Elsarena, Mai Sela Rosa
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Convergence continuum of the mass media Riau Pos Lestari, Yayuk; Yazid, Tantri Puspita; Al Dillah, Ramadhani Indah; Elsarena, Mai Sela Rosa
Jurnal Kajian Komunikasi Vol 11, No 1 (2023): June 2023
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/jkk.v11i1.43911

Abstract

Background: The flow of globalization and the rise of the Internet have forced the mass media to come to terms with these changes and go hand in hand to survive. Riau Pos, the oldest mass media in Riau Province has become the first print media in Riau to practice convergence by establishing an online news portal now named RiauPos.co. Purpose: This study aims to analyze the convergence continuum of the mass media Riau Pos on the five Continuum Convergence processes. Methods: This study uses a qualitative method with the Continuum Convergence theory published by Daily, Demo, Spillman, and the concept of Management. Results: The result revealed that Riau Pos carried out all stages of Continuum Convergence such as Cross Promotion, Cloning, Coopetition, and Content which are done simultaneously with media within the Riau Pos Group. The basis of the implementation of this convergence is a collaboration that emphasizes the characteristics of each platform. Conclusions: Full convergence has finally been finally implemented, although not yet perfect, in the implementation of 3M, namely Multichannel, Multimedia, and Multiplatform. Implications: Implementing this convergence is indeed a way for Riau Pos to survive as a print media in the form of newspapers and cyber media through its website, RiauPos.co.
Kebijakan Komunikasi Perpustakaan Kabupaten Siak Melalui Program Transformasi Perpustakaan Berbasis Inklusi Sosial untuk Pemberdayaan Masyarakat Yazid, Tantri; Salam, Noor Efni; Iskandar, Dahrial; Elsarena, Mai Sela Rosa
Nakhoda: Jurnal Ilmu Pemerintahan Vol 23 No 2 (2024)
Publisher : Laboratorium Jurusan Ilmu Pemerintahan FISIP Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35967/njip.v23i2.740

Abstract

The current transformation of public libraries is a social inclusion-based library transformation that not only maintains the sustainability and existence of libraries, but also directs them to be part of achieving Sustainable Development Goals (SDG's), which is a sustainable development program that is aligned with the mission of the United Nations (UN) through a joint development resolution plan until 2030. This is what makes public libraries and village libraries to help the Indonesian government program in accelerating poverty alleviation. This study aims to analyze “How is the Communication Strategy of the Siak Regency Library and Archives Office in implementing a social inclusion-based library transformation program”. In this study researchers used several data collection techniques: interviews, observation, documentation. The results of this study indicate that the Library and Archives Service of Siak Regency in implementing the social inclusion-based library transformation program implemented it by holding seven trainings, namely the program being: cosmetology, making bread / pastries, making chili sauce, making shredded catfish, making Sablak crackers, making traditional herbal medicine turmeric acid, making plates from palm sticks. The strategy carried out is through three stages, namely planning, implementation, and evaluation. With this training, it is hoped that it can improve the community's economy, in accordance with the initial objectives of this program.