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All Journal Eksis: Jurnal Ilmiah Ekonomi dan Bisnis YUME : Journal of Management Economic: Journal Economic and Business
Simandalahi, Eliata
Unknown Affiliation
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Health Professions Social Sciences

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Pengaruh PPN (Pajak Pertambahan Nilai) terhadap Pendapatan Nasional Yani, Rindy Endry; Simandalahi, Eliata; Nasution, Armin Rahmansyah
Eksis: Jurnal Ilmiah Ekonomi dan Bisnis Vol 15, No 1 (2024): Mei
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/eksis.v15i1.424

Abstract

The purpose of this study is to explore the effect of VAT on national income. This research aims to find out how VAT can affect national income and how national income can be affected by VAT.and how national income can be affected by VAT. Research methodused in this study is a qualitative method. Qualitative methodmethod was chosen because the purpose of this research is to understand how VAT affects national income and how national income is affected by VAT.affects national income and how national income is affected by VAT.by VAT. The research method used in this research is aqualitative method with a document analysis approach. Value-added tax (VAT) is an important instrument in a country's fiscal policy, including Indonesia.in a country's fiscal policy, including Indonesia. Thorough data analysisdata analysis and in-depth discussion show that VAT has a positive and significant influence on national income.positive and significant influence on national income.
The Influence of Service Quality and Atmosphere on Customer Satisfaction at Cassiavera Restaurant Medan Silitonga, Anisa Yulianti; Manurung, Aprina Septauli; Simandalahi, Eliata; Batubara, Nurul Khaira; Yani, Rindy Endry; Rahmadsyah, Agus
Economic: Journal Economic and Business Vol. 3 No. 4 (2024): ECONOMIC: Journal Economic and Business
Publisher : Lembaga Riset Mutiara Akbar (LARISMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56495/ejeb.v3i4.734

Abstract

The restaurant industry in Indonesia, especially in the city of Medan, has experienced rapid growth in recent years. Increasingly fierce competition encourages restaurant businesses to continue innovating to provide the best service to consumers. One of the factors that greatly influence customer satisfaction in the restaurant industry is the quality of service and the restaurant atmosphere. The aim of this study is to find out whether service quality and store atmosphere have an influence on customer satisfaction. The method used in this research is associative-causal. Collecting data through observation and interviews. The subject of this study are consumers at Cassiavera Restaurant Medan. The sampling technique used in this study is non-probability sampling. Data analysis shows that both service quality and atmosphere have a significant impact on consumer satisfaction. The results of this research provide important implications for restaurant management in efforts to increase customer satisfaction and organizational competitiveness
Pengaruh Sosial Media Marketing, Pengalaman, dan Kepuasan Terhadap Loyalitas Konsumen E-Commerce Shopee pada Mahasiswa Fakultas Ekonomi Universitas Negeri Medan Simandalahi, Eliata; Hutasuhut, Saidun
YUME : Journal of Management Vol 8, No 1 (2025)
Publisher : Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/yum.v8i1.8614

Abstract

Penelitian ini bertujuan untuk menguji pengaruh Sosial Media Marketing, Pengalaman, dan Kepuasan terhadap Loyalitas Konsumen E-Commerce Shopee pada Mahasiswa Fakultas Ekonomi Universitas Negeri Medan. Metode penelitian yang digunakan adalah metode kuantitatif dengan teknik pengumpulan data melalui kuesioner. Populasi dalam penelitian ini adalah mahasiswa Fakultas Ekonomi Universitas Negeri Medan yang menggunakan E-Commerce Shopee. Sampel yang digunakan dalam penelitian ini adalah 140 responden. Hasil penelitian menunjukkan bahwa Sosial Media Marketing tidak memiliki pengaruh yang signifikan terhadap Loyalitas Konsumen. Namun, Pengalaman dan Kepuasan memiliki pengaruh yang signifikan terhadap Loyalitas Konsumen. Secara simultan, Sosial Media Marketing, Pengalaman, dan Kepuasan berpengaruh signifikan terhadap Loyalitas Konsumen. Penelitian ini memberikan implikasi praktis bagi E-Commerce Shopee dalam merancang strategi pemasaran untuk meningkatkan loyalitas konsumen Keywords: Social Media Marketing, pengalaman, kepuasan, Loyalitas Konsumen.
Co-Authors Batubara, Nurul Khaira Manurung, Aprina Septauli Nasution, Armin Rahmansyah Rahmadsyah, Agus Saidun Hutasuhut Silitonga, Anisa Yulianti Yani, Rindy Endry