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Journal : Jurnal INFOTEL

Customer satisfaction of urban farming application services: e-Buruan Sae Parman Sukarno; Rio Guntur Utomo; Rahmat Yasirandi; Novian Anggis Suwastika
JURNAL INFOTEL Vol 14 No 4 (2022): November 2022
Publisher : LPPM INSTITUT TEKNOLOGI TELKOM PURWOKERTO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20895/infotel.v14i4.846

Abstract

This study evaluates the customer satisfaction model in adopting the Web 2.0-based e-Buruan Sae application. The e-Buruan Sae application is an interactive Web 2.0-based application used by the government and the people of Bandung City to manage urban farming activities. This research is quantitative correlational research and applies a research method based on Design Research Methodology (DRM). The stages of this research are the literature review stage with the output of research objectives, the initial empirical analysis stage with the outputs of the hypothesis and research model, the experimental stage for data collection, and the final empirical analysis stage with the output of the data analysis results. This study uses six variables to measure customer satisfaction: ease of use, service quality, interactivity, trust, customer satisfaction, and IT development. The results of empirical testing show that the ease of use and IT development variables do not affect the customer satisfaction variable. In contrast, the remaining variables have a positive effect on customer satisfaction. This research produces measurements to evaluate customer satisfaction on the Web 2.0-based urban farming application.
Dinamika Adopsi Pembayaran Digital: Studi Kasus Perkotaan tentang E-Money Menggunakan Model Penerimaan Teknologi Rio Guntur Utomo; Rahmat Yasirandi; Novian Anggis Suwastika
JURNAL INFOTEL Vol 16 No 3 (2024): August 2024
Publisher : LPPM INSTITUT TEKNOLOGI TELKOM PURWOKERTO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20895/infotel.v16i3.1174

Abstract

The utilization of e-money in Indonesia has surged, propelled by the expansion of digital payment platforms. Despite their growing prevalence, the dynamics of e-money acceptance within urban environments remain underexplored. This study innovatively extends the Technology Acceptance Model (TAM) by incorporating Perceived Security as a new variable, alongside traditional factors such as Perceived Usefulness, Perceived Ease of Use, Attitude Toward Using, Behavioral Intention to Use, and Facilitating Condition. The research focuses on Padang City, a representative urban landscape, where data was collected from 201 valid respondents through online platforms. Data analysis was conducted using Partial Least Squares Structural Equation Modeling (PLS-SEM). The integration of Perceived Security is a novel aspect of this study, reflecting its crucial role in the contemporary urban context of e-money utilization. Results reveal significant relationships among the studied variables, although the impacts of Facilitating Condition on Perceived Ease of Use and Perceived Usefulness on Behavioral Intention to Use were not supported. The findings underscore that positive attitude toward e-money significantly boost behavioral intentions to use it, primarily influenced by security perceptions and ease of use. These insights have substantial implications for policymakers and businesses focused on enhancing e-money adoption in urban settings. The study highlights the necessity of addressing user perceptions, particularly security, to foster broader acceptance. The limited influence of Facilitating Conditions suggests that improvements in infrastructure must be coupled with efforts to enhance user trust and ease of interaction with e-money platforms. This research contributes to the field by providing a deeper understanding of the factors driving e-money acceptance in urban areas, guiding targeted strategies for digital financial inclusion.