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All Journal Jurnal Informatika dan Teknologi Pendidikan Manajerial : Journal Manajemen pendidikan islam
Nugraha, Doni
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Religion Humanities Computer Science & IT Education Social Sciences

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STRATEGI PEMASARAN PENDIDIKAN DENGAN MENGGUNAKAN MEDIA DIGITAL DALAM MENINGKATKAN KUANTITAS PESERTA DIDIK Rizka Maturidi; Amarullah Malik; Nugraha, Doni
Manajerial | Journal Manajemen pendidikan islam Vol 4 No 1 (2024): September 2024
Publisher : Program Studi Manajemen Pendidikan Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70143/manajerial.v4i1.350

Abstract

Digital media in marketing educational services is a form of technological development so that the dissemination of information becomes wider. With competition between institutions, institutions need to develop effective marketing strategies, one of which is by utilizing technological developments, namely digital media. This research was conducted to describe and analyze the use of digital media as a means of marketing educational services at MTs Riyadlushshorfiyah. The research method used in this research is qualitative using interviews, observation and document study methods to collect data. In this study, the data source was obtained from respondents, namely the head of the madrasah, the Head of TU and the Operator. This research data was collected using three methods, namely interviews, observation and documentation. To test the credibility of the data, this research uses source triangulation. Then the data obtained will be processed by data condensation, data presentation and drawing conclusions. The results of research on the use of digital media as a means of marketing educational services are (1) the implementation of educational marketing strategies at MTs Riyadlushshorfiyah including planning and objectives. (2) Implementation of the use of digital media as a means of marketing educational services in accordance with the five aspects of the promotional mix and social media trends. (3) The success in using digital media as a means of marketing educational services at MTs Riyadlushshorfiyah is that the number of new students is increasing from year to year and gaining a wider market
MANAJEMEN KEPALA MADRASAH DALAM MENINGKATKAN KINERJA GURU Nugraha, Doni; Ade Nursamsudin, Ujang
Manajerial | Journal Manajemen pendidikan islam Vol 6 No 1 (2025): Maret 2025
Publisher : Program Studi Manajemen Pendidikan Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70143/manajerial.v6i1.406

Abstract

The head of the madrasah is one of the components of education that influences the improvement of teacher performance. Therefore, the success of the head of the madrasah in implementing management is very important to improve the quality of education in the madrasah, especially in the Learning Process carried out by teachers. This study attempts to reveal how the management of the principal improves teacher performance. This study uses a qualitative research type with a qualitative method. The researcher here uses a field research approach. Research with the aim of describing a population, situation, phenomenon, accurately and systematically. While the data analysis uses through Observation, Interviews, Documentation, data presentation, and drawing conclusions. The conclusion of the study shows that: 1) The Head of the Madrasah is responsible for the planning, organizing, implementing, and supervising the madrasah, including administration. 2) Teacher performance at MA Almunir is very important and involves planning, implementing, and evaluating learning. Teachers are able to prepare RPP well, choose the right method, and conduct evaluations. 3) The management of the head of the madrasah at MA Al Munir, Burujuljaya Village is seen in the planning, organizing, implementing, and evaluating teacher performance. The vision and mission of the Madrasah are decided together. Organization starts from recruitment to assignment according to needs. The head of the madrasah supervises teacher performance, with the aim of improving the quality of education at MA Al Munir, Burujuljaya Village. 4) Supporting factors for the implementation of madrasah head management in improving teacher performance include facilities and infrastructure that are in accordance with the quality of education. 5) The head of the madrasah at MA Al Munir, Burujuljaya Village has duties and strategies to improve teacher performance with positive management, which has an impact on student achievement and school success.
IMPLEMENTASI SUPERVISI PENGAWAS MADRASAH DALAM PENINGKATAN KINERJA KEPALA MADRASAH Nugraha, Doni; Ayu Lestari
Manajerial | Journal Manajemen pendidikan islam Vol 7 No 2 (2025): September 2025
Publisher : Program Studi Manajemen Pendidikan Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70143/manajerial.v7i2.543

Abstract

In the era of globalization, the demand for quality education is increasing, making the role of madrasah principals as the spearhead of educational management very strategic in efforts to enhance the quality of education in madrasahs. The effective performance of madrasah principals is closely linked to the supervision conducted by madrasah supervisors, who are responsible for mentoring, monitoring, and evaluating the tasks of madrasah principals. This study aims to (1) describe the implementation of madrasah supervisor supervision in improving the performance of madrasah principals at MTs. Jidris Assalam, Purbaratu District, Tasikmalaya City, (2) describe the evaluation of madrasah supervisor supervision in enhancing the performance of madrasah principals at MTs. Jidris Assalam, Purbaratu District, Tasikmalaya City, and (3) describe the impact of madrasah supervisor supervision on the performance of madrasah principals at MTs. Jidris Assalam, Purbaratu District, Tasikmalaya City. The research method used is a case study with a descriptive qualitative approach. Data were collected through direct observation, in-depth interviews with madrasah supervisors, madrasah principals, and relevant staff, as well as relevant documentation. Data analysis was conducted descriptively by examining the information obtained to provide a comprehensive picture of the implementation, evaluation, and impact of supervision on the performance of madrasah principals. The results of the study indicate that the supervision of madrasah supervisors is carried out periodically and effectively, providing guidance and oversight that contribute to the improvement of professionalism and performance of madrasah principals. The evaluation of supervision shows an increase in the performance of madrasah principals, reflected in the very good performance assessment scores. The impact of this supervision is evident in the enhancement of the leadership of madrasah principals, which supports the achievement of educational goals in madrasahs. Thus, the supervision of madrasah supervisors becomes a key factor in improving the quality of the performance of madrasah principals and the quality of education in madrasahs.
Co-Authors Ade Nursamsudin, Ujang Al-Fa’th, Nazriel Rahman Amarullah Malik Arbansyah, Arbansyah aulia, syafira Ayu Lestari Ilham, Muhammad Fauzan Nur Lusiana Rizka Maturidi