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Pengaruh Kualitas Pelayanan Dan Harga Terhadap Kepuasan Pelanggan Bukalapak Pada Mahasiswa Fakultas Ekonomi Universitas Indo Global Mandiri Saputra, Aditia; Endah Dewi Purnamasari; Meilin Veronica
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 10 No. 2 (2024): April 2024
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v10i2.2322

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh kualitas pelayanan dan harga terhadap kepuasan pelanggan Bukalapak pada Mahasiswa Fakultas Ekonomi Universitas Indo Global Mandiri Palembang. Penelitian ini menggunakan pendekatan kuantitatif dengan menyebar kuesioner kepada 130 responden yang merupakan pengguna aplikasi Bukalapak yaitu mahasiswa/i Fakultas Ekonomi Universitas Indo Global Mandiri Palembang. Hasil penelitian ini uji t parsial pada variabel kualitas pelayanan menunjukan nilai sebesar 4.981 dengan nilai sigfinikan 0,00 < 0,5, sedangkan pada variabel harga menunjukkan nilai sebesar 4,270 dengan nilai signifikan 0,00 < 0,5 secara parsial simultan menunjukan bahwa kualitas pelayanan dan harga berpengaruh positif dan signifikan terhadap kepuasan pelanggan. Berdasarkan hasil perhitungan koefisien determinasi (R2), diketahui bahwa nilai pengaruh kualitas pelayanan dan harga terhadap kepuasan pelanggan adalah sebesar 0,647 Berdasarkan hasil perhitungan uji F hipotesis diterima jika Fhitung 45,687 > Ftabel >3.07 sehingga dengan demikian hipotesis H1 diterima yang berada pada korelasi kuat. Dengan kata lain, ada pengaruh kualitas pelayanan dan harga terhadap kepuasan pelanggan. Kualitas pelayanan dan harga memiliki pengaruh positif dan signifikan terhadap kepuasan pelanggan Bukalapak pada Mahasiswa Fakultas Ekonomi Universitas Indo Global Mandiri Palembang.
Desain Kemasan Susu Segar dalam Upaya Peningkatan Daya Beli Di Desa Mekar Sari Saputra, Aditia; Saputra, Peni; Sahputra, Ikwan; Azhari, Diah; Khairil, Khairil; Nur’aini, Hesti; Fariadi, Herri
Jurnal Dehasen Mengabdi Vol 4 No 1 (2025): Maret-Agustus
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jdm.v4i1.7902

Abstract

This community service activity focuses on packaging design for dairy products in Mekar Sari Village as a strategy to increase the selling value and competitiveness of local products. The main problem faced is the lack of brand identity and attractive packaging, which makes it difficult for products to compete in the market. Methods The service activity uses an observational approach and data triangulation through direct observation, informal interviews, and documentation. The result is the development of a packaging design that reflects the professionalism, freshness, and quality of the product, including the use of logos, modern visual design, and bilingual information. The campaign not only increased brand awareness but also provided training to the community on branding and marketing. Further recommendations include the use of eco-friendly packaging materials and storytelling on the packaging to create an emotional attachment with consumers.
PEMBERIAN SEMBAKO DAN BARANG KEPERLUAN POKOK KEPADA NENEK SANNAH, DI KAMPUNG TANAH SEWAAN, KELURAHAN DESA BAKTI JAYA, KECAMATAN SETU. Saputra, Aditia; Alya, Faiha; Khalisha, Amira; Habibi, Mulkan
Jurnal Gembira: Pengabdian Kepada Masyarakat Vol 3 No 01 (2025): FEBRUARI 2025
Publisher : Media Inovasi Pendidikan dan Publikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Pemberdayaan dhuafa merupakan salah satu bentuk kepedulian sosial yang bertujuan untuk meningkatkan kesejahteraan kelompok rentan, terutama lansia yang hidup dalam keterbatasan ekonomi. Program bantuan sembako dan kebutuhan pokok menjadi salah satu upaya yang benar dalam membantu mereka memenuhi kebutuhan dasar sehari-hari. Pengabdian ini berfokus pada pemberian bantuan kepada Nenek Sannah, seorang dhuafa yang mengalami keterbatasan ekonomi dan kesulitan dalam memenuhi kebutuhan hidupnya. Metode yang digunakan dalam kegiatan ini adalah wawancara untuk pendekatan langsung, observasi, dan dokumentasi berupa penyaluran bantuan sembako serta kebutuhan pokok lainnya. Hasil dari kegiatan ini menunjukkan bahwa bantuan yang diberikan mampu meringankan beban hidup Nenek Sannah dan memberikan dampak positif terhadap kesejahteraan serta kondisi psikososialnya. Selain itu, program ini juga menjadi bentuk nyata dari kepedulian masyarakat dalam menciptakan lingkungan sosial yang lebih inklusif dan berempati terhadap sesama. Diharapkan, inisiatif ini dapat berkelanjutan dan menginspirasi lebih banyak pihak untuk terlibat dalam pemberdayaan dhuafa. Berdasarkan hasil kegiatan sumber pemberdayaan ekonomi nenek Sannah, menunjukkan adanya pengembangan perekonomian dari nenek Sannah karena bantuan pokok dan sembako yang diberikan kepadanya.
Strategi Guru Dalam Mengatasi Kejenuhan Belajar Bahasa Arab Di SMP Amanah 1 Helvetia Saputra, Aditia; Zuliana, Zuliana
Al-Ulum: Jurnal Pendidikan Islam Vol 5, No 1 (2024)
Publisher : Yayasan Rahmat Islamiyah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56114/al-ulum.v5i1.11452

Abstract

Learning saturation is very often found in every school both at the elementary and secondary levels. This learning saturation turns out to have a major influence on the achievement of a learning goal and even learning saturation inhibits students in understanding, interacting in the classroom, and inhibits the process of developing the quality of thinking, therefore we examine how a teacher's strategy is to overcome learning saturation in arabic language subjects. This research was conducted at junior high school AMANAH 1 Helvetia in january 2024 with qualitative methods. Boredom in learning arabic can be overcome with a combination of teacher methods and strategies in teaching supported by learning media able to overcome boredom in learning arabic at junior high school AMANAH 1 Helvetia.  Two of the eight students who felt bored because they did not understand or felt that learning was difficult to understand even though one of them had studied arabic when they were in elementary school, teachers and students in the class were able to succeed in learning without feeling bored and bored in class by 75% with a combination of teacher strategies this result is quite appreciative researchers.
Strategi Guru Dalam Mengatasi Kejenuhan Belajar Bahasa Arab Di SMP Amanah 1 Helvetia Saputra, Aditia; Zuliana, Zuliana
Al-Ulum: Jurnal Pendidikan Islam Vol 5, No 1 (2024)
Publisher : Yayasan Rahmat Islamiyah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56114/al-ulum.v5i1.11452

Abstract

Learning saturation is very often found in every school both at the elementary and secondary levels. This learning saturation turns out to have a major influence on the achievement of a learning goal and even learning saturation inhibits students in understanding, interacting in the classroom, and inhibits the process of developing the quality of thinking, therefore we examine how a teacher's strategy is to overcome learning saturation in arabic language subjects. This research was conducted at junior high school AMANAH 1 Helvetia in january 2024 with qualitative methods. Boredom in learning arabic can be overcome with a combination of teacher methods and strategies in teaching supported by learning media able to overcome boredom in learning arabic at junior high school AMANAH 1 Helvetia.  Two of the eight students who felt bored because they did not understand or felt that learning was difficult to understand even though one of them had studied arabic when they were in elementary school, teachers and students in the class were able to succeed in learning without feeling bored and bored in class by 75% with a combination of teacher strategies this result is quite appreciative researchers.
Jaringan Sosial dan Pemberdayaan Komunitas Difabel Kabupaten Cirebon Desa Durajaya Saputra, Aditia; Musahwi; Khikmawati, Nurlaili
LOYALITAS: Jurnal Pengabdian Kepada Masyarakat Vol. 8 No. 2 (2025): November 2025
Publisher : Universitas KH. Mukhtar Syafaat (UIMSYA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30739/loyalitas.v8i2.3975

Abstract

People with disabilities still face various structural and systemic barriers in gaining equal access to economic and social services. In Cirebon Regency, the disabled community has begun developing social networks as an empowerment strategy, one of which is through the formation of Joint Business Groups. This study aims to examine how social networks are formed, managed, and utilized by the disabled community in an effort to achieve economic independence and social inclusion. Using a qualitative approach with a case study method, data were collected through in-depth interviews and participant observation within the disabled community in Durajaya Village, Cirebon Regency. The analysis was conducted thematically with reference to Putnam's social capital theory, which includes elements of trust, norms, and social networks as the foundation for bonding and bridging social capital. The results show that social networks play a crucial role in enhancing solidarity, opening access to resources, and encouraging constructive social transformation. However, limited marketing and external support remain major challenges. Therefore, cross-sector collaboration, capacity building, and inclusive policies are crucial factors in strengthening the sustainable empowerment of the disabled community.