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All Journal Media Ekonomi dan Manajemen Jurnal Tepak Manajemen Bisnis Daya Saing : Jurnal Ilmu Manajemen Jurnal Ilmiah Ekonomi dan Bisnis Jurnal Benefita : Ekonomi Pembangunan, Manajemen Bisnis Dan Akuntansi Jurnal Akuntansi Kompetif Diklat Review : Jurnal manajemen pendidikan dan pelatihan Jurnal Ilmu Komputer dan Bisnis Jurnal Bisnis Kompetitif Jurnal Pengabdian Kompetitif
Aznuriyandi, Aznuriyandi
Universitas Lancang Kuning
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences Other

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PELATIHAN PEMBUKUAN SEDERHANA BAGI UMKM MUDA RUMBAI Aznuriyandi, Aznuriyandi; Putri, Dwika Lodia; Nurmansyah, Nurmansyah
Jurnal Pengabdian Kompetitif Vol. 1 No. 2 (2022): Inovasi Pengabdian Masyarakat untuk Pemberdayaan UMKM dan Komunitas
Publisher : Komunitas Manajemen Kompetitif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35446/pengabdiankompetif.v1i2.1019

Abstract

Tujuan dari kegiatan Program Layanan Masyarakat melalui PKM (Program Kemitraan Masyarakat) pada pelatihan pembukuan sederhana bagi pelaku usaha UMKM Muda Rumbai, Kota Pekanbaru adalah mampu membuat pembukuan sendiri agar tertib dalam melakukan pencatatan keuangannya sehingga dapat terukur pengeluaran, pemasukannya dan keuntungan yang diperoleh serta dapat mengetahui perkembangan usahanya. Metode yang digunakan dengan cara pelatihan. Hasil yang diperoleh dari kegiatan pelatihan ini adalah dapat meningkatkan pengetahuan dan keterampilan wirausaha di dalam membuat pembukuan sedehana sehingga meningkatkan motivasi di dalam bekerja. Impikasinya adalah melalui pelatihan pembukuan sederhana pelaku usaha UMKM Muda Rumbai mampu memahami cara berwirausaha yang baik melalui pencatatan keuangan.
PERILAKU KERJA INOVATIF SEBAGAI MEDIASI PENGARUH FAKTOR INDIVIDU DAN ORGANISASI TERHADAP KINERJA KARYAWAN UMKM Fatkhurahman, Fatkhurahman; Aznuriyandi, Aznuriyandi; Rajab, Safrul
Diklat Review : Jurnal manajemen pendidikan dan pelatihan Vol. 9 No. 3 (2025): JURNAL DIKLAT REVIEW
Publisher : Komunitas Manajemen Kompetitif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35446/diklatreview.v9i3.2653

Abstract

This study aims to analyze the influence of individual and organizational factors on the performance of MSME employees with innovative work behavior as a mediating variable. The study was conducted on MSME actors and employees in Pekanbaru City operating in the creative industry, food and beverage, and trade sectors. The research approach used was quantitative with a survey method. Data were collected through a structured questionnaire from 290 respondents selected using a purposive sampling technique. Data analysis was carried out using the Structural Equation Modeling method based on Partial Least Squares (SEM-PLS) using the SmartPLS 4 application. The results of the study indicate that individual factors have a positive and significant effect on innovative work behavior, as well as organizational factors which are proven to have a positive and significant effect on innovative work behavior. Furthermore, innovative work behavior has a positive and very significant effect on MSME employee performance. The results of the indirect effect test revealed that innovative work behavior plays a significant mediating variable in the relationship between individual factors and MSME employee performance, as well as between organizational factors and MSME employee performance. These findings confirm that improving MSME performance depends not only on individual characteristics and direct organizational support, but also on employees' ability to generate, promote, and implement innovative ideas. This research provides theoretical contributions to the development of innovative work behavior literature and offers practical implications for MSME managers in designing innovation-based performance improvement strategies.
PENGUATAN DAYA SAING UMKM MELALUI DIVERSIFIKASI PRODUK KERUPUK BERBASIS LABU KUNING Fatkhurahman, Fatkhurahman; N, Arizal; Aznuriyandi, Aznuriyandi
Jurnal Pengabdian Kompetitif Vol. 4 No. 2 (2025): Inovasi Teknologi dan Digital untuk Pemberdayaan UMKM dan Desa Mandiri
Publisher : Komunitas Manajemen Kompetitif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35446/pengabdiankompetif.v4i2.2654

Abstract

Micro, Small, and Medium Enterprises (MSMEs) face the challenge of increasingly fierce competition, particularly related to limited product variety and low added value from local raw materials. This community service activity aims to strengthen the competitiveness of MSMEs through product diversification using pumpkin crackers as a local food innovation. The target group was members of the Graha Permai Joint Business Group (KUB), which consists of household-scale business owners. The activity was conducted on January 18, 2026, using outreach, demonstrations, and hands-on practice in making pumpkin crackers. The material provided included an introduction to the potential of pumpkin, the importance of product innovation, the stages of the production process, and business development opportunities. The results of the activity demonstrated an increase in participants' knowledge and skills in processing pumpkin into marketable crackers. Furthermore, this activity fostered entrepreneurial awareness and the KUB members' interest in innovating other products using available local raw materials. This community service activity contributed to increasing MSME production capacity, expanding product variety, and creating opportunities for sustainable income generation. Thus, pumpkin-based product diversification can be an effective strategy for strengthening the competitiveness of MSMEs based on local potential.
PELATIHAN DASAR - DASAR WAKAF DI BUMI LANCANG KUNING PEKANBARU RIAU Waldelmi, Idel; Aquino, Afvan; Listihana, Wita Dwika; Aznuriyandi, Aznuriyandi; Ningsih, Erma Wahyu
Jurnal Pengabdian Kompetitif Vol. 4 No. 2 (2025): Inovasi Teknologi dan Digital untuk Pemberdayaan UMKM dan Desa Mandiri
Publisher : Komunitas Manajemen Kompetitif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35446/pengabdiankompetif.v4i2.2488

Abstract

This Basic Training on Waqf in Bumi Lancang Kuning, Pekanbaru, Riau aims to assess the literacy (knowledge, understanding, and belief) of the community regarding waqf and to identify opportunities and challenges in its development in Pekanbaru, Riau, Indonesia. The results of the implementation and survey (pre-test and post-test) show that most respondents (more than 70%) have high confidence in the potential of waqf as a sustainable socio-economic instrument. However, a small number still express doubts due to low waqf literacy and trust in the managing institutions. Conceptually, waqf is an Islamic philanthropic instrument that has a special feature in that the assets donated as waqf are eternal and cannot be sold, gifted, or inherited. This principle makes waqf a source of long-term benefits for the community. The great opportunity for waqf development lies in the synergy between community literacy, innovation in productive waqf management, and government policy support. However, the challenges include public trust, the professionalism of managers, and continuous education. Therefore, collaborative efforts between educational institutions, the government, and nazhir are needed to strengthen public confidence and participation in order to create an effective and socially just waqf ecosystem.
Unveiling Consumer Affection: Exploring the Psychological Forces Driving Love and Willingness to Pay for Premium Laptop Brands Nofrizal, Nofrizal; N, Arizal; Aznuriyandi, Aznuriyandi; Lubis, Nurhayani; Zainuddin, Mohammad Tahir
Media Ekonomi dan Manajemen Vol 39, No 1 (2024): January 2024
Publisher : Fakultas Ekonomika dan Bisnis UNTAG Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56444/mem.v39i1.4569

Abstract

Premium laptop brands are increasingly loved by consumers, and despite the high prices, they are still willingness to pay. This study aims to determine the driving factors of consumer brand love and willingness to pay for premium laptop products. Psychological factors such as social status, Fear of Missing Out (FOMO), and Hedonism are driving factors. The survey technique was used to collect data on the answers of premium laptop consumer respondents using purposive sampling of 633 buyers of premium laptop products. Data analysis of data processing and presentation using Structural Equation Modeling using SmartPLS 4.0 software. The results showed that social status and Hedonism are driving factors for brand love and willingness to pay for premium laptop products. Next, FOMO feelings also cause hedonism, but cannot make customers willingness to pay (WTP). The role of brand love and hedonism can mediate social status and FOMO on willingness to pay.
Co-Authors Adi Rahmat Afvan Aquino arizal N, arizal Dwika Lodia Putri Emza, Veni Febria faizah kamilah, faizah FATKHURAHMAN FATKHURAHMAN, FATKHURAHMAN Fradila, Intan Hadiyati Hadiyati, Hadiyati Hardi Hardi, Hardi idel waldelmi, idel lili erti, lili Murnawati Murnawati, Murnawati Ningsih, Erma Wahyu Nofrizal Nofrizal nurhayani lubis, nurhayani Nurmansyah Nurmansyah, Nurmansyah Rajab, Safrul Soviyant, Efrita Wahyuni, R. Wiwin Wita Dwika Listihana, Wita Dwika Zainuddin, Mohammad Tahir Zulia Khairani