Article Per Year (5 Year)
p-Index From 2021 - 2026
0.444
P-Index
This Author published in this journals
All Journal Synergy and Society Service Digital Innovation : International Journal Of Management
I Dewa Ayu Tita Permata Tabita
Unknown Affiliation
Humanities Decision Sciences, Operations Research & Management Social Sciences

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
PEMBERDAYAAN MASYARAKAT LOKAL DALAM MENDUKUNG PENGEMBANGAN DESA WISATA DUDA TIMUR, KARANGASEM, BALI Putu Guntur Pramana Putra; I Nengah Subadra; Ni Nyoman Rusmiati; Ni Luh Sili Antari; I Dewa Ayu Tita Permata Tabita; I Gusti Agung Sasih Gayatri; I Wayan Arta Artana
Synergy and Society Service Vol. 3 No. 2 (2023): Synergy and Society Service
Publisher : Universitas Triatma Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51713/save.v3i2.79

Abstract

East Duda Village is a village located in Selat District, Karangasem Regency, Bali which is culturally and spiritually filled with the potential for plantations, waterfalls, rolling hills and other tourist attractions. Most of the people make their living as farmers, especially as salak farmers. Apart from that, the economic growth of East Duda Village is also influenced by the tourism sector. The aim of this service is to empower local communities in managing the potential of their villages to support tourism. The implementation methods used in this community service are discussion, interviews, presentations and community service methods. The results of the community service carried out are producing village promotional videos, teaching children in elementary schools, entrepreneurship seminars for MSMEs, Cooking Classes for PKK mothers, Launching Arak Poleng and Community Service in the village environment.
The Effect of Price and Product Quality on Purchasing Decisions for Ms Glow Products at Che Ms Glow Country in Jembrana District Ni Made Ayu Apriliana; I Dewa Ayu Tita Permata Tabita; I Gusti Agung Sasih Gayatri
Digital Innovation : International Journal of Management Vol. 1 No. 3 (2024): Digital Innovation : International Journal of Management
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/digitalinnovation.v1i3.38

Abstract

The problems raised in this study are whether price (X1) affects purchasing decisions (Y), whether product quality (X2) affects purchasing decisions (Y) and whether price (X1) and product quality (X2) affect purchasing decisions (Y). The sample in this study amounted to 30 people. The data analysis techniques used in this study are validity and reliability tests, classical assumptions, multiple linear regression tests, determination tests (adjusted R2), t tests and F tests. The analysis results show the regression model Y = 1.155 + 0.421 (X1) + 0.186 (X2). The conclusion obtained is that price (X1) has a positive and significant effect on purchasing decisions (Y) for Ms Glow products at Che Ms Glow Negara in Jembrana, which is indicated by the regression coefficient b1X1 which is positive. Product quality (X2) has a positive and significant effect on purchasing decisions (Y) of Ms Glow products at Che Ms Glow Negara in Jembrana, which is indicated by the regression coefficient b2X2 which is positive. The magnitude of the effect of price and product quality on purchasing decisions for Ms Glow products at Che Ms Glow Negara in Jembrana is 0.063 or 63%, while 37% is influenced by other factors not examined. The independent variable that has a dominant influence on purchasing decisions (Y) can be seen from the results of the Standardised Coefficients Beta value is the price variable (X1) which is 0.161 while the product quality variable (X2) is 0.360.
Co-Authors I Gusti Agung Sasih Gayatri I Nengah Subadra I Wayan Arta Artana Ni Luh Sili Antari Ni Made Ayu Apriliana Ni Nyoman Rusmiati Putra, Putu Guntur Pramana