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PERILAKU KOMUNIKASI MASYARAKAT DAN APARATUR DALAM MENDUKUNG KOTA PARIAMAN SEBAGAI KOTA WISATA Arif, Ernita; Darwis, Yuliandre; Lestari, Yayuk; Rinaldi, Rinaldi
PROSIDING KOMUNIKASI PROSIDING : AKSELERSI PEMBANGUNAN MASYARAKAT LOKAL MELALUI KOMUNIKASI DAN TEKNOLOGI INFORMASI (BUKU
Publisher : PROSIDING KOMUNIKASI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (658.848 KB)

Abstract

Kota Pariaman merupakan salah satu kota di Provinsi Sumatera Barat yang terus giat berbenah dan membangun. Dengan keterbatasan sumber daya tambang, lahan perkebunan ataupun pertanian yang dimiliki, sudah sangatlah tepat Kota Pariaman memiliki visi dengan salah satu fokus pembangunan menjadikan Kota Pariaman Sebagai Kota Tujuan Wisata. Untuk membangun suatu daerah dibutuhkan tiga pilar utama yaitu masyarakat, pemerintah, dan swasta. Tidak terkecuali juga bagi Kota Pariaman, guna mencapai visi Pariaman sebagai kota wisata diperlukan kerja keras dari ketiga pilar tersebut untuk membangun citra positif, keamanan dan kenyamanan bagi para wisatawan yang datang berkunjung, disamping sinergi yang kuat dan saling mengisi. Penelitian ini bertujuan untuk menganalisis perilaku komunikasi masyarakat dan aparatur dalam mendukung Kota Pariaman sebagai kota wisata. Penelitian dilakukan dengan menggunakan metode kualitatif dengan jenis analisis deksriptif. Informan dalam penelitian ini adalah masyarakat dan aparatur di kota Pariaman. Teknik pengumpulan data dalam penelitian ini dilakukan dengan observasi, wawancara, dan dokumentasi. Untuk analisis data dilakukan dengan teknik analisis milik Miles dan Huberman. Hasil penelitian menunjukkan bahwa perilaku komunikasi komunikasi masyarakat dan aparatur berupa perilaku komunikasi verbal dan non verbal. Masyarakat masih belum mengoptimalkan kemampuan berkomunikasi dalam mendukung kota pariaman sebagai kota wisata. Kata kunci : Perilaku Komunikasi verbal dan nonverbal , Kota Pariaman, Pariwisata
The Structural, Representation, and Interaction Aspects of Governmental Social Networking Account Lestari Yayuk; Dewi Surya Rahmi; Puspita Yesi
IPTEK-KOM : Jurnal Ilmu Pengetahuan dan Teknologi Komunikasi Vol 16, No 2 (2014): JURNAL IPTEKKOM : Jurnal Ilmu Pengetahuan & Teknologi Informasi
Publisher : BPSDMP KOMNFO Yogyakarta, Kementerian Komunikasi dan Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33164/iptekkom.16.2.2014.121-132

Abstract

This study was inspired by the growth of media and technology, particularly social networking accounts. Such accounts help people interact and participate in political decisions in spite of geographical, time and socio-economic barriers. However, West Sumatera provincial government has yet to optimize media as a means of communicatingwith the public. In the study, we use public sphere theory proposed by Habermas. Dahlgren developed it further into three dimensions: structural, representation, and interaction. Of two accounts examined, i.e. Solok and Pariaman city administrations’, the three dimensionsof public sphere have not existed. Public relations unit as the department that manages the accounts, still puts social networking accounts as a means of image polishing of the institutions rather than a means to disseminate information to the public. Social networking management that has not been taken as a performance appraisal tools has made social networking accounts as an additional task, although essentially they realise the importance to manage them.Keywords: Public sphere, Social networks, structural, representation, interaction
SPONSOR-ORIENTED MARKETING COMMUNICATION BY PADANG TV FOR MAINTAINING LOCAL-CULTURAL CONTENT Nindika Widya Tirta; Elva Ronaning Roem; Alna Hanana; Yayuk Lestari
Bricolage : Jurnal Magister Ilmu Komunikasi Vol 6, No 02 (2020): Accredited by Kemenristekdikti RI SK No. 36/E/KPT/2019
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/bricolage.v6i02.2155

Abstract

This research focuses on promotional strategies conducted by Padang TV in an effort to introduce and maintain the Duduak Baselo program as a cultural content program. From the minimal existence of cultural content in the majority of Indonesian television, Padang TV is one of the local stations that present cultural content, one of which is the Duduak Baselo program. This program can survive, of course, because there are promotional and marketing efforts undertaken by the television station. Promotional mix analysis that becomes the focus of this research is on how the station approach to sponsors. This research uses descriptive qualitative method with a case study approach. In-depth interviews, observations, and documentation are used in collecting data. The data obtained were then processed with Miles and Huberman's technical analysis and validated with triangulation techniques. The results of this study indicate that the Duduak Baselo program carries out several communication activities as their promotional strategies in introducing and maintaining the Duduak Baselo program. Padang TV, as the station that produces Duduak Baselo, in such a way builds cooperative relationships with various parties, such as the government and the private sectors. This collaborative relationship is developed to get sponsors/advertisers. Activities undertaken to establish cooperation include building relationships, spreading proposals, lobbying, and negotiating.
Civic Engagement Menggunakan Media Online di Kalangan Anak Muda Kota Padang Yayuk Lestari
JIKE: Jurnal Ilmu Komunikasi Efek Vol 1 No 1 (2017): DESEMBER
Publisher : Prodi Ilmu Komunikasi, FISIP, Universitas Muhammadiyah Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32534/jike.v1i1.45

Abstract

Abstract The rapid development of the Internet raises questions about how the Internet contributes to the formation of civic engagement, including issues related to public interest. Internet presence raises concerns increasingly fertile individualist values, especially among young people. This study intended to investigate form of public participation, especially among young people in the city of Padang and how the role of online media (social media) on the participation of young people in issues of public interest. This research is uses qualitative and quantitative methods with interviews, observations, questionnaires as data collection techniques. Social issues, education and health is a major concern young people in the city of Padang, meanwhile political issues are not preference. Political eficacy is the reason for the reluctance to get involved in political issues. Keywords: Civic Engagement, Media Online, Media Consumption, Digital Activism, Kota Padang
Kepanikan Moral dan Politics of Moral di Sumatera Barat Yayuk Lestari
Jurnal Sosiologi Andalas Vol 8 No 2 (2022)
Publisher : Department of Sociology, Faculty of Social and Political Sciences, Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/jsa.8.2.192-202.2022

Abstract

This paper examines the discourse surrounding morality and politics. Taking the setting in West Sumatra, this paper intends to explore how local politicians use the issue of moral politics by spreading fear without solid evidence. The purpose of this article is to look at the intersection between morality and politics from the perspective of the sociological framework of “moral panics”, where the authorities, especially the government and religious institutions, are still the holders of authority to control the moral standards of society. By using the basis of adat and religion, the government negates LGBT groups for political purposes to gain mass support.
SOCIAL MEDIA DARLING : SEBUAH KONSTRUKSI SOSIAL ATAS REALITAS Diego Diego; Imam Havifi; Yayuk Lestari; Sarmiati Sarmiati
Metacommunication Journal of Communication Studies
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/mc.v8i2.17298

Abstract

The phenomenon of social media darling is an individual who is used as a reference for social media users in forming discourse on something. Social media darling or known as influencers try to create content that can attract the attention of audiences. The many content ideas presented by influencers are not always true or in accordance with reality. Influencers try to construct the views and perceptions of their fans by building the reality they create through content uploaded to the Instagram application. This research is intended to further examine how social construction is created by influencers in the city of Padang so that fans are always loyal to wait for and enjoy the content they produce. The use of qualitative methods in this study is intended to explore the phenomenon of social media darling in depth and comprehensively. The results of this study indicate that Praz Teguh as an influencer from Padang City has a great influence in shaping the social construction of society, especially young people in Padang City. The wide number of followers, creativity, authenticity, and consistency in creating content has made Praz Teguh able to bind his followers to always wait for the works that are presented.
The MORAL PANIC AND POLITICS OF MORAL – THE ROLE OF AUTHORITIES AND MIDDLE-CLASS IN THE GROWTH OF ISLAMIC POPULISM IN WEST SUMATRA Yayuk Lestari
Jurnal Ranah Komunikasi Vol 7 No 2 (2023): Jurnal Ranah Komunikasi (JRK)
Publisher : Jurusan Ilmu Komunikasi Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/rk.7.2.101-111.2023

Abstract

This study delves into the nuanced intersection between morality and populism in West Sumatra, specifically examining the emergence of Islamic populism post-Reform. In contrast to prevailing studies that predominantly scrutinize economic inequality and immigration within populist discourse, this research delves into the lesser-explored realm of moral and religious dimensions. Through the analysis of three pivotal factors influencing moral and populist politics, the study underscores the influence of local culture in reinforcing Islamic populism, the social bonds tethered to the cultural and religious identity of the Minangkabau ethnic group, and the synchronization of governmental political strategies with societal religious and cultural ethos. This study using a qualitative approach. The data obtained by interviews, observations, and documentations. Findings illuminate the impact of social connections on individual behavior, societal norms, and institutional frameworks, particularly in guiding and shaping moral behavior. Conformity, entrenched in tradition and religion, holds substantial sway in societal evaluations and restraints. The communal societal perspective, prevailing over individualistic notions, serves as a regulatory force in tandem with community values
POLARISASI VAKSIN COVID-19 STUDI TENTANG BERITA HOAX DAN POPULISME DI KOTA PADANG Diego; Lestari, Yayuk
EKSPRESI DAN PERSEPSI : JURNAL ILMU KOMUNIKASI Vol 6 No 2 (2023): Mei
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Pembangunan Nasional Veteran Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33822/jep.v6i2.5176

Abstract

Tujuan dari penelitian ini diantaranya untuk mengetahui fenomena polarisasi, narasi hoax lewat sosial media dan populisme terutama kaitannya dengan kepercayaan kepada pemerintah. Peneliti menggunakan metode penelitian deskriptif kualitatif dengan teknik pengumpulan data melalui wawancara dan dokumentasi terutama dari sosial media. Pengetahuan dan keyakinan awal tentang vaksin Covid-19 merupakan faktor utama dari informan. Faktor yang mempengaruhi anti vaksin yakni influencer di media sosial serta adanya ketidakpercayaan kepada pemerintah dalam menangani krisis. Adanya kesimpangsiuran informasi mengenai Covid-19 dan vaksinasi Covid-19 menjadi celah awal ketidak percayaan masyarakat. Pesan di sosial media merupakan peneguh dari keyakinan awal bahwa vaksin berbahaya dan merupakan bentuk konspirasi.
Analisis Interaksi Antar Pemain dan Alasan Trash-Talking dalam Penggunaan Fitur Teks dan Voice Chat pada Game Online Valorant Aulia, M. Irsyadil; lestari, yayuk; Anindya, Annisa
AL MUNIR : Jurnal Komunikasi dan Penyiaran Islam Volume 15 Nomor 01 Tahun 2024
Publisher : Universitas Islam Negeri Imam Bonjol Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15548/amj-kpi.v15i01.9827

Abstract

This study analyzes player interactions and the reasons for trash-talking in the use of text and voice chat features in the online game Valorant. The background of this research is based on the lack of studies on the differences in the use and impact of text and voice chat, as well as their influence on game dynamics and player behavior. The theory utilized in this research is Computer Mediated Communication (CMC), which highlights how communication through computer media can shape behavior and group dynamics. The research method employed is qualitative analysis with an observational approach and in-depth interviews with active players. The findings indicate that player interactions through text chat are more frequently used for strategic communication, while voice chat is more often employed for quick and intense communication. Trash-talking often occurs as a form of dominance expression, psychological strategy, and emotional reaction to in-game situations. These findings underscore the importance of managing communication in games to create a healthy and positive gaming environment.
Peran Humas Rumah Sakit Unand Dalam Mengelola Opini Publik di Media Online lestari, yayuk
JIKE : Jurnal Ilmu Komunikasi Efek Vol. 7 No. 1 (2023): DESEMBER
Publisher : Prodi Ilmu Komunikasi, FISIP, Universitas Muhammadiyah Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32534/jike.v7i1.4033

Abstract

This study discusses how public opinion is about Unand Hospital and how is the role of Public Relations of Unand Hospital in managing public opinion in online media. This study uses the public sphere theory by Habermas and the public information model by Grunig and Hunt. The research method used in this study is descriptive qualitative with a positive post paradigm. Data collection techniques used are interviews, observation and documentation. The study results showed many negative and positive opinions emerged from an individual perspective due to interactions with Unand Hospital. Public Relations of Unand Hospital carried out various ways to manage negative public opinion, namely collaborating with local media to divert issues and providing clarification on an issue regarding Unand Hospital to taking three steps to managing public opinion, namely apologizing, verifying identity, providing related explanations complaints from patients to evaluate services to related polyclinics.