islam Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30736/jpim.v7i2.1105

Abstract

This research background is to find out and analyze the impelementation of staffing service application systems in updating civil servants data in Indonesia.The research method used is qualitatively descriptive. The study used two data sources: direct data and additional data. Information is immediately retrieved by conducting an interview. Additional information is taken from literature studies through books, articles, research journals and media. The results of this study show that through staffing service application systems are able to realize accountable, transparent and up-to-date data. MySAPK application is able to provide faster and excellent service.
PERAN KEPEMIMPINAN TRANSFORMASIONAL DALAM MENGHADAPI PARIWISATA ERA DIGITAL Valid Mayyis Ibrahim; Muhammad Alkirom Wildan
Eqien - Jurnal Ekonomi dan Bisnis Vol 11 No 04 (2022): EQIEN- JURNAL EKONOMI DAN BISNIS
Publisher : Sekolah Tinggi Ilmu Ekonomi DR KH EZ Mutaqien

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34308/eqien.v11i04.1330

Abstract

The tourism industry has entered a new era, namely the digital era of tourism. The digital era of tourism forces tourist destination managers to innovate more in tourism management in line with changes in technological advances. One of the important roles in tourism management is the leadership role of tourism management organizations. One of the leadership styles that can be applied to deal with digital era tourism is transformational leadership. The purpose of this study is to find out whether transformational leadership has been implemented in Tlangoh Beach Pokdarwis to deal with digital era tourism or the 4.0 era, understanding of tourism that has entered the digital era, and strategies that can be applied to deal with digital era tourism. The research method used in this study is descriptive qualitative which aims to reveal a situation as it should be. The results of the study show that there are two dimensions of transformational leadership that have not yet been implemented by the Pokdarwis chairman, namely: intellectual stimulation and inspirational motivation. The understanding that tourism has now entered the digital era is also considered lacking in this research. Seeing these problems, there are three strategies that can be implemented to deal with digital era tourism. The strategy is to carry out positioning, differentiating, and branding of tourist destinations.
Analisis Lingkungan Kerja Terhadap Proses Bisnis pada Departemen Pengadaan Produksi Divisi Supply Chain di PT PAL Indonesia Wahdatul Laili; Muhammad Alkirom Wildan
Gemawisata: Jurnal Ilmiah Pariwisata Vol. 20 No. 3 (2024): Jurnal Ilmiah Pariwisata
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/gemawisata.v20i3.424

Abstract

The physical work environment and non-physical work environment play an important role in supporting the productivity and operational efficiency of a company. This study aims to analyze work environment factors on business processes in the Production Procurement Department of the Supply Chain Division of PT PAL Indonesia with the challenges of adapting to changes in the workplace and the application of new technology, through several aspects of the work environment, such as work atmosphere, relationships between coworkers and relationships between subordinates and leaders. This research uses qualitative methods with data collection techniques through interviews and observations. The results showed that a conducive work atmosphere, effective communication between colleagues, and leadership support play an active and significant role in operational success. A good work environment improves performance and supports the achievement of company goals.
Pengaruh Teknologi Artificial Intelligence berupa ChatGPT dalam Pengembangan Sumber Daya Manusia Andiniatul Maulidia; Elina Zahrotul Firdaus; Muhammad Alkirom Wildan
JURNAL RISET MANAJEMEN (JURMA) Vol 2 No 4 (2024): December : Jurnal Riset Manajemen
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jurma.v2i4.2591

Abstract

This research aims to analyze the use of Artificial Intelligence (AI) technology, specifically ChatGPT, in improving Human Resources (HR) skills and competencies. The main focus of this research is to identify the role of ChatGPT in HR training and development, including the improvement of communication skills, problem solving, and continuous learning through AI-based interactions. The research method used was descriptive quantitative, with data collection through questionnaires involving 58 students from various universities in East Java. The results showed that the majority of students reported significant benefits from the implementation of ChatGPT, which not only enriched the learning experience but also improved in-depth and interactive understanding of the material. The findings provide important insights for educational institutions in developing strategies to increase the adoption of AI technology in supporting students' learning process.
Studi Kualitatif: Praktik Manajemen Sumber Daya Manusia Terhadap Inovasi di Sektor Publik Kabupaten Gresik Muhammad Maulana Ardiansyah; Khoiril Chilmy; Muhammad Alkirom Wildan
Journal of Management and Creative Business Vol. 3 No. 1 (2025): January : Journal of Management and Creative Business
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/jmcbus.v3i1.3559

Abstract

The purpose of this study is to examine the implementation of human resource management (HRM) practices that facilitate innovation in the public sector in a developing country. Qualitative method was engaged whereby a semi-structured interview was conducted to get the responses of two groups of employees which are top management and executive in two types of public organizations which are awarded and non-awarded. The collected data was later analyzed thematically. The results show that there are differences and similarities among the public agencies in terms of their implementation of HRM practices that facilitate innovation. Apparently, the awarded public agencies do follow HRM practices that really facilitate innovation such as local training, provide more types of rewards to their employees and set a higher minimum level of innovation in their performance evaluation. This research confines only 10 public agencies in Gresik. Future studies might want to include a larger sample size to make the findings more extensive. It also would be interesting to know different approaches in HRM implemented in the private organizations as well as to examine their influences on performance and other organizational factors. Good and fair HRM practices such as training, reward and performance appraisal practices that focus on innovation facilitate and produce more innovative employees and organization innovation. Thus, public managers should implement them to a higher extent.
The Impact of Reward Systems and Employee Training on Work Effectiveness Improvement in Micro, Small, and Medium Enterprises (MSMEs): A Case Study of Mie Besty Vina Rohmatul Ummah; Malika Risqi; Indra Lukmanul Khakim; Muhammad Alkirom Wildan
LITERACY : International Scientific Journals of Social, Education, Humanities Vol. 4 No. 1 (2025): April : International Scientific Journals of Social, Education, Humanities
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/literacy.v4i1.2133

Abstract

In an increasingly competitive business environment, employee performance effectiveness is one of the key factors determining the success of micro, small, and medium enterprises (MSMEs). This study aims to analyze the impact of the reward system and training on employee performance at MSME Mie Besty using a qualitative approach through interviews and observations. The findings indicate that implementing a reward system, both financial (such as salary, bonuses, and incentives) and non-financial (such as recognition, promotions, and workplace facilities), significantly enhances employee motivation and productivity. Additionally, training programs covering technical skills, customer service, and operational management contribute to improving employee competencies and work efficiency. The synergy between the reward system and training fosters a more conducive work environment, increases job satisfaction, and reduces employee turnover rates. Thus, this study emphasizes that the combination of reward strategies and training can serve as an effective solution for improving employee performance in the MSME sector. Therefore, MSMEs are encouraged to implement fair and transparent reward policies and develop continuous training programs to enhance business competitiveness and long-term sustainability.
Analysis of The Influence of Liquidity on Investment on Investment: Comparison of Petrosea Data 2022-2023 Salsabilah Al Fitri; Riska Nur Fauziyah; Alfi Manzilatur Rohmah; Muhammad Alkirom Wildan
LITERACY : International Scientific Journals of Social, Education, Humanities Vol. 4 No. 1 (2025): April : International Scientific Journals of Social, Education, Humanities
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/literacy.v4i1.2158

Abstract

This study aims to examine the influence of liquidity on investment at PT Petrosea Tbk during the period of 2022-2023. Liquidity is measured using the current ratio, quick ratio, and cash ratio, which reflects the company's ability to meet short-term obligations as well as support investment activities. The research data were obtained from the company's annual financial reports and relevant market information. A quantitative method was employed to analyze the relationship between liquidity and investment levels, while also considering other variables such as profitability and company size. The results indicate that liquidity has a positive and significant effect on investment. Improved liquidity encourages the growth of the company's investments, which ultimately contributes to business development. These findings highlight the importance of effective liquidity management as a strategic approach to supporting sustainable investment and provide recommendations for management in formulating optimal investment policies.
Analysis of the Influence of Discount Promotions on Students' Purchase Decisions on the Shopee E-Commerce Platform Jessica Fernanda Audrelya; Moh Hafis Xafier; Nurul Maisyaroh; Muhammad Alkirom Wildan
LITERACY : International Scientific Journals of Social, Education, Humanities Vol. 4 No. 1 (2025): April : International Scientific Journals of Social, Education, Humanities
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/literacy.v4i1.2162

Abstract

This study aims to understand the impact of discount promotions on consumer purchasing decisions on the Shopee platform. In today's digital era, e-commerce has brought major changes in people's shopping patterns, where discounts are one of the most attention-grabbing strategies. Through a quantitative approach, data was collected from 100 students of Trunojoyo University Madura who are active users of Shopee. The results showed that discounts have a real influence on purchasing decisions. Discounts are not only able to attract consumers' attention, but also encourage them to make purchases immediately and build loyalty to the platform. This finding reinforces that discount promotion is still one of the effective marketing strategies in the face of fierce competition in the e-commerce industry.
The Role of Word of Mouth (WOM) in Building Consumer Trust in New Brands: Strategy Analysis and Impact Umroatus Soleha; Farrah Noor Aminah Ilfah; Ahmad Hasinul Adabi; Muhammad Alkirom Wildan
LITERACY : International Scientific Journals of Social, Education, Humanities Vol. 4 No. 1 (2025): April : International Scientific Journals of Social, Education, Humanities
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/literacy.v4i1.2190

Abstract

This research examines the role of Word of Mouth (WOM) in building consumer trust in new brands and the strategies that can be applied to make WOM more effective. In an increasingly competitive business world, WOM, both in conventional and digital forms (electronic Word of Mouth/e-WOM), has become one of the main factors that influence brand image and consumer purchasing decisions. This study explores how WOM can enhance the credibility of a new brand through customer recommendations, online reviews, and interactions that occur on various social media platforms. Through literature analysis and theoretical studies, this study found that WOM has a significant influence on shaping consumer perceptions of a new brand. Some of the factors that play a role in the effectiveness of WOM include the level of trust in the source of information, the frequency of conversations about the brand, and the media used in disseminating information. In addition, the utilization of digital marketing strategies that integrate social media with active consumer involvement can further strengthen the impact of WOM in building customer trust and loyalty to a new brand. With these findings, businesses are expected to maximize WOM as an effective marketing strategy to improve the competitiveness and positioning of new brands in the market.
The Influence of Social Media on Customer Buying Behavior Sulfa Sulfia; Refina Dyah Pramesti Utomo Putri; Mutiara Cantika Kamila Putri; Muhammad Alkirom Wildan
LITERACY : International Scientific Journals of Social, Education, Humanities Vol. 4 No. 2 (2025): August : International Scientific Journals of Social, Education, Humanities
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/literacy.v4i2.2294

Abstract

This study aims to analyze the influence of social media on consumer purchasing behavior using a qualitative approach. Social media has become a primary medium in digital marketing, enabling direct interaction between brands and consumers. This study used an online questionnaire distributed to 50 respondents aged 18–24 years, as well as semi-structured interviews with five informants who had experience shopping through social media. The results showed that attractive visual content, influencer support, and Electronic Word of Mouth (E-WOM) play a significant role in shaping purchasing decisions. This study contributes to the understanding of contemporary marketing practices and offers effective strategies in optimizing social media. Visual content increases product appeal, influencers build consumer trust, and E-WOM serves as a source of information and social validation. These findings provide theoretical contributions to the study of digital consumer behavior and offer practical implications for business actors in designing more effective and relevant social media marketing strategies in the digital era. This study not only enriches the theoretical understanding of consumer behavior in the digital context but also offers practical implications for business actors and marketers. Marketing strategies that emphasize authentic visual elements, collaboration with relevant influencers, and encouraging consumer engagement through online reviews and testimonials have proven effective in influencing purchase intentions. Thus, this study provides an important contribution in the development of social media-based marketing strategies that are more adaptive and responsive to current consumer trends.
Co-Authors Ahmad Azril Fikri Ahmad Hasinul Adabi ALFI MANZILATUR ROHMAH Andiniatul Maulidia Anisa Nur Maulidiyah Anisah Choirunnisa Anshori, Mochammad Isa Antoni Ahmad Nufal Aria Eka Agustina Abdullah Bernardus Sinurat Dhanang Cahya Prabawa Elina Zahrotul Firdaus Fadilatul Ummah Fajri Anggy Efendi Farrah Noor Aminah Ilfah Fitriya Dwi Anggraini Indra Lukmanul Khakim Jennatul Ma’wa Jessica Fernanda Audrelya Kania Fitri Alyaa Nugraha Khoiril Chilmy Luqmanul Hakim Malik Ibrohim Malika Risqi Mochammad Assyava Aulia Firdaus Moh Hafis Xafier Muhammad Maulana Ardiansyah Musri'ah Musri'ah Mutiara Cantika Kamila Putri Nadia Rachmawati Nanda Ochtafia Nudzulul Faidz Nur Fadilah Nur Laili Rahmawati Nurul Huzaimah Nurul Indawati Nurul Maisyaroh Oktavian Windar Prayoga Refina Dyah Pramesti Utomo Putri Rendy Pratama Putra Riska Nur Fauziyah Salsabilah Al Fitri Savina Nur Lailiyah Sulfa Sulfia Umroatus Soleha Valid Mayyis Ibrahim Vina Rohmatul Ummah Vischa Putri Pratama Afianti Wahdatul Laili winda octavia ramadhina Zulfikar Akbar, Zulfikar